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Whois & Analysis for goo.gl

Oct 30, 2019 9:00 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Google LLC
• Address
1600 Amphitheatre Parkway
• City
Mountain View
• Zip Code
94043
• State
CA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for goo.gl
72

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Domain Owner
Google LLC See more
• Category
Non-Standard Content  >  Internet Technology  >  Content Server  >  Technology & Computing
• Online since
• Age
18 years, 10 months, 8 days
• Alexa Rank
#4.741, goo.gl is in the world's top 5.000 websites!

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for goo.gl.

Beauty and simplicity.

Use templates. No coding. Embed anywhere. Get emails. Collect data.


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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Google Trust Services has expired on January 2, 2020.
Title Tag
Google URL Shortener
Length: 20 (recommended: 10 to 70)
Meta Description
Google URL Shortener at goo.gl is used by Google products to create short URLs that can be easily shared, tweeted, or emailed to friends.
Length: 137 (recommended: 50 to 160)
Google preview
Desktop Version

Google URL Shortener

https://goo.gl

Google URL Shortener at goo.gl is used by Google products to create short URLs that can be easily shared, tweeted, or emailed to friends.

Mobile Version

https://goo.gl

Google URL Shortener

Google URL Shortener at goo.gl is used by Google products to create short URLs that can be easily shared, tweeted, or emailed to f...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Resolved URL
http://goo.gl https://goo.gl/
https://goo.gl https://goo.gl/
http://www.goo.gl Error 400 Bad Request
https://www.goo.gl Error 400 Bad Request
Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport initial-scale=1.0, width=device-width

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by goo.gl.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
URL shortening Confidence: 93% Arrow up

URL shortening is a technique on the World Wide Web in which a Uniform Resource Locator (URL) may be made substantially shorter and still direct to the required page.

This is achieved by using a redirect which links to the web page that has a long URL.

For example, the URL "" can be shortened to "", and the URL "" can be shortened to "".

Often the redirect domain name is shorter than the original one.

A friendly URL may be desired for messaging technologies that limit the number of characters in a message (for example SMS), for reducing the amount of typing required if the reader is copying a URL from a print source, for making it easier for a person to remember, or for the intention of a permalink.

In November 2009, the shortened links of the URL shortening service Bitly were accessed 2.1 billion times.

Google Confidence: 90% Arrow up

Google is an American multinational technology company specializing in Internet-related services and products.

These include online advertising technologies, search, cloud computing, software, and hardware.

Twitter Confidence: 74% Arrow up

Twitter is an online news and social networking service where users post and interact with messages, "tweets," restricted to 140 characters.

Registered users can post tweets, but those who are unregistered can only read them.

Users access Twitter through its website interface, SMS or a mobile device app.

Twitter Inc. is based in San Francisco, California, United States, and has more than 25 offices around the world.

Google Shopping Confidence: 73% Arrow up

Google Shopping, formerly Google Product Search, Google Products and Froogle, is a Google service invented by Craig Nevill-Manning which allows users to search for products on online shopping websites and compare prices between different vendors.

Email Confidence: 70% Arrow up

Electronic mail, or email, is a method of exchanging digital messages between people using digital devices such as computers and mobile phones.

Email first entered substantial use in the 1960s and by the mid-1970s had taken the form now recognized as email.

Email operates across computer networks, which today is primarily the Internet.

Some early email systems required the author and the recipient to both be online at the same time, in common with instant messaging.

Today's email systems are based on a store-and-forward model.

Email servers accept, forward, deliver, and store messages.

Neither the users nor their computers are required to be online simultaneously; they need to connect only briefly, typically to a mail server or a webmail interface, for as long as it takes to send or receive messages.

WEBSITE SPEED

goo.gl website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.9s

This domain loads at the median speed of 0.9 seconds.

Speed Percentile

81%

goo.gl is faster than approximately 81 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #4.741 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • goo.gl daily visitors distribution - Total: 20 countries
  • Flag for IndiaIndia (18.6%)
  • Flag for EgyptEgypt (4.1%)
  • Flag for United States of AmericaUnited States of America (10.9%)
  • Flag for Iran (Islamic Republic of)Iran (Islamic Republic of) (6.8%)
  • Flaf icon for other countryOthers (59.6%)

Traffic country ranks

Country Rank
Flag for MoroccoMorocco #1.163
Flag for Viet NamViet Nam #2.716
Flag for IndiaIndia #1.951
Flag for IndonesiaIndonesia #3.434
Flag for EgyptEgypt #1.162

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How goo.gl looks like on a mobile device such as an iPhone.

Tablet
How goo.gl looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 65% #ffffff
  • 13% #f0f0f0
  • 6% #3070d0
  • 3% #f0e0b0
  • 3% #f0f0c0
  • 2% #fffff0
  • 2% #fff0d0
  • 2% #d0c090
  • 1% #d0e0ff
  • 1% #4070c0
  • 1% #6080c0
  • 1% #a0c0f0

Text/code ratio

goo.gl's text/code ratio is 0.72%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 0.72%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 4
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Linkshorten
Trending_uptrack
Peoplelearn
Are you an app developer?
Alt attributes Arrow up

We found 1 images on this website.
1 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on goo.gl /static/Firebase.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on goo.gl. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 332.409
  • Likes 149.343
  • Shares 145.747
  • Comments 37.315

DOMAIN REGISTRAR

Domain Registrar MARKMONITOR
Registration Date 06/22/2005 18 years, 10 months, 8 days ago
Last Modified 05/15/2019 4 years, 11 months, 15 days ago
Expiration Date 01/01/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns1.google.com 216.239.32.10 Flag for United StatesUnited States
ns2.google.com 216.239.34.10 Flag for United StatesUnited States
ns3.google.com 216.239.36.10 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 172.217.18.206
  • Country
  • Flag for GermanyGermany
  • Region
  • Hamburg , Hamburg
  • Latitude and Longitude
  • 53.5511 : 9.99368
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