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SEO Report for avature.net

December 20, 2019 9:58 PM
Desktop screen Desktop screenshot for avature.net

SEO SCORE

Favicon for avature.netavature.net
100

Well done!
All criteria passed

OVERVIEW

• Category
Business  >  Marketing  >  Business Software
• Online since
January 17, 2004 (explore Wayback Machine)
• Age
16 years, 6 months, 24 days
• Alexa Rank
#5.133, avature.net is in the world's top 10.000 websites!

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on February 24, 2020.
Title Tag
CRM Software & Applicant Tracking System | Recruiting Solutions - Avature
Length: 77 (recommended: 10 to 70)
Meta Description
Avature HCM SaaS solutions are designed for strategic initiatives in recruiting and talent management.
Length: 102 (recommended: 50 to 160)
Google preview
Desktop Version

CRM Software & Applicant Tracking System | Recruiting Solutions -...

https://avature.net

Avature HCM SaaS solutions are designed for strategic initiatives in recruiting and talent management.

Mobile Version

Favicon for avature.net https://avature.net

CRM Software & Applicant Tracking System | Recruiting Solutions -...

Avature HCM SaaS solutions are designed for strategic initiatives in recruiting and talent management.

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, minimum-scale=1, initial-scale=1
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by avature.net.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Applicant tracking system Confidence: 89% Arrow up

An applicant tracking system (ATS) is a software application that enables the electronic handling of recruitment needs.

An ATS can be implemented or accessed online on an enterprise or small business level, depending on the needs of the company and there is also free and open source ATS software available.

An ATS is very similar to customer relationship management (CRM) systems, but are designed for recruitment tracking purposes.

In many cases they filter applications automatically based on given criteria such as keywords, skills, former employers, years of experience and schools attended.

This has caused many to adapt resume optimization techniques similar to those used in search engine optimization when creating and formatting their résumé.

Avature Confidence: 86% Arrow up

Avature is a privately held Human Capital Management software company which sells software as a service.

Talent management Confidence: 74% Arrow up

Talent management refers to the anticipation of required human capital for an organization and the planning to meet those needs.

The field increased in popularity after McKinsey's 1997 research and the 2001 book on The War for Talent.

Customer relationship management Confidence: 72% Arrow up

Customer relationship management (CRM) is an approach to managing a company's interaction with current and potential future customers.

It tries to analyze data about customers' history with a company and to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.

Recruitment Confidence: 67% Arrow

WEBSITE SPEED

avature.net website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

57%

avature.net is faster than approximately 57 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #5.133 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for avature.net

Daily visitors by country

  • avature.net daily visitors distribution - Total: 16 countries
  • Flag for IndiaIndia (11.6%)
  • Flag for United States of AmericaUnited States of America (43.5%)
  • Flag for NigeriaNigeria (4.3%)
  • Flag for United Kingdom of Great Britain and Northern IrelandUnited Kingdom of Great Britain and Northern Ireland (3.0%)
  • Flag for CanadaCanada (3.1%)
  • Flag for JapanJapan (3.0%)
  • Flag for JapanJapan (14.3%)
  • Flaf icon for other countryOthers (20%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #5.072
Flag for SingaporeSingapore #2.350
Flag for United States of AmericaUnited States of America #1.832
Flag for AustraliaAustralia #4.843
Flag for Saudi ArabiaSaudi Arabia #8.025

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How avature.net looks like on a mobile device such as an iPhone.

Tablet
How avature.net looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #ffffff
  • 19% #f0f0f0
  • 4% #20a0e0
  • 4% #20b0d0
  • 4% #2090f0
  • 3% #20c0c0
  • 3% #2080ff
  • 2% #20d0b0
  • 2% #707080
  • 2% #505060
  • 1% #f0ffff
  • 1% #f0f0ff

Text/code ratio

avature.net's text/code ratio is 7.59%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 7.59%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 27
  • <H2> 38
  • <H3> 13
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Get engaged to talent (3)
Redefine candidate experience (3)
Unearth talent with ta events (3)
Putting the human touch in talent engagement (3)
2020 us avature conference (3)
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
More than 650 companies use avature
Avature makes strategic hr possible
Novo nordisk’s global candidate platform (2)
How pandora leveraged recruitment events to hire against the clock (4)
How laitram discovered the power of ınnovation in talent acquisition (2)
<H3>
3rd level heading
Our software
Our flexibility
Our private cloud
One platform
Many different experiences
<H4>
4th level heading
Customer stories
Alt attributes Arrow up

We found 0 images on this website.
Great, 0 ALT attributes are missing on your image tags.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 360
  • Likes 17
  • Shares 337
  • Comments 6
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar GODADDY.COM, LLC
Registration Date 01/17/2004 16 years, 6 months, 24 days ago
Last Modified 07/30/2019 1 year, 9 days ago
Expiration Date 12/20/2019 Expired
Nameservers Arrow up
Host IP Address Country
ns4.vs77100.net 209.137.135.195 Flag for United StatesUnited States
ns3.vs77100.net 95.172.66.195 Flag for GermanyGermany
ns2.vs77100.net 74.217.56.195 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 34.228.87.160
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

OWNER

The owner has chosen to keep his whois contact information private.
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BUSINESS > BUSINESS SOFTWARE COMPETITORS IN UNITED STATES

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