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Whois & Analysis for dotdigital.com

Jan 13, 2020 3:38 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
REDACTED FOR PRIVACY
• Organization
REDACTED FOR PRIVACY
• Address
REDACTED FOR PRIVACY
• City
REDACTED FOR PRIVACY
• Zip Code
REDACTED FOR PRIVACY
• State
Surrey
• Country Code
GB
• Phone Number
REDACTED FOR PRIVACY
Desktop screen Desktop screenshot for dotdigital.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Business Software  >  Marketing
• Online since
March 30, 1999 Explore Wayback Machine
• Age
25 years, 7 months, 24 days
• Alexa Rank
#19.513, dotdigital.com is in the world's top 20.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by COMODO CA Limited has expired on May 21, 2020.
Title Tag
dotdigital | Omnichannel Marketing Automation Platform
Length: 54 (recommended: 10 to 70)
Meta Description
See how dotdigital's all-in-one platform lets you create marketing automations to engage your contacts with email, SMS, social, push notifications, and landing pages.
Length: 166 (recommended: 50 to 160)
Google preview
Desktop Version

dotdigital | Omnichannel Marketing Automation Platform

https://dotdigital.com

See how dotdigital's all-in-one platform lets you create marketing automations to engage your contacts with email, SMS, social, push notifications, and landing pages...

Mobile Version

https://dotdigital.com

dotdigital | Omnichannel Marketing Automation Platform

See how dotdigital's all-in-one platform lets you create marketing automations to engage your contacts with email, SMS, social, pu...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://dotdigital.com/ en-GB
https://dotdigital.com/de/ de
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by dotdigital.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Marketing automation Confidence: 79% Arrow up

Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc) and automate repetitive tasks.

Short Message Service Confidence: 78% Arrow up

Short Message Service (SMS) is a text messaging service component of most telephone, World Wide Web, and mobile telephony systems.

It uses standardized communication protocols to enable mobile phone devices to exchange short text messages.

An intermediary service can facilitate a text-to-voice conversion to be sent to landlines.

Push technology Confidence: 77% Arrow up

Push technology, or server push, is a style of Internet-based communication where the request for a given transaction is initiated by the publisher or central server.

It is contrasted with pull/get, where the request for the transmission of information is initiated by the receiver or client.

Email Confidence: 77% Arrow up

Electronic mail, or email, is a method of exchanging digital messages between people using digital devices such as computers and mobile phones.

Email first entered substantial use in the 1960s and by the mid-1970s had taken the form now recognized as email.

Email operates across computer networks, which today is primarily the Internet.

Some early email systems required the author and the recipient to both be online at the same time, in common with instant messaging.

Today's email systems are based on a store-and-forward model.

Email servers accept, forward, deliver, and store messages.

Neither the users nor their computers are required to be online simultaneously; they need to connect only briefly, typically to a mail server or a webmail interface, for as long as it takes to send or receive messages.

Social media Confidence: 70% Arrow up

Social media are computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.

The variety of stand-alone and built-in social media services currently available introduces challenges of definition; however, there are some common features:

WEBSITE SPEED

dotdigital.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.8s

This domain loads at the median speed of 1.8 seconds.

Speed Percentile

49%

dotdigital.com is faster than approximately 49 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #19.513 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • dotdigital.com daily visitors distribution - Total: 5 countries
  • Flag for IndiaIndia (3.4%)
  • Flag for United States of AmericaUnited States of America (63.3%)
  • Flag for AustraliaAustralia (8.1%)
  • Flag for SwitzerlandSwitzerland (10.3%)
  • Flag for CanadaCanada (7.2%)
  • Flaf icon for other countryOthers (7.7%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #93.027
Flag for United States of AmericaUnited States of America #7.018
Flag for AustraliaAustralia #4.751
Flag for SwitzerlandSwitzerland #1.581
Flag for CanadaCanada #8.859

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How dotdigital.com looks like on a mobile device such as an iPhone.

Tablet
How dotdigital.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 48% #202030
  • 16% #f0f0f0
  • 10% #ffffff
  • 6% #303040
  • 3% #505060
  • 3% #602060
  • 2% #404050
  • 1% #606070
  • 1% #309090
  • 1% #d0d0e0
  • 1% #406090
  • 1% #f0f0ff

Text/code ratio

dotdigital.com's text/code ratio is 11.96%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 11.96%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 6
  • <H3> 18
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Omnichannel marketing powered by dotdigital
<H2>
2nd level heading
Advanced omnichannel marketing platform from dotdigital
Dotdigital summit 2020
Seamless ecommerce and crm integrations with dotdigital
The people behind dotdigital
Why our customers love dotdigital engagement cloud
<H3>
3rd level heading
Watch a platform tour: (3)
Channels:
Features:
Business focus:
Dotdigital is an omnichannel marketing automation platform used by 4,000+ brands worldwide
<H4>
4th level heading
Get involved:
Alt attributes Arrow up

We found 39 images on this website.
4 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 4 images on dotdigital.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 241
  • Likes 13
  • Shares 225
  • Comments 3

DOMAIN REGISTRAR

Domain Registrar 1API GMBH
Registration Date 03/30/1999 25 years, 7 months, 24 days ago
Last Modified 01/23/2019 5 years, 10 months ago
Expiration Date 03/30/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns0.dns.dotdigital.com 162.159.24.97 Flag for United StatesUnited States
ns1.dns.dotdigital.com 162.159.25.148 Flag for United StatesUnited States
ns2.dns.dotdigital.com 162.159.26.92 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.19.255.112
  • Country
  • Flag for United StatesUnited States
  • Region
  • Illinois , Chicago
  • Latitude and Longitude
  • 41.8781 : -87.6298
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