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Whois & Analysis for zenefits.com

Dec 16, 2019 9:48 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for zenefits.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Business Software
• Online since
• Age
20 years, 3 months, 23 days
• Alexa Rank
#13.890, zenefits.com is in the world's top 20.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on August 11, 2021.
Title Tag
#1 HR Software | Human Capital Management (HCM) | Zenefits
Length: 58 (recommended: 10 to 70)
Meta Description
Zenefits online HCM software gives your team a single place to manage all of your HR needs - payroll, benefits, compliance, and more.
Length: 133 (recommended: 50 to 160)
Google preview
Desktop Version

#1 HR Software | Human Capital Management (HCM) | Zenefits

https://zenefits.com

Zenefits online HCM software gives your team a single place to manage all of your HR needs - payroll, benefits, compliance, and more.

Mobile Version

https://zenefits.com

#1 HR Software | Human Capital Management (HCM) | Zenefits

Zenefits online HCM software gives your team a single place to manage all of your HR needs - payroll, benefits, compliance, and mo...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by zenefits.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Zenefits Confidence: 88% Arrow up

Zenefits is a company based in the United States that offers cloud-based software as a service to companies for managing their human resources, with a particular focus on helping them with health insurance coverage.

Human resource management Confidence: 79% Arrow up

Human resource management (HRM or HR) is the management of human resources.

It is designed to maximize employee performance in service of an employer's strategic objectives.

HR is primarily concerned with the management of people within organizations, focusing on policies and on systems.

HR departments are responsible for overseeing employee benefits design, employee recruitment, training and development, performance appraisal, and rewarding (e.g., managing pay and benefit systems).

HR also concerns itself with organizational change and industrial relations, that is, the balancing of organizational practices with requirements arising from collective bargaining and from governmental laws.

Educational technology Confidence: 70% Arrow up

Educational technology is defined by the Association for Educational Communications and Technology as "the study and ethical practice of facilitating learning and improving performance by creating, using, and managing appropriate technological processes and resources".

Payroll Confidence: 69% Arrow up

A payroll is a company's list of its employees, but the term is commonly used to refer to: the total amount of money that a company pays to its employees.

Employee benefits Confidence: 69% Arrow up

Employee benefits and (especially in British English) benefits in kind (also called fringe benefits, perquisites, or perks) include various types of non-wage compensation provided to employees in addition to their normal wages or salaries.

In instances where an employee exchanges (cash) wages for some other form of benefit is generally referred to as a 'salary packaging' or 'salary exchange' arrangement.

In most countries, most kinds of employee benefits are taxable to at least some degree.

WEBSITE SPEED

zenefits.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.6s

This domain loads at the median speed of 2.6 seconds.

Speed Percentile

28%

zenefits.com is faster than approximately 28 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #13.890 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • zenefits.com daily visitors distribution - Total: 4 countries
  • Flag for IndiaIndia (4.3%)
  • Flag for United States of AmericaUnited States of America (86.2%)
  • Flaf icon for other countryOthers (9.5%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #33.867
Flag for PakistanPakistan #19.557
Flag for United States of AmericaUnited States of America #1.983
Flag for CanadaCanada #23.280

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How zenefits.com looks like on a mobile device such as an iPhone.

Tablet
How zenefits.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 70% #ffffff
  • 12% #f0f0f0
  • 5% #e0e0f0
  • 2% #d0c0c0
  • 1% #c0b0a0
  • 1% #fffff0
  • 1% #f0e0d0
  • 1% #f0ffff
  • 1% #fff0f0
  • 1% #f0f0ff
  • 1% #101000
  • 1% #c0a090

Text/code ratio

zenefits.com's text/code ratio is 6.34%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.34%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 27
  • <H3> 3
  • <H4> 5
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Spending too much time on hr, not your business?we can fix that.
<H2>
2nd level heading
Hr. manage your people with ease.
Benefits. coverage that'll make everyone happy.
Payroll. paying your people couldn't be easier.
A complete hrplatform saves you time.
And so much more...
<H3>
3rd level heading
Select the medical plan that's best for you and your family.
Here's a summary ofthe plans selected.
Get started with zenefits
<H4>
4th level heading
Hire and retain top talent
Stay compliant
ımprove productivity
ımprove employee experience
Reduce errors
Alt attributes Arrow up

We found 69 images on this website.
51 ALT attributes are missing on your image tags. The issue affects 19 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on zenefits.com https://www.zenefits.com/wp-content/themes/zenefits-website/dist/img/main-page/face-for-logo.jpg 1
Image with missing alt attribute found on zenefits.com https://www.zenefits.com/wp-content/themes/zenefits-website/dist/img/main-page/buffer-image.jpg 1
Image with missing alt attribute found on zenefits.com https://www.zenefits.com/wp-content/themes/zenefits-website/dist/img/main-page/lazy/975x564.jpg 6
Image with missing alt attribute found on zenefits.com https://www.zenefits.com/wp-content/themes/zenefits-website/dist/img/main-page/logo.svg 3
Image with missing alt attribute found on zenefits.com https://www.zenefits.com/wp-content/themes/zenefits-website/dist/img/main-page/lazy/175x175.jpg 2

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 51 images on zenefits.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.112
  • Likes 590
  • Shares 1.304
  • Comments 218

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 07/28/2004 20 years, 3 months, 23 days ago
Last Modified 07/28/2019 5 years, 3 months, 24 days ago
Expiration Date 07/28/2020 Expired
Nameservers Arrow up
Host IP Address Country
pdns97.ultradns.com 156.154.64.97 Flag for United StatesUnited States
pdns97.ultradns.net 156.154.65.97 Flag for United StatesUnited States
pdns97.ultradns.biz 156.154.66.97 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 34.197.8.125
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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