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SEO Report for bmw.fr

December 14, 2019 5:19 AM
Desktop screen Desktop screenshot for bmw.fr

SEO SCORE

Favicon for bmw.frbmw.fr
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Category
Automotive
• Online since
December 8, 1996 (explore Wayback Machine)
• Alexa Rank
#141.009, bmw.fr is in the world's top 1 million websites
• Owner
BMW FRANCE (See more)

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by GlobalSign nv-sa is valid from November 27, 2019 to November 27, 2020.
Title Tag
Site Officiel BMW | Vehicules Neufs et d'Occasions | BMW France
Length: 63 (recommended: 10 to 70)
Meta Description
Découvrez tous les modèles BMW et BMW i : compacte, citadine, cabriolet, berline, SUV, coupé, sportive, hybride. Configurez votre voiture et réservez un essai.
Length: 163 (recommended: 50 to 160)
Google preview
Desktop Version

Site Officiel BMW | Vehicules Neufs et d'Occasions | BMW France

https://bmw.fr

Découvrez tous les modèles BMW et BMW i : compacte, citadine, cabriolet, berline, SUV, coupé, sportive, hybride. Configurez votre voiture et réservez un essai.

Mobile Version

Favicon for bmw.fr https://bmw.fr

Site Officiel BMW | Vehicules Neufs et d'Occasions | BMW France

Découvrez tous les modèles BMW et BMW i : compacte, citadine, cabriolet, berline, SUV, coupé, sportive, hybride. Configurez votre...

Encoding
No language/character encoding is specified
Hreflang Tags
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no
robots index,follow

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by bmw.fr.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Sport utility vehicle Confidence: 90% Arrow up

Un SUV (abréviation de l'anglais sport utility vehicle), parfois appelé VUS au Canada francophone (abréviation de véhicule utilitaire sport en français canadien, calque de la désignation originelle) est un véhicule de loisirs bicorps, pouvant posséder certaines capacités de roulage hors route ou de remorquage.

Au début du, ce type de véhicule est très prisé aux États-Unis, et devient de plus en plus répandu en Europe.

Bayerische Motoren Werke Confidence: 87% Arrow up

Bayerische Motoren Werke Aktiengesellschaft (BMW AG) ou BMW (en français: «Manufacture bavaroise de moteurs») est une société industrielle allemande constructrice d'automobiles haut-de-gamme, sportives et luxueuses, mais aussi de motos, après avoir été un grand constructeur de moteurs d'avions.

L'entreprise a été fondée en 1916 par Gustav Otto et Karl Friedrich Rapp.

Type de carrosserie Confidence: 80% Arrow up

Depuis le début de l'histoire de l'automobile, on essaye de classer les types de carrosserie.

Mais ces différentes tentatives n'ont jamais réellement été satisfaisantes en raison, entre autres, de l'évolution des carrosseries ainsi que des différences importantes d'un pays à l'autre.

Automobile hybride électrique Confidence: 79% Arrow up

Une automobile hybride électrique est une automobile faisant appel à deux stockages d'énergie embarqués distincts pour se mouvoir, dont l'un de nature électrique.

Segment automobile Confidence: 76% Arrow up

Le marché automobile est souvent analysé sous forme de segments ou catégories de voitures, qui indiquent le positionnement de chaque modèle sur le marché.

Ces derniers sont en général catégorisés en fonction de la taille ou de l'usage du véhicule.

Les grands constructeurs généralistes s'efforcent de présenter une voiture dans chaque segment ou presque.

Il n'existe pas une catégorisation officielle mais plutôt des usages principalement pour les constructeurs ou les loueurs automobiles.

WEBSITE SPEED

bmw.fr website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

4.2s

This domain loads at the median speed of 4.2 seconds.

Speed Percentile

12%

bmw.fr is faster than approximately 12 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #141.009 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for bmw.fr

Daily visitors by country

  • bmw.fr daily visitors distribution - Total: 2 countries
  • Flag for FranceFrance (88.4%)
  • Flag for AlgeriaAlgeria (5.9%)
  • Flaf icon for other countryOthers (5.7%)

Traffic country ranks

Country Rank
Flag for FranceFrance #4.667
Flag for AlgeriaAlgeria #7.147

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How bmw.fr looks like on a mobile device such as an iPhone.

Tablet
How bmw.fr looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 33% #ffffff
  • 32% #e0e0e0
  • 15% #000000
  • 9% #f0f0f0
  • 7% #d0d0d0
  • 1% #2060d0
  • 0% #f0ffff
  • 0% #b09080
  • 0% #c0a080
  • 0% #e0e0f0
  • 0% #5080c0
  • 0% #fff0f0

Text/code ratio

bmw.fr's text/code ratio is 1.90%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.90%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 33
  • <H3> 16
  • <H4> 74
  • <H5> 77
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Bmw.fr utilise les cookies. (2)
Merci pour votre confiance.
Merci de modifier le paramétrage de votre navigateur pour continuer.
Les occasıons ÉphÉmÈres. (2)
Les offres Électrıques. (2)
<H3>
3rd level heading
Profıtez d'avantages exceptıonnels sur une sÉlectıon d'occasıons. (2)
Profıtez de 6 000 € de prıme bmw en plus du bonus Écologıque soıt 12 000€ d'avantage sans condıtıon de reprıse pour l'achat d'une bmw i3*. (2)
La nouvelle bmw sÉrıe 1 (2)
La nouvelle bmw x1 (2)
La toute premıÈre bmw sÉrıe 2 gran coupÉ (2)
<H4>

For a better readability, only the first 20 <H4> tags are shown below.

4th level heading
Bmw série 1 (2019)
Bmw série 1 trois portes
Bmw série 1 cinq portes
Bmw série 2 coupé
Bmw série 2 gran coupé
<H5>

For a better readability, only the first 20 <H5> tags are shown below.

5th level heading
Javascript not activated
Bénéficiez d'une expérience en ligne optimale
Profitez des fonctionnalités et des performances du site continuellement améliorées
Consultez le contenu le plus pertinent
Consultez des offres personnalisées en fonction de vos intérêts
Alt attributes Arrow up

We found 97 images on this website.
79 ALT attributes are missing on your image tags. The issue affects 61 actual different images that could be loaded more than once in your page.

For a better readability, only the first 50 images missing a description are shown below.

Image Image URL Occurrences
Image with missing alt attribute found on bmw.fr https://cosystatic.bmwgroup.com/bmwweb/cosySec?COSY-EU-100-7331cqgv2Z7d%25i02uCaY3MuO2kOHUtWPfbYfvuP... 2
Image with missing alt attribute found on bmw.fr https://cosystatic.bmwgroup.com/bmwweb/cosySec?COSY-EU-100-7331cqgv2Z7d%25i02uCaY3MuO2kOHUtWPfbYfQJ7... 2
Image with missing alt attribute found on bmw.fr https://cosystatic.bmwgroup.com/bmwweb/cosySec?COSY-EU-100-7331cqgv2Z7d%25i02uCaY3MuO2kOHUtWPfbYfQJ7... 2
Image with missing alt attribute found on bmw.fr https://cosystatic.bmwgroup.com/bmwweb/cosySec?COSY-EU-100-7331cqgv2Z7d%25i02uCaY3MuO2kOHUtWPfbYfyIs... 1
Image with missing alt attribute found on bmw.fr https://cosystatic.bmwgroup.com/bmwweb/cosySec?COSY-EU-100-7331cqgv2Z7d%25i02uCaY3MuO2kOHUtWPfbYfVGf... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 79 images on bmw.fr. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 5.021
  • Likes 63
  • Shares 4.937
  • Comments 21
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Nameservers Arrow up
Host IP Address Country
ns0.oleane.net 194.2.0.30 Flag for FranceFrance
ns1.oleane.net 194.2.0.60 Flag for FranceFrance

SERVER

Server map
  • Service Provider (ISP)
  • BMW
  • IP Address
  • 160.46.226.165
  • Country
  • Flag for GermanyGermany
  • Region
  • Bavaria , Munich
  • Latitude and Longitude
  • 48.1351 : 11.582

OWNER

The owner's whois contact information is public.
Organization
BMW FRANCE
Address
BMW FRANCE 3 AVENUE AMPERE 78180 SAINT QUENTIN EN YVELINES
Country Code
FR
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