Whois & Analysis for copernica.com

Email marketing is the act of sending a commercial message, typically to a group of people, using email.

In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness.

Marketing emails can be sent to a purchased lead list or a current customer database.

The term usually refers to sending email messages with the purpose of enhancing a merchant's relationship with current or previous customers, encouraging customer loyalty and repeat business, acquiring new customers or convincing current customers to purchase something immediately, and sharing third-party ads.

Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc) and automate repetitive tasks.

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

A database is an organized collection of data.

It is the collection of schemas, tables, queries, reports, views, and other objects.

Computer software, or simply software, is that part of a computer system that consists of data or computer instructions, in contrast to the physical hardware from which the system is built.

In computer science and software engineering, computer software is all information processed by computer systems, programs and data.

Computer software includes computer programs, libraries and related non-executable data, such as online documentation or digital media.

Computer hardware and software require each other and neither can be realistically used on its own.