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Whois & Analysis for fendi.com

Dec 8, 2019 11:24 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
REDACTED FOR PRIVACY
• Organization
Fendi S.r.l.
• Address
REDACTED FOR PRIVACY
• City
REDACTED FOR PRIVACY
• Zip Code
REDACTED FOR PRIVACY
• State
RM
• Country Code
IT
• Phone Number
REDACTED.FORPRIVACY
• Domain Registrar
Desktop screen Desktop screenshot for fendi.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Shopping
• Online since
December 26, 1995 Explore Wayback Machine
• Age
28 years, 3 months, 29 days
• Alexa Rank
#3.343, fendi.com is in the world's top 5.000 websites!

FREE FORM BUILDER

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 4, 2020.
Title Tag
FENDI | Official Online Store
Length: 29 (recommended: 10 to 70)
Meta Description
Shop the best Fendi collections for women, men and kids online: runway looks, bags, accessories, jewelry and much more. Made in Italy.
Length: 134 (recommended: 50 to 160)
Google preview
Desktop Version

FENDI | Official Online Store

https://fendi.com

Shop the best Fendi collections for women, men and kids online: runway looks, bags, accessories, jewelry and much more. Made in Italy.

Mobile Version

https://fendi.com

FENDI | Official Online Store

Shop the best Fendi collections for women, men and kids online: runway looks, bags, accessories, jewelry and much more. Made in It...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://www.fendi.com/ie en-ie
https://www.fendi.com/ae en-ae
https://www.fendi.com/it-en en-it
https://www.fendi.com/at-en en-at
https://www.fendi.com/au en-au
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no
author Fendi

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by fendi.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Fendi Confidence: 88% Arrow up

Fendi is an Italian luxury fashion house whose specialities include fur, ready-to-wear, leather goods, shoes, fragrances, eyewear, timepieces and accessories.

Founded in 1925 in Rome, Fendi is renowned for its fur and fur accessories.

Fendi is also well known for its leather goods such as "Baguette", 2jours, Peekaboo or Pequin handbags.

Runway (fashion) Confidence: 76% Arrow up

In fashion, a runway, catwalk or ramp is a narrow, usually flat platform that runs into an auditorium or between sections of an outdoor seating area, used by models to demonstrate clothing and accessories during a fashion show.

In fashion jargon, "what's on the catwalk" or similar phrasing can refer to whatever is new and popular in fashion.

A runway could be as basic as a narrow space between rows of chairs or more elaborate setups with multiple catwalks.

Most runway shows are held inside, for shelter against the weather, but there are times when runway shows are held outdoors.

In the 2016 Paris Fashion Week, Chanel presented an elaborate setup by designing the hall as if it were an airport.

The viewing guests sat as if they were awaiting their flights while the models walked around the airport approaching ticket counters.

Jewellery Confidence: 75% Arrow up

Jewellery or jewelry consists of small decorative items worn for personal adornment, such as brooches, rings, necklaces, earrings, and bracelets.

Jewellery may be attached to the body or the clothes, and the term is restricted to durable ornaments, excluding flowers for example.

For many centuries metal, often combined with gemstones, has been the normal material for jewellery, but other materials such as shells and other plant materials may be used.

It is one of the oldest type of archaeological artefact – with 100,000-year-old beads made from Nassarius shells thought to be the oldest known jewellery.

The basic forms of jewellery vary between cultures but are often extremely long-lived; in European cultures the most common forms of jewellery listed above have persisted since ancient times, while other forms such as adornments for the nose or ankle, important in other cultures, are much less common.

Historically, the most widespread influence on jewellery in terms of design and style have come from Asia.

Fashion accessory Confidence: 72% Arrow up

A fashion accessory is an item used to contribute, in a secondary manner, to the wearer's outfit, often used to complete an outfit and chosen to specifically complement the wearer's look.

The term came into use in the 19th century.

Handbag Confidence: 71% Arrow up

A handbag, also purse or pouch in North American English, is a handled medium-to-large that is often fashionably designed, often used by women, to hold personal items.

WEBSITE SPEED

fendi.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2s

This domain loads at the median speed of 2 seconds.

Speed Percentile

42%

fendi.com is faster than approximately 42 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #3.343 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • fendi.com daily visitors distribution - Total: 5 countries
  • Flag for United States of AmericaUnited States of America (5.5%)
  • Flag for JapanJapan (88.4%)
  • Flaf icon for other countryOthers (6.1%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #68.944
Flag for United States of AmericaUnited States of America #13.544
Flag for AustraliaAustralia #3.824
Flag for CanadaCanada #16.861
Flag for JapanJapan #254

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How fendi.com looks like on a mobile device such as an iPhone.

Tablet
How fendi.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 13% #602030
  • 12% #401020
  • 9% #100000
  • 7% #f0e0d0
  • 7% #ffffff
  • 6% #101010
  • 6% #301010
  • 5% #fff0e0
  • 5% #e0d0c0
  • 5% #fffff0
  • 2% #903040
  • 2% #e01030

Text/code ratio

fendi.com's text/code ratio is 3.20%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.20%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 59
  • <H3> 1
  • <H4> 26
  • <H5> 10
  • <H6> 0
<H1>
Top level heading
Fendı | official online store
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Shop the best fendi collections for women, men and kids online: runway looks, bags, accessories, jewelry and much more. made in ıtaly.
The new ff tote
New arrivals men
The baguette's roman holidays
Our suggestions
<H3>
3rd level heading
Subscribe to our newsletter
<H4>
4th level heading
Highlights (2)
Bags (2)
Ready to wear (2)
Shoes (2)
Accessories (2)
<H5>
5th level heading
Customer care (2)
Fendi & me (2)
Corporate (2)
Fendi roma (2)
Legal area (2)
Alt attributes Arrow up

We found 49 images on this website.
13 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 13 images on fendi.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 19.600
  • Likes 8.752
  • Shares 10.502
  • Comments 346

DOMAIN REGISTRAR

Domain Registrar REGISTER SPA
Registration Date 12/26/1995 28 years, 3 months, 29 days ago
Last Modified 03/19/2019 5 years, 1 month, 6 days ago
Expiration Date 12/25/2020 Expired
Nameservers Arrow up
Host IP Address Country
a1-1.akam.net 193.108.91.1 Flag for ChileChile
a18-66.akam.net 95.101.36.66 Flag for FranceFrance
a20-67.akam.net 95.100.175.67 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Akamai Technologies
  • IP Address
  • 23.65.194.158
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Paris
  • Latitude and Longitude
  • 48.8566 : 2.35222
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