australia.com Domain Owner Whois and Analysis

DOMAIN OWNER WHOIS

ⓘ The owner's whois contact information is public.

• Organization

Tourism Australia

• City

Sydney

• Zip Code

2000

• State

NSW

• Country Code

• Phone Number

Show phone

• Email

Show email

• Domain Registrar

CSC CORPORATE DOMAINS, INC.
See Domain Dates and Nameservers
See Server Details

SEO SCORE

australia.com
Make your link ↑ do-follow

✅ 9 criteria passed
❌ 2 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.

Fill the missing alt attributes on your images.

OVERVIEW

• Domain Owner

Tourism Australia See more

• Category

Travel > Australia & New Zealand

• Online since

March 7, 1998 Explore Wayback Machine

• Age

26 years, 8 months, 1 day

• Alexa Rank

#48.761, australia.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

❌ SSL Certificate

This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on January 17, 2020.

✅ Title Tag

Visit Australia - Travel & Tour Information - Tourism Australia
Length: 67 (recommended: 10 to 70)

✅ Meta Description

Become inspired to travel to Australia. Discover fantastic things to do, places to go and more. Visit the official site of Tourism Australia here.
Length: 146 (recommended: 50 to 160)

ⓘ Google preview

Desktop Version

Visit Australia - Travel & Tour Information - Tourism Australia

https://australia.com

Become inspired to travel to Australia. Discover fantastic things to do, places to go and more. Visit the official site of Tourism Australia here.

Mobile Version

https://australia.com

Visit Australia - Travel & Tour Information - Tourism Australia

Become inspired to travel to Australia. Discover fantastic things to do, places to go and more. Visit the official site of Tourism...

✅ Encoding

Great, language/character encoding is specified: utf-8

ⓘ Hreflang Tags

Alternate URL	Hreflang
https://www.australia.com/en-my	en-my
https://www.australia.com/de-de	de
https://www.australia.com/it-it	it-it
https://www.australia.com/en-sg	en-sg
https://www.australia.com/en	x-default
https://www.australia.com/id-id	id-id
https://www.australia.com/fr-fr	fr
https://www.australia.com/fr-fr	fr-fr
https://www.australia.com/ja-jp	ja-jp
https://www.australia.com/zh-hk	zh
https://www.australia.com/de-de	de-de
https://www.australia.com/zh-hk	zh-hk
https://www.australia.com/en-gb	en-gb
https://www.australia.com/ko-kr	ko-kr
https://www.australia.com/en-ca	en-ca
https://www.australia.com/en-us	en-us
https://www.australia.com/en-in	en-in

✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL	Resolved URL
http://australia.com	https://www.australia.com/en-us
https://australia.com	https://www.australia.com/en-us
http://www.australia.com	https://www.australia.com/en-us
https://www.australia.com	https://www.australia.com/en-us

✅ Robots.txt

https://www.australia.com/robots.txt

✅ URL Parameters

Great, the domain URLs look clean.

Attribute	Value
ⓘ viewport	width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
ⓘ viewport	width=device-width, initial-scale=1

SEMANTIC ANALYSIS

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by australia.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics

Tourism Australia Confidence: 75%

Tourism Australia is the Government of Australia agency responsible for promoting Australia to the world as a destination for business and leisure travel.

Ampere Confidence: 68%

The ampere (SI unit symbol: A, dimension symbol: I), often shortened to "amp", is a unit of electric current. In the International System of Units (SI) the ampere is one of the seven SI base units. It is named after André-Marie Ampère (1775–1836), French mathematician and physicist, considered the father of electrodynamics.

Information Confidence: 66%

Time travel Confidence: 64%

WEBSITE SPEED

❌ australia.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.8s

This domain loads at the median speed of 1.8 seconds.

Speed Percentile

48%

australia.com is faster than approximately 48 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #48.761 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

India (14.9%)
Singapore (6.9%)
Taiwan (3.1%)
United States of America (7.1%)
Australia (23.5%)
Japan (19.8%)
Others (24.7%)

Traffic country ranks

Country	Rank
India	#28.916
Indonesia	#31.406
Singapore	#4.337
Malaysia	#12.385
Taiwan	#18.046
United States of America	#104.670
Iran (Islamic Republic of)	#114.396
Australia	#2.838
Japan	#14.408

LAYOUT

ⓘ Doctype HTML5

ⓘ Responsive website, mobile-friendly.

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How australia.com looks like on a mobile device such as an iPhone.

Tablet
How australia.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website.

21% #e0d0c0
17% #d0d0c0
15% #c0c0c0
11% #ffffff
11% #a0b0b0
6% #504020
4% #605030
3% #b0a080
2% #d0c090
2% #201000
1% #fffff0
1% #f0f0f0

Text/code ratio

ⓘ australia.com's text/code ratio is 5.42%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.

Text / Code Ratio 5.42%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings

Great, we found headings on this page.

<H1> 1
<H2> 4
<H3> 10
<H4> 14
<H5> 11
<H6> 0

<H1>

Top level heading
Come live our philausophy

<H2>

2^nd level heading
Discover the best of australia
Popular itineraries
Traveller essentials
@australia

<H3>

3^rd level heading
Come live our philausophy
Guide to brisbane
Australia’s aboriginal and torres strait ıslander cultures
Australia's trendiest food and wine experiences
Guide to the great barrier reef
Guide to perth
Things to do in australia's summer
Fish species in australia
Australia's best beaches
Discover life down under

<H4>

4^th level heading
Trips and itineraries
Places to go
Facts and planning (2)
How to make the most of your 10 days down under
3 days in adelaide
3 days in melbourne
Australia's south in 14 days
3 days in hobart
3 days in canberra
10-day coast to coast itinerary
3 days in brisbane
Visa, customs and quarantine faq
Find a travel agent

<H5>

5^th level heading
Cities
States and territories
Attractions
ınterests
Activities
Trips and itineraries
About australia
Travel information
Book your trip
Our philausophy
Deals and travel packages

❌ Alt attributes

We found 66 images on this website.
14 ALT attributes are missing on your image tags. The issue affects 13 actual different images that could be loaded more than once in your page.

Image	Image URL	Occurrences
	//googleads.g.doubleclick.net/pagead/viewthroughconversion/870484652/?guid=ON&script=0	1
	https://www.facebook.com/tr?id=1357169647633296&ev=PageView&noscript=1	2
	//pixel.everesttech.net/4635/v?	1
	//tag.yieldoptimizer.com/ps/analytics?pxid=60950&	1
-	{{ mediaUrlMedium }}	1
	https://www.instagram.com/p/B2ryf0LITtT/media/?size=m	1
	https://www.instagram.com/p/B2XMJaDj5oi/media/?size=m	1
	https://www.instagram.com/p/B1i1TbZjoxp/media/?size=m	1
	https://www.instagram.com/p/B0N3ExnDR5r/media/?size=m	1
	https://www.instagram.com/p/B3PuwmNo5ry/media/?size=m	1
	https://www.instagram.com/p/B2Zw7yVISfb/media/?size=m	1
	https://www.instagram.com/p/BwoKAeWovWH/media/?size=m	1
	https://www.instagram.com/p/B3XdJYaoRNP/media/?size=m	1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 14 images on australia.com. Check your website to make sure it's specified for each image on the page.

LINKS

ⓘ There is a total of 144 links on the homepage of this website.

ⓘ Internal links : 137

For a better readability, only the first 50 internal links are shown below.

Anchor	Type	URL
	image	/en-us.html
Sydney	text	/en-us/places/sydney-and-surrounds/guide-to-sydney.html
Melbourne	text	/en-us/places/melbourne-and-surrounds/guide-to-melbourne.html
Brisbane	text	/en-us/places/brisbane-and-surrounds/guide-to-brisbane.html
Perth	text	/en-us/places/perth-and-surrounds/guide-to-perth.html
Adelaide	text	/en-us/places/adelaide-and-surrounds/guide-to-adelaide.html
Alice Springs	text	/en-us/places/alice-springs-and-surrounds/guide-to-alice-springs.html
Broome	text	/en-us/places/broome-and-surrounds/guide-to-broome.html
Cairns	text	/en-us/places/cairns-and-surrounds/guide-to-cairns.html
Canberra	text	/en-us/places/canberra-and-surrounds/guide-to-canberra.html
Darwin	text	/en-us/places/darwin-and-surrounds/guide-to-darwin.html
Gold Coast	text	/en-us/places/gold-coast-and-surrounds/guide-to-the-gold-coast.html
Hobart	text	/en-us/places/hobart-and-surrounds/guide-to-hobart.html
Australian Capital Territory	text	/en-us/places/australian-capital-territory.html
New South Wales	text	/en-us/places/new-south-wales.html
Northern Territory	text	/en-us/places/northern-territory.html
Queensland	text	/en-us/places/queensland.html
South Australia	text	/en-us/places/south-australia.html
Tasmania	text	/en-us/places/tasmania.html
Victoria	text	/en-us/places/victoria.html
Western Australia	text	/en-us/places/western-australia.html
Great Barrier Reef	text	/en-us/places/cairns-and-surrounds/guide-to-the-great-barrier-reef.html
Red Centre	text	/en-us/places/alice-springs-and-surrounds/guide-to-the-red-centre.html
Great Ocean Road	text	/en-us/places/melbourne-and-surrounds/guide-to-the-great-ocean-road.html
Kangaroo Island	text	/en-us/places/adelaide-and-surrounds/guide-to-kangaroo-island.html
Blue Mountains	text	/en-us/places/sydney-and-surrounds/guide-to-the-blue-mountains.html
Byron Bay	text	/en-us/places/sydney-and-surrounds/guide-to-byron-bay.html
Flinders Ranges	text	/en-us/places/adelaide-and-surrounds/guide-to-the-flinders-ranges.html
Freycinet	text	/en-us/places/hobart-and-surrounds/guide-to-freycinet.html
Gippsland	text	/en-us/places/melbourne-and-surrounds/guide-to-gippsland.html
Kakadu	text	/en-us/places/darwin-and-surrounds/guide-to-kakadu-national-park.html
Margaret River	text	/en-us/places/perth-and-surrounds/guide-to-margaret-river.html
Ningaloo	text	/en-us/places/perth-and-surrounds/guide-to-ningaloo-reef.html
Sunshine Coast	text	/en-us/places/brisbane-and-surrounds/guide-to-the-sunshine-coast.html
Tasmanian Wilderness	text	/en-us/places/hobart-and-surrounds/guide-to-tasmanias-wild-west-coast.html
The Australian Alps	text	/en-us/places/melbourne-and-surrounds/guide-to-the-australian-alps.html
The Kimberley	text	/en-us/places/broome-and-surrounds/guide-to-the-kimberley.html
Nature and national parks	text	/en-us/things-to-do/nature-and-national-parks.html
Food and drink	text	/en-us/things-to-do/food-and-drinks.html
Beaches and islands	text	/en-us/things-to-do/beaches-and-islands.html
Arts and culture	text	/en-us/things-to-do/arts-and-culture.html
Wildlife	text	/en-us/things-to-do/wildlife.html
Health and wellness	text	/en-us/things-to-do/health-and-wellness-experiences.html
Luxury	text	/en-us/things-to-do/luxury.html
Walks and hikes	text	/en-us/things-to-do/walks-and-hikes.html
Adventure and sports	text	/en-us/things-to-do/adventure-and-sports.html
Events and festivals	text	/en-us/events.html
Aboriginal experiences	text	/en-us/things-to-do/aboriginal-australia.html
Seasonal travel	text	/en-us/things-to-do/seasonal-travel.html
Youth travel and backpacking	text	/en-us/youth-travel.html

ⓘ External links : 7

Anchor	Type	URL
Facebook	text	https://www.facebook.com/seeaustralia
Twitter	text	https://twitter.com/australia
Instagram	text	http://instagram.com/australia
Youtube	text	http://www.youtube.com/user/australia
Media & Industry	text	http://www.tourism.australia.com/
Business Events	text	http://businessevents.australia.com
Tourism Investment	text	http://www.tourisminvestment.com.au

DOMAIN REGISTRAR

ⓘ Domain Registrar	CSC CORPORATE DOMAINS, INC.
ⓘ Registration Date	03/07/1998 26 years, 8 months, 1 day ago
ⓘ Last Modified	03/02/2019 5 years, 8 months, 6 days ago
ⓘ Expiration Date	03/06/2020 Expired

Nameservers

Host	IP Address	Country
ns4-07.azure-dns.info	13.107.160.7	United States
ns3-07.azure-dns.org	13.107.24.7	United States
ns2-07.azure-dns.net	64.4.48.7	United States
ns1-07.azure-dns.com	40.90.4.7	United States

SERVER DETAILS

ⓘ Service Provider (ISP)
Microsoft Corporation
ⓘ IP Address
52.187.215.221
ⓘ Country
Australia
ⓘ Region
New South Wales , Sydney
ⓘ Latitude and Longitude
-33.86 : 151.2094

BROWSE ANALYSES

Domain
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australia.com
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Whois & Analysis for australia.com

DOMAIN OWNER WHOIS

SEO SCORE

PERFORMANCE OPPORTUNITIES

OVERVIEW

SUPERCHARGE YOUR SEO

TECHNICAL SEO & SECURITY

SEMANTIC ANALYSIS

WEBSITE SPEED

Page Loading Time

1.8s

Speed Percentile

48%

PAGESPEED INSIGHTS

TRAFFIC

Daily visitors by country

Traffic country ranks

LAYOUT

Main colors used

Text/code ratio

Main HTML tags

LINKS

SOCIAL MEDIA PRESENCE

DOMAIN REGISTRAR

SERVER DETAILS

BROWSE ANALYSES