✅ 7 criteria passed
❌ 4 criteria to solve
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Eastman | The results of insight
https://eastman.com
Eastman is a global advanced materials and specialty additives company that produces a broad range of products found in items people use every day.
https://eastman.com
Eastman | The results of insight
Eastman is a global advanced materials and specialty additives company that produces a broad range of products found in items peop...
No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.
| URL | Resolved URL |
| http://eastman.com | https://www.eastman.com/Pages/Home.aspx |
| https://eastman.com | SSL certificate's common name is invalid |
| http://www.eastman.com | https://www.eastman.com/Pages/Home.aspx |
| https://www.eastman.com | https://www.eastman.com/Pages/Home.aspx |
ⓘ The owner has associated the following topics to the website.
❌ eastman.com website speed is normal. Page speed is important for visitors and search engines.
Get insights to improve your page loading time.
This domain loads at the median speed of 0.9 seconds.
eastman.com is faster than approximately 83 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.
A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.
ⓘ This website is ranked #212.665 by Alexa.
This rank is traffic based. The lower the rank is, the better the domain is ranked.
| Country | Rank |
 United States of America |
#95.343 |
 India |
#105.336 |
Mobile Rendering
This website doesn't seem to be optimized for Mobile Visitors.
Phone
Tablet
A good text to HTML ratio is anywhere from 25 to 70%.
This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.
We did not find HTML headings (<H1> to <H6>) on this page.
eastman.com currently has 0 HTML heading tags. Each page should have one, and only one, <H1> tag. Use phrases in your headings with your most important keywords in the top level, and be sure to maintain the <H1> to <H6> hierarchy.
We found 20 images on this website.
1
ALT attributes are missing on your image tags.
| Image | Image URL | Occurrences |
 |
/SiteCollectionImages/HomePage/HomePageThumb.jpg | 1 |
Alternative text allows you to add a description to an image.
Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.
It looks like you're missing alternative text for 1 images on eastman.com. Check your website to make sure it's specified for each image on the page.
For a better readability, only the first 50 internal links are shown below.
| Anchor | Type | URL |
| Enhance Digital Magazine | text | https://enhance.eastman.com |
| Enhance Magazine Blog | text | https://medium.com/eastman-enhance-magazine |
| Corporate Responsibility | text | http://responsibility.eastman.com |
| Careers | text | https://jobs.eastman.com/ |
| Find a Job | text | https://jobs.eastman.com |
| Dividend/Reinvestment | text | https://us.astfinancial.com/ınvestonline/ınvest/planınfo?ticker=emn |
 |
image | https://enhance.eastman.com |
 |
image | https://enhance.eastman.com/ |
 |
image | http://responsibility.eastman.com |
| No anchor | empty | https://twitter.com/eastmanchemco |
| No anchor | empty | https://www.facebook.com/eastmanchemicalco |
| No anchor | empty | http://www.linkedin.com/company/eastman-chemical-company |
| No anchor | empty | http://www.youtube.com/eastmanchemicalco |
| ⓘ Domain Registrar | MARKMONITOR, INC. |
| ⓘ Registration Date | 05/18/1995 29 years, 6 months, 3 days ago |
| ⓘ Last Modified | 09/04/2019 5 years, 2 months, 14 days ago |
| ⓘ Expiration Date | 05/19/2020 Expired |
| Host | IP Address | Country |
| ns-1346.awsdns-40.org | 205.251.197.66 | United States |
| ns-769.awsdns-32.net | 205.251.195.1 | United States |
| ns-326.awsdns-40.com | 205.251.193.70 | United States |
| ns-1888.awsdns-44.co.uk | 205.251.199.96 | United States |
| Domain |
Others (21.2%)
SOCIAL MEDIA PRESENCE
You have a relatively high presence on social media, keep going!
The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.