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SEO Report for aauw.org

November 8, 2019 3:02 AM
Desktop screen Desktop screenshot for aauw.org

SEO SCORE

Favicon for aauw.orgaauw.org
76

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Health & Fitness  >  Women's Health
• Online since
• Age
24 years, 6 months, 11 days
• Alexa Rank
#113.389, aauw.org is in the world's top 1 million websites

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SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from September 11, 2019 to September 29, 2021.
Title Tag
AAUW: Empowering Women Since 1881
Length: 33 (recommended: 10 to 70)
Meta Description
The American Association of University Women (AAUW) advances equity for women and girls through advocacy, education, philanthropy, and research. AAUW believes that together we can transform society for the better. Our vision is simple — we bring people together united behind the common goal of breaking through educational and economic barriers for women and girls. By joining our more than 150,000 members and supporters, as well as 1,000 local branches and 700 college and university partners, you become part of AAUW's powerful voice.
Length: 540 (recommended: 50 to 160)
Google preview
Desktop Version

AAUW: Empowering Women Since 1881

https://aauw.org

The American Association of University Women (AAUW) advances equity for women and girls through advocacy, education, philanthropy, and research. AAUW believes that t...

Mobile Version

Favicon for aauw.org https://aauw.org

AAUW: Empowering Women Since 1881

The American Association of University Women (AAUW) advances equity for women and girls through advocacy, education, philanthropy,...

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by aauw.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
American Association of University Women Confidence: 74% Arrow up

The American Association of University Women (AAUW), officially founded in 1881, is a non-profit organization that advances equity for women and girls through advocacy, education, and research.

The organization has a nationwide network of 150,000 members, 1,500 branches, and 500 college and university partners.

Its headquarters are in Washington, D.C.

Society Confidence: 72% Arrow up

A society is a group of people involved in persistent social interaction, or a large social grouping sharing the same geographical or social territory, typically subject to the same political authority and dominant cultural expectations.

Societies are characterized by patterns of relationships (social relations) between individuals who share a distinctive culture and institutions; a given society may be described as the sum total of such relationships among its constituent members.

In the social sciences, a larger society often evinces stratification or dominance patterns in subgroups.

Empowerment Confidence: 71% Arrow up

The term empowerment refers to measures designed to increase the degree of autonomy and self-determination in people and in communities in order to enable them to represent their interests in a responsible and self-determined way, acting on their own authority.

Empowerment as action refers both to the process of self-empowerment and to professional support of people, which enables them to overcome their sense of powerlessness and lack of influence, and to recognize and use their resources.

Justice Confidence: 70% Arrow up

Justice is the legal or philosophical theory by which fairness is administered.

The concept of justice differs in every culture.

An early theory of justice was set out by the Ancient Greek philosopher Plato in his work The Republic.

Advocates of divine command theory argue that justice issues from God.

In the 17th century, theorists like John Locke argued for the theory of natural law.

Thinkers in the social contract tradition argued that justice is derived from the mutual agreement of everyone concerned.

In the 19th century, utilitarian thinkers including John Stuart Mill argued that justice is what has the best consequences.

Theories of distributive justice concern what is distributed, between whom they are to be distributed, and what is the proper distribution.

Egalitarians argued that justice can only exist within the coordinates of equality.

John Rawls used a social contract argument to show that justice, and especially distributive justice, is a form of fairness.

Economy Confidence: 70% Arrow

WEBSITE SPEED

aauw.org website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.1s

This domain loads at the median speed of 2.1 seconds.

Speed Percentile

40%

aauw.org is faster than approximately 40 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #113.389 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for aauw.org

Daily visitors by country

  • aauw.org daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (60.4%)
  • Flag for IndiaIndia (11.0%)
  • Flag for NigeriaNigeria (5.7%)
  • Flaf icon for other countryOthers (22.9%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #37.468
Flag for IndiaIndia #81.196
Flag for NigeriaNigeria #12.614

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website doesn't seem to be optimized for Mobile Visitors.

Phone
How aauw.org looks like on a mobile device such as an iPhone.

Tablet
How aauw.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #f0f0f0
  • 15% #ffffff
  • 11% #305080
  • 7% #802040
  • 5% #609040
  • 3% #709050
  • 2% #a0b0c0
  • 2% #608050
  • 2% #406080
  • 2% #c0d0e0
  • 1% #80a060
  • 1% #f0e0e0

Text/code ratio

aauw.org's text/code ratio is 4.78%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.78%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 7
  • <H2> 0
  • <H3> 12
  • <H4> 2
  • <H5> 0
  • <H6> 1
<H1>
Top level heading
Empowering women since 1881
Archives
How the wage gap hurts women in retirement
Our path forward to gender equity
Native women’s equal pay day
<H3>
3rd level heading
Aauw reacts to eeoc announcement on pay data collection
6 tips for using linkedın to land a job
Negotiating change
Get paid what you’re worth
Aauw applauds house passage of the paycheck fairness act
<H4>
4th level heading
Aauw is a top-rated 501(c)(3) charity. donations are tax deductible.
Follow us
<H6>
6th level heading
Rss
Alt attributes Arrow up

We found 26 images on this website.
19 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on aauw.org https://www.aauw.org/files/2019/11/Simple-Truth-fall-2019-carousel-758x309.png 1
Image with missing alt attribute found on aauw.org https://www.aauw.org/files/2019/10/Kim-Churches-podium_carousel-01.png 1
Image with missing alt attribute found on aauw.org https://www.aauw.org/files/2019/09/Native-women-EPD-2019_carousel-758x309.png 1
Image with missing alt attribute found on aauw.org https://www.aauw.org/files/2019/09/82-cents_carousel-758x309.png 1
Image with missing alt attribute found on aauw.org https://www.aauw.org/files/2019/08/Gloria-speaking-women.nyc_-758x309.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 19 images on aauw.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 8.269
  • Likes 869
  • Shares 7.080
  • Comments 320
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar TUCOWS INC.
Registration Date 05/08/1995 24 years, 6 months, 11 days ago
Last Modified 07/17/2017 2 years, 4 months ago
Nameservers Arrow up
Host IP Address Country
ns1.dnsmadeeasy.com 208.80.124.2 Flag for United StatesUnited States
ns4.dnsmadeeasy.com 208.80.127.2 Flag for United StatesUnited States
ns3.dnsmadeeasy.com 208.80.125.2 Flag for United StatesUnited States

SERVER

  • Service Provider (ISP)
  • Lightower Fiber Networks I
  • IP Address
  • 172.85.52.142
  • Country
  • Flag for United StatesUnited States
  • Region
  • District of Columbia , Washington
  • Latitude and Longitude
  • 38.9091 : -77.0203

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