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SEO Report for zalora.sg

December 3, 2019 6:04 AM
Desktop screen Desktop screenshot for zalora.sg

SEO SCORE

Favicon for zalora.sgzalora.sg
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Shopping
• Online since
November 17, 2011 (explore Wayback Machine)
• Age
8 years, 2 months, 3 days
• Alexa Rank
#25.494, zalora.sg is in the world's top 50.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from May 2, 2019 to July 31, 2020.
Title Tag
ZALORA Singapore: Online Shopping Singapore | Fashion Online
Length: 60 (recommended: 10 to 70)
Meta Description
Shop Now At ZALORA Singapore - The Leading Online Fashion Store | FREE Delivery Above $40 ✓ Cash On Delivery ✓ 30 Days Free Return ✓ Shopping Now!
Length: 152 (recommended: 50 to 160)
Google preview
Desktop Version

ZALORA Singapore: Online Shopping Singapore | Fashion Online

https://zalora.sg

Shop Now At ZALORA Singapore - The Leading Online Fashion Store | FREE Delivery Above $40 ✓ Cash On Delivery ✓ 30 Days Free Return ✓ Shopping Now!

Mobile Version

Favicon for zalora.sg https://zalora.sg

ZALORA Singapore: Online Shopping Singapore | Fashion Online

Shop Now At ZALORA Singapore - The Leading Online Fashion Store | FREE Delivery Above $40 ✓ Cash On Delivery ✓ 30 Days Free Return...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=1024
robots index,follow

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by zalora.sg.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Online shopping Confidence: 82% Arrow up

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser.

Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers.

As of 2016, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

Cash on delivery Confidence: 81% Arrow up

Cash on delivery (COD), sometimes called collect on delivery, is the sale of goods by mail order where payment is made on delivery rather than in advance.

If the goods are not paid for, they are returned to the retailer.

Originally, the term applied only to payment by cash but as other forms of payment have become more common, the word "cash" has sometimes been replaced with the word "collect" to include transactions by checks, credit cards or debit cards.

Singapore Confidence: 81% Arrow up

Singapore, officially the Republic of Singapore, sometimes referred to as the Lion City or the Little Red Dot, is a sovereign city-state in Southeast Asia.

It lies one degree (137 km) north of the equator, at the southern tip of peninsular Malaysia, with Indonesia's Riau Islands to the south.

Singapore's territory consists of one main island along with 62 other islets.

Since independence, extensive land reclamation has increased its total size by 23% (130 km2), and its greening policy has covered the densely populated island with tropical flora, parks and gardens.

Retail Confidence: 68% Arrow
Fashion Confidence: 61% Arrow

WEBSITE SPEED

zalora.sg website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

69%

zalora.sg is faster than approximately 69 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #25.494 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for zalora.sg

Daily visitors by country

  • zalora.sg daily visitors distribution - Total: 7 countries
  • Flag for IndiaIndia (3.3%)
  • Flag for SingaporeSingapore (64.2%)
  • Flag for JapanJapan (15.9%)
  • Flaf icon for other countryOthers (16.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #62.611
Flag for SingaporeSingapore #144
Flag for MalaysiaMalaysia #9.336
Flag for PhilippinesPhilippines #13.739
Flag for United States of AmericaUnited States of America #188.766

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How zalora.sg looks like on a mobile device such as an iPhone.

Tablet
How zalora.sg looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 38% #ffffff
  • 19% #000000
  • 8% #706050
  • 7% #707060
  • 4% #504030
  • 4% #808070
  • 3% #605040
  • 3% #402010
  • 3% #602010
  • 3% #f0f0f0
  • 2% #e0f0ff
  • 2% #501000

Text/code ratio

zalora.sg's text/code ratio is 3.92%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.92%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 0
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Shop onlıne on zalora sıngapore
Alt attributes Arrow up

We found 33 images on this website.
33 ALT attributes are missing on your image tags. The issue affects 27 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on zalora.sg https://static-hk.zacdn.com/cms/brandbanners/appicon.png 1
Image with missing alt attribute found on zalora.sg https://static-hk.zacdn.com/cms/cms-usp-sprite-appstore.png 1
Image with missing alt attribute found on zalora.sg https://static-hk.zacdn.com/cms/cms-usp-sprite-googleplay.png 1
Image with missing alt attribute found on zalora.sg https://static-sg.zacdn.com/cms/dy/homepage-cw17-w-hero-desk-v2.jpg 1
Image with missing alt attribute found on zalora.sg https://static-sg.zacdn.com/cms/dy/homepage-cw17-m-hero-desk-v2.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 33 images on zalora.sg. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 16.447
  • Likes 5.370
  • Shares 10.357
  • Comments 720
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 11/17/2011 8 years, 2 months, 3 days ago
Expiration Date 11/17/2021 1 year, 10 months, 2 days from now
Nameservers Arrow up
Host IP Address Country
a1-177.akam.net 193.108.91.177 Flag for ChileChile
a14-64.akam.net 184.26.161.64 Flag for GermanyGermany
a20-65.akam.net 95.100.175.65 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Akamai Technologies
  • IP Address
  • 23.217.231.246
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Paris
  • Latitude and Longitude
  • 48.8566 : 2.35222

SHOPPING COMPETITORS IN FRANCE

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