✅ 10 criteria passed
❌ 1 criteria to solve
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Aviva corporate website - Aviva plc
https://aviva.com
Our global corporate website for investors, shareholders, career hunters, the media and people interested in our social purpose.
https://aviva.com
Aviva corporate website - Aviva plc
Our global corporate website for investors, shareholders, career hunters, the media and people interested in our social purpose.
Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.
| Attribute | Value |
| ⓘ viewport | width=device-width,initial-scale=1 |
ⓘ The results of our semantic analysis are shown below using the website's language.
They are the main concepts covered by aviva.com.
Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.
| Topics | |
Aviva Confidence: 85% 
|
|
Multinational corporation Confidence: 69%
|
|
Shareholder Confidence: 69%
|
✅ aviva.com website speed is fast. Page speed is important for visitors and search engines.
Get insights to improve your page loading time.
This domain loads at the median speed of 0.8 seconds.
aviva.com is faster than approximately 86 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.
A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.
ⓘ This website is ranked #364.560 by Alexa.
This rank is traffic based. The lower the rank is, the better the domain is ranked.
Mobile Rendering
This website seems to be optimized for Mobile Visitors.
Phone
Tablet
A good text to HTML ratio is anywhere from 25 to 70%.
This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.
Great, we found headings on this page.
| Top level heading |
| Welcome |
| Why we’re here (3) |
| 2nd level heading |
| News and views |
| Reports and documents |
| Login or register |
| Site navigation |
| 3rd level heading |
| Share price * |
| ınterim dividend |
| Financial calendar (‡ provisional date) |
| About us |
| ınvestors |
| Newsroom |
| Careers |
| Social purpose |
| Customer contacts |
For a better readability, only the first 20 <H4> tags are shown below.
| 4th level heading |
| Build your career |
| Manage your shares |
| Meet our board |
| Get news alerts |
| What we do |
| Our leaders |
| Our values |
| About us |
| Get support (6) |
| Performance and strategy |
| Governance |
| Shareholder services |
| ınstitutional investors |
| ınvestors |
| Resources |
| Latest |
| Newsroom |
| Careers (2) |
| Social |
| Responsible business |
| 5th level heading |
| Pdf 5.7 mb 111 pages |
| Pdf 162.2 kb 2 pages |
| Pdf 3.1 mb 264 pages |
| Pdf 2.3 mb 38 pages |
We found 18 images on this website.
17
ALT attributes are missing on your image tags. The issue affects 6 actual different images that could be loaded more than once in your page.
Alternative text allows you to add a description to an image.
Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.
It looks like you're missing alternative text for 17 images on aviva.com. Check your website to make sure it's specified for each image on the page.
For a better readability, only the first 50 internal links are shown below.
| ⓘ Domain Registrar | CSC CORPORATE DOMAINS, INC. |
| ⓘ Registration Date | 04/13/1996 28 years, 6 months, 26 days ago |
| ⓘ Last Modified | 04/10/2019 5 years, 7 months ago |
| ⓘ Expiration Date | 04/14/2020 Expired |
| Host | IP Address | Country |
| dns2.cscdns.net | 156.154.131.100 |  United States |
| dns1.cscdns.net | 156.154.130.100 | United States |
| Domain |
United Kingdom
SOCIAL MEDIA PRESENCE
You have a relatively high presence on social media, keep going!
The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.