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SEO Report for adverto.co

November 29, 2019 6:00 PM
Desktop screen Desktop screenshot for adverto.co

SEO SCORE

Favicon for adverto.coadverto.co
66

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Careers
• Online since
December 8, 2013 (explore Wayback Machine)
• Age
7 years, 4 months, 10 days
• Alexa Rank

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on March 22, 2021.
Title Tag
Adverto Inc | Career Site Specialists
Length: 37 (recommended: 10 to 70)
Meta Description
Adverto Inc. specializes in career site solutions, talent attraction and engagement, and employer branding aimed at attracting and converting job seekers.
Length: 154 (recommended: 50 to 160)
Google preview
Desktop Version

Adverto Inc | Career Site Specialists

https://adverto.co

Adverto Inc. specializes in career site solutions, talent attraction and engagement, and employer branding aimed at attracting and converting job seekers.

Mobile Version

Favicon for adverto.co https://adverto.co

Adverto Inc | Career Site Specialists

Adverto Inc. specializes in career site solutions, talent attraction and engagement, and employer branding aimed at attracting and...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0
author Adverto Inc
robots INDEX, FOLLOW

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by adverto.co.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Employer branding Confidence: 83% Arrow up

Employer brand is the term commonly used to describe an organization's reputation as an employer, and its value proposition to its employees, as opposed to its more general corporate brand reputation and value proposition to customers.

The term was first used in the early 1990s, and has since become widely adopted by the global management community.

Minchington describes your employer brand as "the image of your organisation as a 'great place to work' in the mind of current employees and key stakeholders in the external market (active and passive candidates, clients, customers and other key stakeholders).

The art and science of employer branding is therefore concerned with the attraction, engagement and retention initiatives targeted at enhancing your company's.

Talent management Confidence: 68% Arrow up

Talent management refers to the anticipation of required human capital for an organization and the planning to meet those needs.

The field increased in popularity after McKinsey's 1997 research and the 2001 book on The War for Talent.

Employee engagement Confidence: 66% Arrow
Corporation Confidence: 65% Arrow

WEBSITE SPEED

adverto.co website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

66%

adverto.co is faster than approximately 66 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #7.081.809 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for adverto.co

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How adverto.co looks like on a mobile device such as an iPhone.

Tablet
How adverto.co looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 59% #404040
  • 19% #ffffff
  • 15% #f0f0f0
  • 6% #304040
  • 0% #f0ffff
  • 0% #e0c0c0
  • 0% #d0b0a0
  • 0% #f0f0ff
  • 0% #fff0f0
  • 0% #b07060
  • 0% #c08070
  • 0% #fffff0

Text/code ratio

adverto.co's text/code ratio is 14.51%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 14.51%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 8
  • <H3> 1
  • <H4> 11
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
We build career sitesthat deliver better talent!
<H2>
2nd level heading
We help organizations address talent shortage efficiently and cost effectively
Adverto's career sites perform better to maximize your recruiting budget
We're committed to providing high quality services & reliable solutions
#weareadverto
Enhance your talent attraction and engagement strategy with adverto's careers ecosystem.
<H3>
3rd level heading
Rebecca davis
<H4>
4th level heading
Sr. talent acquisition specialist
Quality assurance & testing (3)
Performance audit & reporting (3)
Hosting & solution monitoring (2)
Technical support & debugging (2)
Alt attributes Arrow up

We found 29 images on this website.
Great, 0 ALT attributes are missing on your image tags.

SOCIAL

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 21
  • Likes 0
  • Shares 21
  • Comments 0
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar GODADDY.COM, INC.
Registration Date 12/08/2013 7 years, 4 months, 10 days ago
Last Modified 10/19/2016 4 years, 6 months ago
Nameservers Arrow up
Host IP Address Country
ns55.domaincontrol.com 97.74.107.28 Flag for United StatesUnited States
ns56.domaincontrol.com 173.201.75.28 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Rackspace Hosting
  • IP Address
  • 104.239.192.182
  • Country
  • Flag for United StatesUnited States
  • Region
  • Texas , San Antonio
  • Latitude and Longitude
  • 29.508 : -98.3942

CAREERS COMPETITORS IN UNITED STATES

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