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SEO Report for

November 29, 2019 2:47 PM
Desktop screen Desktop screenshot for


Favicon for

9 criteria passed
2 criteria to solve


Make all versions of your website point to the same URL.
Fill the missing alt attributes on your images.


• Category
Personal Finance  >  Credit / Debit & Loans
• Online since
December 18, 1998 (explore Wayback Machine)
• Age
23 years, 5 months
• Alexa Rank
#83.555, is in the world's top 100.000 websites!


Representation of an online Form

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SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on August 19, 2020.
Title Tag
Affinity Plus Federal Credit Union | Serving Minnesota
Length: 54 (recommended: 10 to 70)
Meta Description
Affinity Plus puts people first in all areas of our business. We believe that if we do what's right for every member, every time, the financials will follow.
Length: 157 (recommended: 50 to 160)
Google preview
Desktop Version

Affinity Plus Federal Credit Union | Serving Minnesota

Affinity Plus puts people first in all areas of our business. We believe that if we do what's right for every member, every time, the financials will follow.

Mobile Version

Favicon for

Affinity Plus Federal Credit Union | Serving Minnesota

Affinity Plus puts people first in all areas of our business. We believe that if we do what's right for every member, every time,...

Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport initial-scale=1.0,width=device-width


The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Affinity Plus Federal Credit Union Confidence: 86% Arrow up

Affinity Plus Federal Credit Union is a Minnesota-based, not-for-profit financial cooperative with 27 branches and about $1.7 billion in assets.

It serves more than 600,000 members with financial products and services including checking and savings accounts, consumer loans, mortgages, credit cards, investment and retirement accounts, and so much more.

The credit union motto of “people helping people” inspires Affinity Plus to provide all of its members with equal benefits including competitive rates, minimal fees, and unique, member-centric products and programs, as well as give back to the communities in which it does business.

The credit union is currently led by president and CEO, Dave Larson.

Minnesota Confidence: 74% Arrow up

Minnesota (locally) is a state in the midwestern and northern regions of the United States.

Minnesota was admitted as the 32nd U.S. state on May 11, 1858, created from the eastern half of the Minnesota Territory.

The state has a large number of lakes, and is known by the slogan "Land of 10,000 Lakes".

Its official motto is L'Étoile du Nord (French: Star of the North).

WEBSITE SPEED website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time


This domain loads at the median speed of 2.7 seconds.

Speed Percentile

27% is faster than approximately 27 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.


This website is ranked #83.555 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for

Daily visitors by country

  • daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (100.0%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #19.724


Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

How looks like on a mobile device such as an iPhone.

How looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 22% #f0f0f0
  • 19% #503070
  • 12% #ffffff
  • 4% #102030
  • 3% #705080
  • 3% #e060a0
  • 2% #c040a0
  • 2% #60c0d0
  • 2% #604070
  • 2% #e0d0f0
  • 1% #408090
  • 1% #e050c0

Text/code ratio's text/code ratio is 6.82%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.82%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 6
  • <H3> 0
  • <H4> 26
  • <H5> 6
  • <H6> 0
Top level heading
Not for profit. for people, who like people who care.
2nd level heading
What can we help you do?
4.8★ mobile app. we'll make it snappy.
Earn points, easy. and automatically.
A best-ın-state credit union. named by forbes.
ıt's different here.

For a better readability, only the first 20 <H4> tags are shown below.

4th level heading
Checking & savings (2)
Home loans
Student services
Business loans
5th level heading
Open an account
Get a credit card
Build my savings
Buy a house
Buy a car
Alt attributes Arrow up

We found 27 images on this website.
5 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on Check your website to make sure it's specified for each image on the page.


This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.398
  • Likes 174
  • Shares 1.159
  • Comments 65
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0


Registration Date 12/18/1998 23 years, 5 months ago
Last Modified 07/21/2019 2 years, 10 months ago
Nameservers Arrow up
Host IP Address Country Flag for United StatesUnited States Flag for United StatesUnited States Flag for United StatesUnited States


Server map
  • Service Provider (ISP)
  • Vector Internet Services, Inc.
  • IP Address
  • Country
  • Flag for United StatesUnited States
  • Region
  • Minnesota , Eden Prairie
  • Latitude and Longitude
  • 44.8816 : -93.4011