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SEO Report for daraz.pk

December 17, 2019 8:24 PM
Desktop screen Desktop screenshot for daraz.pk

SEO SCORE

Favicon for daraz.pkdaraz.pk
72

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Category
Shopping
• Alexa Rank
#1.204, daraz.pk is in the world's top 2.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GlobalSign nv-sa has expired on May 17, 2020.
Title Tag
Online Shopping in Pakistan: Fashion, Electronics & Books - Daraz.pk
Length: 72 (recommended: 10 to 70)
Meta Description
Daraz.pk your online shopping store in Pakistan. Buy the latest Mobiles, Appliances, Fashion Accessories, & more retail products available for sale online. Cash on Delivery in Karachi ✓ Lahore ✓ Islamabad ✓ All over Pakistan!
Length: 235 (recommended: 50 to 160)
Google preview
Desktop Version

Online Shopping in Pakistan: Fashion, Electronics & Books - Daraz....

https://daraz.pk

Daraz.pk your online shopping store in Pakistan. Buy the latest Mobiles, Appliances, Fashion Accessories, & more retail products available for sale online. Cash...

Mobile Version

Favicon for daraz.pk https://daraz.pk

Online Shopping in Pakistan: Fashion, Electronics & Books - Daraz....

Daraz.pk your online shopping store in Pakistan. Buy the latest Mobiles, Appliances, Fashion Accessories, & more retail produc...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by daraz.pk.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Karachi Confidence: 87% Arrow up

Karachi is now Pakistan's premier industrial and financial centre.

The city has a formal economy estimated to be worth $113 billion.

Karachi collects over a third of Pakistan's tax revenue, and generates approximately 20% of Pakistan's GDP.

Approximately 30% of Pakistani industrial output is from Karachi, while Karachi's ports handle approximately 95% of Pakistan's foreign trade.

Approximately 90% of the multinational corporations operating in Pakistan are headquartered in Karachi.

Up to 70% of Karachi's workforce is employed in the informal economy, which is typically not included in GDP calculations.

Lahore Confidence: 86% Arrow up

Lahore is the capital city of the Pakistani province of Punjab.

It is the second most populous city in Pakistan and the 32nd most populous city in the world.

The city is located in the north-eastern end of Punjab province, near the border with India.

Lahore is ranked as a gamma+ world city, and is one of Pakistan's wealthiest cities with an estimated GDP of $58.14 billion (PPP) as of 2014.

Pakistan Confidence: 85% Arrow up

uncontrolled region shown in light green.

Pakistan (or), officially the Islamic Republic of Pakistan, is a federal parliamentary republic in South Asia on the crossroads of Central Asia and Western Asia.

It is the sixth-most populous country with a population exceeding 200 million people.

In terms of area, it is the 33rd-largest country in the world with an area covering.

Pakistan has a coastline along the Arabian Sea and the Gulf of Oman in the south and is bordered by India to the east, Afghanistan to the west, Iran to the southwest, and China in the far northeast, respectively.

It is separated from Tajikistan by Afghanistan's narrow Wakhan Corridor in the north, and also shares a maritime border with Oman.

Islamabad Confidence: 85% Arrow up

Islamabad is the capital city of Pakistan located within the federal Islamabad Capital Territory.

With a population of two million, it is the 10th largest city of Pakistan, while the larger Islamabad-Rawalpindi metropolitan area is the third largest in Pakistan with a population exceeding five million.

The city is the political seat of Pakistan and is administered by the Islamabad Metropolitan Corporation, supported by the Capital Development Authority (CDA).

Online shopping Confidence: 81% Arrow up

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser.

Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers.

As of 2016, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

WEBSITE SPEED

daraz.pk website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.2s

This domain loads at the median speed of 2.2 seconds.

Speed Percentile

38%

daraz.pk is faster than approximately 38 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #1.204 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for daraz.pk

Daily visitors by country

  • daraz.pk daily visitors distribution - Total: 6 countries
  • Flag for PakistanPakistan (91.3%)
  • Flaf icon for other countryOthers (8.7%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #23.715
Flag for SingaporeSingapore #1.525
Flag for PakistanPakistan #8
Flag for United States of AmericaUnited States of America #28.549
Flag for United Arab EmiratesUnited Arab Emirates #456

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website doesn't seem to be optimized for Mobile Visitors.

Phone
How daraz.pk looks like on a mobile device such as an iPhone.

Tablet
How daraz.pk looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 36% #808080
  • 15% #ffffff
  • 6% #105020
  • 5% #703030
  • 5% #406010
  • 4% #606000
  • 4% #305010
  • 3% #802020
  • 2% #806060
  • 2% #ff5040
  • 2% #f0f0f0
  • 1% #f06040

Text/code ratio

daraz.pk's text/code ratio is 3.99%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.99%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 1
  • <H3> 14
  • <H4> 13
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
How daraz transformed online shopping in pakistan
<H2>
2nd level heading
What makes us different from other online shopping platforms?
<H3>
3rd level heading
Flash sale
Darazmall
Collections
Categories
Just for you
<H4>
4th level heading
New mobile phones in pakistan
Latest gadgets
Latest laptops
Led tvs prices
Summer appliances
Alt attributes Arrow up

We found 45 images on this website.
29 ALT attributes are missing on your image tags. The issue affects 5 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 29 images on daraz.pk. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 356.334
  • Likes 200.389
  • Shares 146.968
  • Comments 8.977
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

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