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Whois & Analysis for archethype.com

Dec 9, 2019 11:03 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
Contact Privacy Inc. Customer 0152120436
• Organization
Contact Privacy Inc. Customer 0152120436
• Address
96 Mowat Ave
• City
Toronto
• Zip Code
M6K 3M1
• State
ON
• Country Code
CA
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for archethype.com
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Shopping
• Online since
• Age
6 years, 3 months, 22 days
• Alexa Rank

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 6, 2020.
Title Tag
Archethype, the Hype essentials
Length: 31 (recommended: 10 to 70)
Meta Description
We follow the Hype and provide you with new products every week. We also let you design your own products.
Length: 106 (recommended: 50 to 160)
Google preview
Desktop Version

Archethype, the Hype essentials

https://archethype.com

We follow the Hype and provide you with new products every week. We also let you design your own products.

Mobile Version

https://archethype.com

Archethype, the Hype essentials

We follow the Hype and provide you with new products every week. We also let you design your own products.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0, user-scalable=0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by archethype.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Media circus Confidence: 69% Arrow up

Media circus is a colloquial metaphor, or idiom, describing a news event where the level of media coverage - measured by such factors as the number of reporters at the scene and the amount of material broadcast or published - is perceived to be excessive or out of proportion to the event being covered.

Coverage that is sensationalistic can add to the perception the event is the subject of a media circus.

The term is meant to critique the coverage of the event by comparing it to the spectacle and pageantry of a circus.

Usage of the term in this sense became common in the 1970s.

It can also be called a media feeding frenzy or just media frenzy, especially when they cover the media coverage.

WEBSITE SPEED

archethype.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #7.174.497 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How archethype.com looks like on a mobile device such as an iPhone.

Tablet
How archethype.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 48% #f0f0f0
  • 21% #000000
  • 10% #40ff10
  • 6% #ffffff
  • 3% #50f030
  • 3% #ff7000
  • 1% #f07010
  • 1% #100000
  • 1% #d0ffc0
  • 1% #e0f0e0
  • 1% #c0ffb0
  • 0% #70f050

Text/code ratio

archethype.com's text/code ratio is 3.64%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.64%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 34
  • <H3> 5
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Jordan sneakers inspired iphone snap case
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Let's make this official
Your hype provider
Highlights
Spirit shirt eazy-e unisex ultra cotton tee - kanye west inspired
Nike air jordans hall of fame poster - michael jordan wall art
<H3>
3rd level heading
Featured collection
Latest items
@archet_hype
Dad / snapbacks / beanies etc..
Dope
Alt attributes Arrow up

We found 143 images on this website.
18 ALT attributes are missing on your image tags. The issue affects 6 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 18 images on archethype.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 151
  • Likes 6
  • Shares 144
  • Comments 1

DOMAIN REGISTRAR

Domain Registrar TUCOWS, INC.
Registration Date 07/16/2018 6 years, 3 months, 22 days ago
Last Modified 07/03/2019 5 years, 4 months, 5 days ago
Expiration Date 07/16/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-cloud-a1.googledomains.com 216.239.32.106 Flag for United StatesUnited States
ns-cloud-a2.googledomains.com 216.239.34.106 Flag for United StatesUnited States
ns-cloud-a3.googledomains.com 216.239.36.106 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 23.227.38.65
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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