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Whois & Analysis for zaplabs.com

Dec 23, 2019 6:36 am UTC

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for zaplabs.com

SEO SCORE

zaplabs.com
Make your link ↑ do-follow
55

✅ 6 criteria passed
❌ 5 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Private
• Category
Real Estate  >  Buying / Selling Homes
• Online since
January 17, 2010 Explore Wayback Machine
• Age
14 years, 3 months, 9 days
• Alexa Rank
#1.564.770

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TECHNICAL SEO & SECURITY

❌ SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on April 27, 2020.
❌ Title Tag
ZapLabs
Length: 7 (recommended: 10 to 70)
❌ Meta Description
ZapLabs® is the innovation, technology, and big data hub for global real estate leader Realogy Holdings Corp. (NYSE: RLGY). We build transformative consumer, agent, and broker technology for world-renowned real estate brands like Coldwell Banker®, ERA®, Century 21®, and Better Homes and Gardens® Real Estate.
Length: 314 (recommended: 50 to 160)
ⓘ Google preview
Desktop Version

ZapLabs

https://zaplabs.com

ZapLabs® is the innovation, technology, and big data hub for global real estate leader Realogy Holdings Corp. (NYSE: RLGY). We build transformative consumer, agent,...

Mobile Version

https://zaplabs.com

ZapLabs

ZapLabs® is the innovation, technology, and big data hub for global real estate leader Realogy Holdings Corp. (NYSE: RLGY). We bui...

✅ Encoding
Great, language/character encoding is specified: utf-8
✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Resolved URL
http://zaplabs.com https://www.zaplabs.com/
https://zaplabs.com https://www.zaplabs.com/
http://www.zaplabs.com https://www.zaplabs.com/
https://www.zaplabs.com https://www.zaplabs.com/
❌ Robots.txt
No robots.txt file was found on this page.
✅ URL Parameters
Great, the domain URLs look clean.
Attribute Value
ⓘ viewport width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0, user-scalable=no, minimal-ui

SEMANTIC ANALYSIS

ⓘ The owner has associated the following topics to the website.

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by zaplabs.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Realogy Confidence: 87% Arrow up

Realogy Holdings Corporation (pronounced "rēl′ ə jē", as in "real" estate) is an American publicly owned company that provides real estate and relocation services.

It owns and franchises several real estate brands and brokerages.

It also provides relocation, title and settlement services.
Big data Confidence: 82% Arrow up

Big data is a term for data sets that are so large or complex that traditional data processing application software is inadequate to deal with them.

Challenges include capture, storage, analysis, data curation, search, sharing, transfer, visualization, querying, updating and information privacy.

The term "big data" often refers simply to the use of predictive analytics, user behavior analytics, or certain other advanced data analytics methods that extract value from data, and seldom to a particular size of data set.

"There is little doubt that the quantities of data now available are indeed large, but that’s not the most relevant characteristic of this new data ecosystem.".
New York Stock Exchange Confidence: 77% Arrow up

The New York Stock Exchange (abbreviated as NYSE and nicknamed "The Big Board"), is an American stock exchange located at 11 Wall Street, Lower Manhattan, New York City, New York.

It is by far the world's largest stock exchange by market capitalization of its listed companies at US$19.3 trillion as of June 2016.

The average daily trading value was approximately 169 billion in 2013.

The NYSE trading floor is located at 11 Wall Street and is composed of 21 rooms used for the facilitation of trading.

A fifth trading room, located at 30 Broad Street, was closed in February 2007.

The main building and the 11 Wall Street building were designated National Historic Landmarks in 1978.
Data hub Confidence: 74% Arrow up

A data hub is a collection of data from multiple sources organized for distribution, sharing, and often subsetting and sharing.

Generally this data distribution is in the form of a hub and spoke architecture.
Real estate Confidence: 71% Arrow up

Real estate is "property consisting of land and the buildings on it, along with its natural resources such as crops, minerals or water; immovable property of this nature; an interest vested in this (also) an item of real property, (more generally) buildings or housing in general.

Also: the business of real estate; the profession of buying, selling, or renting land, buildings or housing.".

WEBSITE SPEED

✅ zaplabs.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #1.564.770 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

ⓘ Doctype HTML5 Arrow ⓘ Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How zaplabs.com looks like on a mobile device such as an iPhone.

Tablet
How zaplabs.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website. Arrow
  • 27% #2090c0
  • 12% #101010
  • 9% #40a0d0
  • 9% #40b0e0
  • 6% #ffffff
  • 4% #202020
  • 3% #c0c0d0
  • 3% #908060
  • 3% #907050
  • 3% #d0b0a0
  • 3% #000000
  • 2% #d0d0d0

Text/code ratio

ⓘ zaplabs.com's text/code ratio is 22.21%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 22.21%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 1
  • <H3> 6
  • <H4> 12
  • <H5> 10
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
There are many paths that lead to home.
<H3>
3rd level heading
Transformative technology
How we build
Our tech stack
Powering the industry's leaders
Our team says…
SEE MORE
<H4>
4th level heading
Our technology helps guide people there.
Zaplabs® is the innovation, technology, and big data hub for global real estate leader realogy holdings corp. (nyse: rlgy). we build transformative consumer, agent, and broker technology for world-renowned real estate brands like coldwell banker®, era®, century 21®, and better homes and gardens® real estate.
Alex white (2)
Deborah roberts (2)
Saurabh mallik (2)
SEE MORE
<H5>
5th level heading
Ux researcher (2)
Office manager (2)
Senior product manager, growth (2)
Junior front end engineer (2)
Director of product design
SEE MORE
❌ Alt attributes Arrow up

We found 19 images on this website.
10 ALT attributes are missing on your image tags. The issue affects 6 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on zaplabs.com /images/jpg/testimonial_alex_white.jpg 2
Image with missing alt attribute found on zaplabs.com /images/jpg/testimonial_deborah_roberts.jpg 2
Image with missing alt attribute found on zaplabs.com /images/jpg/testimonial_saurabh_mallik.jpg 2
Image with missing alt attribute found on zaplabs.com /images/jpg/testimonial_ana_marie_ungureanu.jpg 2
Image with missing alt attribute found on zaplabs.com /images/jpg/testimonial_charles_solla.jpg 1
SEE MORE

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 10 images on zaplabs.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

❌ This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 76
  • Likes 21
  • Shares 52
  • Comments 3

DOMAIN REGISTRAR

ⓘ Domain Registrar GODADDY.COM, LLC
ⓘ Registration Date 01/17/2010 14 years, 3 months, 9 days ago
ⓘ Last Modified 11/07/2017 6 years, 5 months, 20 days ago
ⓘ Expiration Date 01/17/2023 Expired
Nameservers Arrow up
Host IP Address Country
pdns83.ultradns.com 156.154.64.83 Flag for United StatesUnited States
pdns83.ultradns.net 156.154.65.83 Flag for United StatesUnited States
pdns83.ultradns.biz 156.154.66.83 Flag for United StatesUnited States
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SERVER DETAILS

Server map
  • ⓘ Service Provider (ISP)
  • Verizon Communications
  • ⓘ IP Address
  • 152.195.54.112
  • ⓘ Country
  • Flag for United StatesUnited States
  • ⓘ Region
  • Illinois , Chicago
  • ⓘ Latitude and Longitude
  • 41.8781 : -87.6298
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