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SEO Report for bu.edu

November 9, 2019 11:43 AM
Desktop screen Desktop screenshot for bu.edu

SEO SCORE

Favicon for bu.edubu.edu
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Education  >  College / Graduate School
• Online since
March 25, 1986 (explore Wayback Machine)
• Age
33 years, 7 months, 25 days
• Alexa Rank
#4.501, bu.edu is in the world's top 5.000 websites!
• Owner
Boston University (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
Homepage | Boston University
Length: 28 (recommended: 10 to 70)
Meta Description
Boston University is a leading private research institution with two primary campuses in the heart of Boston and programs around the world.
Length: 139 (recommended: 50 to 160)
Google preview
Desktop Version

Homepage | Boston University

http://bu.edu

Boston University is a leading private research institution with two primary campuses in the heart of Boston and programs around the world.

Mobile Version

Favicon for bu.edu http://bu.edu

Homepage | Boston University

Boston University is a leading private research institution with two primary campuses in the heart of Boston and programs around t...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
copyright © 2019 Boston University

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by bu.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Boston University Confidence: 85% Arrow up

Boston University (most commonly referred to as BU) is a private research university located in Boston, Massachusetts.

The university is nonsectarian, and is historically affiliated with the United Methodist Church.

Research institute Confidence: 62% Arrow up

A research institute is an establishment endowed for doing research.

Research institutes may specialize in basic research or may be oriented to applied research.

Although the term often implies natural science research, there are also many research institutes in the social sciences as well, especially for sociological and historical research purposes.

WEBSITE SPEED

bu.edu website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

69%

bu.edu is faster than approximately 69 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #4.501 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for bu.edu

Daily visitors by country

  • bu.edu daily visitors distribution - Total: 18 countries
  • Flag for IndiaIndia (7.8%)
  • Flag for United States of AmericaUnited States of America (59.5%)
  • Flag for ChinaChina (13.9%)
  • Flaf icon for other countryOthers (19.4%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #5.172
Flag for EgyptEgypt #7.177
Flag for SingaporeSingapore #5.235
Flag for MalaysiaMalaysia #4.467
Flag for PhilippinesPhilippines #1.825

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How bu.edu looks like on a mobile device such as an iPhone.

Tablet
How bu.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 85% #909090
  • 4% #9090a0
  • 3% #c0c0c0
  • 2% #ffffff
  • 1% #d0d0e0
  • 1% #f0f0f0
  • 1% #702020
  • 1% #b03020
  • 1% #a02020
  • 0% #f0f0ff
  • 0% #803020
  • 0% #606030

Text/code ratio

bu.edu's text/code ratio is 2.87%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.87%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 4
  • <H4> 9
  • <H5> 3
  • <H6> 4

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
Kinh vu’s journey from vietnam orphan to music professor
Bu athletics
Bu hub
Giving
<H4>
4th level heading
Admissions
Academics
Research
Global
Campus life
<H5>
5th level heading
Drawing out the punch line
Rebound year has bu women’s hoops thinking big
You could own roast beast! make your best offer
<H6>
6th level heading
Resources for: (3)
University publications
Alt attributes Arrow up

We found 10 images on this website.
4 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 4 images on bu.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 12.596
  • Likes 5.085
  • Shares 4.941
  • Comments 2.570
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 03/25/1986 33 years, 7 months, 25 days ago
Last Modified 07/03/2019 4 months, 15 days ago
Expiration Date 07/31/2022 2 years, 8 months, 18 days from now

SERVER

  • Service Provider (ISP)
  • Boston University
  • IP Address
  • 128.197.236.4
  • Country
  • Flag for United StatesUnited States
  • Region
  • Massachusetts , Boston
  • Latitude and Longitude
  • 42.3464 : -71.0975

OWNER

The owner's whois contact information is public.
Organization
Boston University
Address
Information Services & Technology 111 Cummington Mall
City
Boston
Zip
02215
State
MA
Country
USA
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