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Whois & Analysis for chobani.com

Nov 9, 2019 6:52 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for chobani.com
72

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Domain Owner
Private
• Category
Food & Drink  >  Cuisine-Specific
• Online since
April 22, 2006 Explore Wayback Machine
• Age
18 years, 6 months, 14 days
• Alexa Rank
#177.937, chobani.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on November 13, 2020.
Title Tag
Chobani®
Length: 9 (recommended: 10 to 70)
Meta Description
Chobani® is America's number one Greek Yogurt made the right way and not genetically modified (no GMO ingredients), with only natural ingredients and sweeteners
Length: 161 (recommended: 50 to 160)
Google preview
Desktop Version

Chobani®

https://chobani.com

Chobani® is America's number one Greek Yogurt made the right way and not genetically modified (no GMO ingredients), with only natural ingredients and sweeteners

Mobile Version

https://chobani.com

Chobani®

Chobani® is America's number one Greek Yogurt made the right way and not genetically modified (no GMO ingredients), with only natu...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1.0,user-scalable=yes

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by chobani.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Strained yogurt Confidence: 79% Arrow up

Strained yogurt, Greek yogurt, yogurt cheese, or labneh (labnah, pronounced LEB-neigh), is yogurt that has been strained to remove its whey, resulting in a thicker consistency than unstrained yogurt, while preserving yogurt's distinctive, sour taste.

Like many types of yogurt, strained yogurt is often made from milk that has been enriched by boiling off some of its water content, or by adding extra butterfat and powdered milk.

In Europe and North America, it is often made with low-fat or fat-free yogurt.

In Scandinavia, particularly Iceland, a similar product, skyr is produced.

Genetically modified organism Confidence: 74% Arrow up

A genetically modified organism (GMO) is any organism whose genetic material has been altered using genetic engineering techniques (i.e., a genetically engineered organism).

GMOs are used to produce many medications and genetically modified foods and are widely used in scientific research and the production of other goods.

The term GMO is very close to the technical legal term, 'living modified organism', defined in the Cartagena Protocol on Biosafety, which regulates international trade in living GMOs (specifically, "any living organism that possesses a novel combination of genetic material obtained through the use of modern biotechnology").

Sugar substitute Confidence: 69% Arrow up

A sugar substitute is a food additive that provides a sweet taste like that of sugar while containing significantly less food energy.

Some sugar substitutes are produced by nature, and others produced synthetically.

Those that are not produced by nature are, in general, called artificial sweeteners.

WEBSITE SPEED

chobani.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

53%

chobani.com is faster than approximately 53 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #177.937 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • chobani.com daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (86.2%)
  • Flag for IndiaIndia (5.6%)
  • Flaf icon for other countryOthers (8.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #44.681
Flag for IndiaIndia #214.718
Flag for TurkeyTurkey #99.665

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How chobani.com looks like on a mobile device such as an iPhone.

Tablet
How chobani.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 61% #f0f0d0
  • 10% #f0f0e0
  • 9% #ffffff
  • 7% #f0e0e0
  • 3% #f0e0d0
  • 1% #7090a0
  • 1% #507040
  • 1% #80a070
  • 1% #f0f060
  • 1% #fffff0
  • 1% #80a0a0
  • 1% #709060

Text/code ratio

chobani.com's text/code ratio is 1.74%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.74%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 5
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Helping america's farmers
<H2>
2nd level heading
Most loved products
Chobani® gimmies® yogurt for kids
Supporting our main ingredient
A taste of fall
Get the freshest chobani news (open to u.s. residents only)
Alt attributes Arrow up

We found 6 images on this website.
6 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on chobani.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 7.574
  • Likes 1.201
  • Shares 5.433
  • Comments 940

DOMAIN REGISTRAR

Domain Registrar NOM IQ LTD (DBA COM LAUDE)
Registration Date 04/22/2006 18 years, 6 months, 14 days ago
Last Modified 10/05/2018 6 years, 28 days ago
Expiration Date 04/22/2021 Expired

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 54.84.65.116
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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