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SEO Report for adscale.de

October 30, 2019 9:22 AM
Desktop screen Desktop screenshot for adscale.de

SEO SCORE

Favicon for adscale.deadscale.de
41

5 criteria passed
6 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your website secure with an SSL certificate.
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Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Category
Business  >  Advertising
• Alexa Rank
#10.537, adscale.de is in the world's top 20.000 websites!

FREE FORM BUILDER

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SEO

Redirection
adscale.de redirects to https://stroeer.de
SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
Digitale Werbung, Außenwerbung und Dialogmarketing mit STRÖER - Einfach. Effizient. Erfolgreich
Length: 97 (recommended: 10 to 70)
Meta Description
Die Ströer SE & Co. KGaA ist ein führendes digitales Multi-Channel-Medienhaus und bietet werbungtreibenden Kunden individualisierte und voll integrierte Premium-Kommunikationslösungen an.
Length: 194 (recommended: 50 to 160)
Google preview
Desktop Version

Digitale Werbung, Außenwerbung und Dialogmarketing mit STRÖER - Einfac...

http://adscale.de

Die Ströer SE & Co. KGaA ist ein führendes digitales Multi-Channel-Medienhaus und bietet werbungtreibenden Kunden individualisierte und voll integrierte Premium-...

Mobile Version

Favicon for adscale.de http://adscale.de

Digitale Werbung, Außenwerbung und Dialogmarketing mit STRÖER - Einfac...

Die Ströer SE & Co. KGaA ist ein führendes digitales Multi-Channel-Medienhaus und bietet werbungtreibenden Kunden individualis...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by adscale.de.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Außenwerbung Confidence: 82% Arrow up

Außenwerbung (Out-of-Home Media oder Outdoor Media) ist die Bezeichnung für die Werbung im öffentlichen Raum.

Ströer Media Confidence: 74% Arrow up

Die Ströer SE & Co.

KGaA ist ein börsennotiertes deutsches, international tätiges Unternehmen, das in der Vermarktung von Außenwerbung tätig und in Deutschland einer der größten Anbieter von Out-of-Home-Medien ist.

Darüber hinaus betreibt Ströer Media die Internetportale giga.de, Spieletipps.de (übernommen von der ECONA AG), t-online.de, wetter.info, zuhause.de, wanted.de, desired.de, feelgreen.de sowie betabuzz.de (alle übernommen von der Deutschen Telekom) und kino.de.

Im Januar 2016 übernahm sie die European Web Video Academy GmbH, welche den Webvideopreis veranstaltet.

Dialogmarketing Confidence: 72% Arrow up

Dialogmarketing ist eine Form des Direktmarketings, die im Gegensatz zu anderer unspezifischer Werbung, beispielsweise Außenwerbung, gezielt auf die Interessen des (potentiellen) Kunden zugeschnittene Produkte und Dienstleistungen anbietet und sich dabei wesentlich auf die Auswertung und Vertiefung bestehender und/oder vergangener Kundenbeziehungen stützt oder neue aufbaut.

Es stellt daher den „Dialog“ des Unternehmens mit dem Kunden in den Mittelpunkt.

Aufgrund der sehr spezifischen Zielgruppendefinition ist das Dialogmarketing eng mit dem hauptsächlich im Internet verbreiteten Micromarketing verwandt.

Werbung Confidence: 69% Arrow

WEBSITE SPEED

adscale.de website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

71%

adscale.de is faster than approximately 71 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #10.537 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for adscale.de

Daily visitors by country

  • adscale.de daily visitors distribution - Total: 1 country
  • Flag for GermanyGermany (97.9%)
  • Flaf icon for other countryOthers (4.2%)

Traffic country ranks

Country Rank
Flag for GermanyGermany #376

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How adscale.de looks like on a mobile device such as an iPhone.

Tablet
How adscale.de looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 46% #f0f0f0
  • 16% #ffffff
  • 6% #000000
  • 4% #506080
  • 3% #f0f0e0
  • 2% #405070
  • 2% #304060
  • 2% #605040
  • 2% #706050
  • 2% #a0c0d0
  • 2% #c0b0a0
  • 2% #807060

Text/code ratio

adscale.de's text/code ratio is 10.72%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 10.72%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 3
  • <H2> 2
  • <H3> 1
  • <H4> 3
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
News
Tools zur planung
ınformationen für grundstücksbesitzer und publisher
<H2>
2nd level heading
Standorte gesucht
Vorteile für publisher
<H3>
3rd level heading
Online-ınstrumente zur professionellen planung ıhrer außenwerbung
<H4>
4th level heading
Die dkb positioniert sich als #geldverbesserer
Coca-cola launcht schwarze halloween-fanta
Afterwork couching mit ea – ıt’s in the game!
Alt attributes Arrow up

We found 29 images on this website.
24 ALT attributes are missing on your image tags. The issue affects 23 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 24 images on adscale.de. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

It seems you have a very poor social media presence.

Follow these tips to build a better relationship with your audience : set smart goals, identify your audience, be human, seek relationships, create an editorial calendar, automate, focus on helping, optimize for engagement, get visual, stay active and create great content.

  • Facebook iconFacebook
  • Total Engagement 0
  • Likes 0
  • Shares 0
  • Comments 0
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

SERVER

  • Service Provider (ISP)
  • HOFFRATH
  • IP Address
  • 195.88.45.56
  • Country
  • Flag for GermanyGermany
  • Region
  • North Rhine-Westphalia , Düsseldorf
  • Latitude and Longitude
  • 51.2529 : 6.80122

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