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Whois & Analysis for beautyboutique.ca

Nov 4, 2019 8:27 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Shoppers Drug Mart Inc.
• Address
243 Consumers Road
• City
North York
• Zip Code
M2J4W8
• State
ON
• Country Code
CA
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for beautyboutique.ca
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Shoppers Drug Mart Inc. See more
• Category
Style & Fashion  >  Beauty
• Online since
March 26, 2003 Explore Wayback Machine
• Age
21 years, 7 months, 12 days
• Alexa Rank

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TECHNICAL SEO & SECURITY

Redirection
beautyboutique.ca redirects to https://beauty.shoppersdrugmart.ca
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on June 24, 2020.
Title Tag
Shop Cosmetics, Skin care and Fragrance Online | Shoppers Drug Mart
Length: 67 (recommended: 10 to 70)
Meta Description
Shop top beauty brands online. Get the latest makeup, skin care, fragrance and more. Free shipping over $50. Free samples. Earn and redeem PC Optimum Points.
Length: 157 (recommended: 50 to 160)
Google preview
Desktop Version

Shop Cosmetics, Skin care and Fragrance Online | Shoppers Drug Mart

https://beautyboutique.ca

Shop top beauty brands online. Get the latest makeup, skin care, fragrance and more. Free shipping over $50. Free samples. Earn and redeem PC Optimum Points.

Mobile Version

https://beautyboutique.ca

Shop Cosmetics, Skin care and Fragrance Online | Shoppers Drug Mart

Shop top beauty brands online. Get the latest makeup, skin care, fragrance and more. Free shipping over $50. Free samples. Earn an...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve
URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots index,follow
viewport width=device-width, user-scalable=no, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by beautyboutique.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Shoppers Drug Mart Confidence: 86% Arrow up

Shoppers Drug Mart Corporation is a Canadian retail pharmacy chain based in North York, Toronto, Ontario.

It has more than 1,253 stores operating under the names Shoppers Drug Mart in nine provinces and two territories and Pharmaprix in Quebec.

Cosmetics Confidence: 74% Arrow up

Cosmetics, also known as make-up, are substances or products used to enhance or alter the appearance or fragrance of the body.

Many cosmetics are designed for use of applying to the face and hair.

They are generally mixtures of chemical compounds; some being derived from natural sources (such as coconut oil), and some being synthetics.

Common cosmetics include lipstick, mascara, eye shadow, foundation, rouge, skin cleansers and skin lotions, shampoo, hairstyling products (gel, hair spray, etc), perfume and cologne.

Aroma compound Confidence: 62% Arrow

WEBSITE SPEED

beautyboutique.ca website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.7s

This domain loads at the median speed of 1.7 seconds.

Speed Percentile

56%

beautyboutique.ca is faster than approximately 56 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #3.910.668 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How beautyboutique.ca looks like on a mobile device such as an iPhone.

Tablet
How beautyboutique.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 24% #f02020
  • 20% #ffffff
  • 9% #f0f0f0
  • 4% #c09070
  • 4% #d02030
  • 3% #e0c0b0
  • 3% #c08060
  • 3% #e0c0a0
  • 3% #d0a080
  • 2% #f0e0e0
  • 2% #102020
  • 2% #fff0f0

Text/code ratio

beautyboutique.ca's text/code ratio is 3.26%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.26%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 1
  • <H3> 4
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Shop by category
<H2>
2nd level heading
Features
<H3>
3rd level heading
New & popular (2)
Shop beauty online
What can we help you find today?
Alt attributes Arrow up

We found 33 images on this website.
19 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on beautyboutique.ca https://assets.beauty.shoppersdrugmart.ca/bb-prod-marketing-image/site-creative/2019/P11/WK43/too-fa... 1
Image with missing alt attribute found on beautyboutique.ca https://assets.beauty.shoppersdrugmart.ca/bb-prod-marketing-image/site-creative/2018/total-beauty-la... 1
Image with missing alt attribute found on beautyboutique.ca https://assets.beauty.shoppersdrugmart.ca/bb-prod-marketing-image/site-creative/2018/total-beauty-la... 1
Image with missing alt attribute found on beautyboutique.ca https://assets.beauty.shoppersdrugmart.ca/bb-prod-marketing-image/site-creative/2018/P13/WK50/nav-ti... 1
Image with missing alt attribute found on beautyboutique.ca https://assets.beauty.shoppersdrugmart.ca/bb-prod-marketing-image/site-creative/2018/total-beauty-la... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 19 images on beautyboutique.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.379
  • Likes 17
  • Shares 1.340
  • Comments 22

DOMAIN REGISTRAR

Domain Registrar WEBNAMES.CA INC.
Registration Date 03/26/2003 21 years, 7 months, 12 days ago
Last Modified 08/05/2019 5 years, 2 months, 29 days ago
Nameservers Arrow up
Host IP Address Country
a10-66.akam.net 96.7.50.66 Flag for United StatesUnited States
a11-67.akam.net 84.53.139.67 Flag for ColombiaColombia
a1-223.akam.net 193.108.91.223 Flag for ChileChile

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Akamai Technologies
  • IP Address
  • 2.18.112.196
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Paris
  • Latitude and Longitude
  • 48.8566 : 2.35222
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