✅ 7 criteria passed
❌ 4 criteria to solve
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ClickPath® | Online Marketing Optimization by Who's Calling®
http://clickpathmedia.com
ClickPath bridges the gap between online advertising and offline conversions, tracking phone calls back to the exact keyword(s) that generated them.
http://clickpathmedia.com
ClickPath® | Online Marketing Optimization by Who's Calling®
ClickPath bridges the gap between online advertising and offline conversions, tracking phone calls back to the exact keyword(s) th...
No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.
| URL | Resolved URL |
| http://clickpathmedia.com | http://clickpathmedia.com/ |
| https://clickpathmedia.com | error with SSL certificate |
| http://www.clickpathmedia.com | http://www.clickpathmedia.com/ |
| https://www.clickpathmedia.com | HTTP header error |
| Attribute | Value |
| ⓘ viewport | width=device-width, initial-scale=1 |
ⓘ The owner has associated the following topics to the website.
ⓘ The results of our semantic analysis are shown below using the website's language.
They are the main concepts covered by clickpathmedia.com.
Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.
| Topics | |
Online advertising Confidence: 77% 
|
|
Search engine optimization Confidence: 75%
|
|
Conversion marketing Confidence: 66% 
|
|
|
Online and offline Confidence: 63%
|
✅ clickpathmedia.com website speed is normal. Page speed is important for visitors and search engines.
Get insights to improve your page loading time.
Mobile Rendering
This website seems to be optimized for Mobile Visitors.
Phone
Tablet
A good text to HTML ratio is anywhere from 25 to 70%.
This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.
Great, we found headings on this page.
However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.
We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.
| 3rd level heading |
| What we do |
| Why choose us? |
| Request a demo |
We found 17 images on this website.
2
ALT attributes are missing on your image tags. The issue affects 1 actual different images that could be loaded more than once in your page.
| Image | Image URL | Occurrences |
| https://analyticssl.clickpathmedia.com/page_stats_v1.asp?aid=83837771&js=no | 1 |
Alternative text allows you to add a description to an image.
Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.
It looks like you're missing alternative text for 2 images on clickpathmedia.com. Check your website to make sure it's specified for each image on the page.
| Anchor | Type | URL |
 |
image | / |
| Home | text | / |
| AboutUs | text | about_us.asp |
| HowItWorks | text | how_it_works.asp |
| Products Overview | text | products.asp |
| Pay-Per-Click Call Tracking | text | pay_per_click_call_tracking.asp |
| Organic Search Call Tracking | text | organic_call_tracking.asp |
| Reports | text | reports.asp |
| Click To Talk | text | click_to_talk.asp |
| Custom Variable Tracking | text | custom-variable-tracking.asp |
| ContactUs | text | contact_us.asp |
 |
image | products.asp |
 |
image | how_it_works.asp |
 |
image | pay_per_click_call_tracking.asp |
| Read More | text | about_us.asp |
| Request a Demo | text | request_a_demo.asp |
| click here | text | request_a_demo.asp |
| About Us | text | about_us.asp |
| How It Works | text | how_it_works.asp |
| Products | text | products.asp |
| Contact Us | text | contact_us.asp |
| Privacy Policy | text | ../privacy_policy.asp |
| Anchor | Type | URL |
| News and Events | text | http://www.whoscalling.com/news.asp |
| Blog | text | http://blog.whoscalling.com/ |
| ClientLogin | text | http://clients.clickpath.com/security/login.asp |
 |
image | https://www.facebook.com/clickpath/ |
 |
image | https://twitter.com/clickpath |
 |
image | http://www.linkedin.com/company/who's-calling |
 |
image | http://blog.whoscalling.com |
| News | text | http://www.whoscalling.com/news.asp |
| Client Login | text | http://clients.clickpath.com/security/login.asp |
| Careers | text | http://www.whoscalling.com/careers.asp |
| Who's Calling | text | http://www.whoscalling.com |
| ⓘ Domain Registrar | NETWORK SOLUTIONS, LLC |
| ⓘ Registration Date | 05/20/2004 20 years, 5 months, 19 days ago |
| ⓘ Last Modified | 12/08/2017 6 years, 11 months, 2 days ago |
| ⓘ Expiration Date | 05/20/2020 Expired |
| Host | IP Address | Country |
| ns01.reyrey.net | 205.157.208.244 |  United States |
| ns02.reyrey.net | 205.157.208.245 | United States |
| ns03.reyrey.net | 206.180.5.4 | United States |
| ns04.reyrey.net | 206.180.5.5 | United States |
| ns05.reyrey.net | 205.157.255.100 | United States |
| ns06.reyrey.net | 205.157.255.101 | United States |
| Domain |
SOCIAL MEDIA PRESENCE
It seems you have a very poor social media presence.
Follow these tips to build a better relationship with your audience : set smart goals, identify your audience, be human, seek relationships, create an editorial calendar, automate, focus on helping, optimize for engagement, get visual, stay active and create great content.