adloop.co Domain Owner Whois and Analysis

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.

Improve your social media presence. Encourage people to share your homepage.

OVERVIEW

• Domain Owner

Private

• Category

Business > Marketing

• Online since

September 9, 2015 Explore Wayback Machine

• Age

9 years, 2 months, 26 days

• Alexa Rank

#2.026.357

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TECHNICAL SEO & SECURITY

❌ SSL Certificate

This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 1, 2020.

✅ Title Tag

Adloop | Media Optimization Made Easy — Per Adloop
Length: 52 (recommended: 10 to 70)

✅ Meta Description

Adloop delivers actionable recommendations to optimize your digital media spend and effectiveness, and boost your team’s productivity.
Length: 136 (recommended: 50 to 160)

ⓘ Google preview

Desktop Version

Adloop | Media Optimization Made Easy — Per Adloop

https://adloop.co

Adloop delivers actionable recommendations to optimize your digital media spend and effectiveness, and boost your team’s productivity.

Mobile Version

https://adloop.co

Adloop | Media Optimization Made Easy — Per Adloop

Adloop delivers actionable recommendations to optimize your digital media spend and effectiveness, and boost your team’s productiv...

✅ Encoding

Great, language/character encoding is specified: utf-8

ⓘ Hreflang Tags

Alternate URL	Hreflang
https://adloop.co/en/	en
https://adloop.co/fr/	fr
https://adloop.co/	x-default

✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL	Resolved URL
http://adloop.co	https://adloop.co/en/
https://adloop.co	https://adloop.co/en/
http://www.adloop.co	https://adloop.co/en/
https://www.adloop.co	https://adloop.co/en/

✅ Robots.txt

https://adloop.co/robots.txt

✅ URL Parameters

Great, the domain URLs look clean.

Attribute	Value
ⓘ viewport	width=device-width, initial-scale=1
ⓘ language	fr
ⓘ robots	max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

ⓘ The owner has associated the following topics to the website.

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by adloop.co.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics

Mathematical optimization Confidence: 69%

In mathematics, computer science and operations research, mathematical optimization, also spelled mathematical optimisation (alternatively named mathematical programming or simply optimization or optimisation), is the selection of a best element (with regard to some criterion) from some set of available alternatives.

Productivity Confidence: 65%

Productivity describes various measures of the efficiency of production. A productivity measure is expressed as the ratio of output to inputs used in a production process, i.e. output per unit of input. Productivity is a crucial factor in production performance of firms and nations. Increasing national productivity can raise living standards because more real income improves people's ability to purchase goods and services, enjoy leisure, improve housing and education and contribute to social and environmental programs. Productivity growth also helps businesses to be more profitable. There are many different definitions of productivity and the choice among them depends on the purpose of the productivity measurement and/or data availability.

Digital media Confidence: 65%

WEBSITE SPEED

✅ adloop.co website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.5s

This domain loads at the median speed of 0.5 seconds.

Speed Percentile

97%

adloop.co is faster than approximately 97 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #2.026.357 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

ⓘ Doctype HTML5

ⓘ Responsive website, mobile-friendly.

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How adloop.co looks like on a mobile device such as an iPhone.

Tablet
How adloop.co looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website.

25% #101010
20% #505050
17% #303030
13% #404040
7% #ffffff
6% #606060
4% #202050
2% #707070
2% #d0d0d0
1% #808080
1% #000010
1% #806050

Text/code ratio

ⓘ adloop.co's text/code ratio is 11.95%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.

Text / Code Ratio 11.95%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings

Great, we found headings on this page.

<H1> 1
<H2> 5
<H3> 38
<H4> 0
<H5> 3
<H6> 0

<H1>

Top level heading
Media optimization made easy

<H2>

2^nd level heading
Designed for action
For every campaign goal
Powered by exclusive behavioral algorithms
Start right now
Get started with an audit of your digital media spend

<H3>

3^rd level heading
Get a clear picture free from bias (3)
Optimize your digital marketing spend (4)
Optimize your digital marketing teams (3)
1 (4)
Easy set-up (4)
2 (5)
Use right away (5)
3 (4)
Quick wins (4)
Request an audit
Your audit request has been received. keep an eye on your email inbox as additional information about our audit process and items we will need from you should arrive soon!

<H5>

5^th level heading
“ half of the money ı spend on advertising is wasted. ask adloop which half. ” (3)

❌ Alt attributes

We found 53 images on this website.
42 ALT attributes are missing on your image tags. The issue affects 20 actual different images that could be loaded more than once in your page.

Image	Image URL	Occurrences
	https://adloop.co/wp-content/themes/adloop/images/big-logo.svg	2
	https://adloop.co/wp-content/themes/adloop/images/small-logo.svg	2
	https://adloop.co/wp-content/themes/adloop/icons/adloop-infinite.svg	1
	https://adloop.co/wp-content/uploads/2019/04/solutions-adloop-1.jpg	1
	https://adloop.co/wp-content/uploads/2019/04/our-mission-adloop.jpg	1
	https://adloop.co/wp-content/themes/adloop/icons/facebook.svg	2
	https://adloop.co/wp-content/themes/adloop/icons/linkedin.svg	2
	https://adloop.co/wp-content/themes/adloop/icons/twitter.svg	2
	https://adloop.co/wp-content/uploads/2019/04/quiksilver-1.png	1
	https://adloop.co/wp-content/uploads/2019/04/get-clear-picture.svg	3
	https://adloop.co/wp-content/uploads/2019/04/optimize.svg	4
	https://adloop.co/wp-content/uploads/2019/04/take-control.svg	3
	https://adloop.co/wp-content/uploads/2019/04/easy-to-set-up-1.svg	4
	https://adloop.co/wp-content/uploads/2019/04/use-the-right-way-1.svg	5
	https://adloop.co/wp-content/uploads/2019/04/quick-wins-1.svg	4
	https://adloop.co/wp-content/uploads/2019/04/french-tech.png	1
	https://adloop.co/wp-content/uploads/2019/04/station-f.png	1
	https://adloop.co/wp-content/uploads/2019/04/ebg.png	1
	https://adloop.co/wp-content/uploads/2019/04/adloop-logo.png	1
	https://adloop.co/wp-content/themes/adloop/icons/close-icon.svg	1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 42 images on adloop.co. Check your website to make sure it's specified for each image on the page.

LINKS

ⓘ There is a total of 18 links on the homepage of this website.

ⓘ Internal links : 13

Anchor	Type	URL
	image	https://adloop.co/en
Vision	text	https://adloop.co/en/vision/
Product	text	https://adloop.co/en/product/
Solutions	text	https://adloop.co/en/solutions-by-role/
Customers	text	https://adloop.co/en/customers/
Partners	text	https://adloop.co/en/our-partners/
About	text	https://adloop.co/en/about/
En	text	https://adloop.co/en/
Fr	text	https://adloop.co/fr/
Find out more	text	https://adloop.co/en/product/
	image	https://adloop.co/en
Blog	text	https://adloop.co/en/blog/
Privacy policy	text	https://adloop.co/en/privacy-policy/

ⓘ External links : 5

Anchor	Type	URL
Login	text	https://app.adloop.co
	image	https://www.facebook.com/adamfromadloop/
	image	https://www.linkedin.com/company/adloop-your-marketing-analytics-bot/
	image	https://twitter.com/adloop_bot
Powered by GDPR plugin	text	https://wordpress.org/plugins/gdpr-cookie-compliance