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Whois & Analysis for gourmetads.com

Nov 24, 2019 8:21 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for gourmetads.com
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Advertising
• Alexa Rank
#58.001, gourmetads.com is in the world's top 100.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by COMODO CA Limited has expired on March 30, 2020.
Title Tag
Gourmet Ads | Food Advertising & Supermarket Advertising
Length: 60 (recommended: 10 to 70)
Meta Description
Leader in Food Advertising & Supermarket Advertising solutions. We reach Grocery Buyers and Household Cooks online with Programmatic & Managed Services campaigns.
Length: 170 (recommended: 50 to 160)
Google preview
Desktop Version

Gourmet Ads | Food Advertising & Supermarket Advertising

https://gourmetads.com

Leader in Food Advertising & Supermarket Advertising solutions. We reach Grocery Buyers and Household Cooks online with Programmatic & Managed Services campa...

Mobile Version

https://gourmetads.com

Gourmet Ads | Food Advertising & Supermarket Advertising

Leader in Food Advertising & Supermarket Advertising solutions. We reach Grocery Buyers and Household Cooks online with Progra...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by gourmetads.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Supermarket Confidence: 73% Arrow up

A supermarket, a large form of the traditional grocery store, is a self-service shop offering a wide variety of food and household products, organized into aisles.

It is larger and has a wider selection than a traditional grocery store, but is smaller and more limited in the range of merchandise than a hypermarket or big-box market.

Marketing Confidence: 69% Arrow up

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

Managed services Confidence: 68% Arrow up

Managed services is the practice of outsourcing on a proactive basis management responsibilities and functions and a strategic method for improving operations and cutting expenses.

It appears as an alternative to the break/fix or on-demand outsourcing model where the service provider performs on-demand services and bills the customer only for the work done.

Grocery store Confidence: 66% Arrow
Advertising Confidence: 66% Arrow

WEBSITE SPEED

gourmetads.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.1s

This domain loads at the median speed of 2.1 seconds.

Speed Percentile

40%

gourmetads.com is faster than approximately 40 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #58.001 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • gourmetads.com daily visitors distribution - Total: 8 countries
  • Flag for IndiaIndia (15.2%)
  • Flag for United States of AmericaUnited States of America (51.9%)
  • Flag for GreeceGreece (9.1%)
  • Flag for CanadaCanada (4.1%)
  • Flaf icon for other countryOthers (19.7%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #29.878
Flag for IsraelIsrael #13.372
Flag for PhilippinesPhilippines #8.489
Flag for PakistanPakistan #39.352
Flag for United States of AmericaUnited States of America #18.323

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How gourmetads.com looks like on a mobile device such as an iPhone.

Tablet
How gourmetads.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 43% #505050
  • 16% #303020
  • 16% #202010
  • 8% #503040
  • 8% #101000
  • 3% #000000
  • 2% #100000
  • 1% #1090f0
  • 1% #502020
  • 0% #100010
  • 0% #101030
  • 0% #1070c0

Text/code ratio

gourmetads.com's text/code ratio is 5.19%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.19%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 24
  • <H3> 18
  • <H4> 13
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Reach grocery buyers & household cooks
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Our audience
Skews heavıly female 80/20
Household grocery buyer
Purchases qualıty ıngredıents
Hıgh average basket value
<H3>
3rd level heading
Gourmet ads offers advertisers the ability to reach a largely female audience of moms, primary grocery buyers, household cooks and decision makers. they are busy, they are family orientated and they enjoy creating new dishes and frequently search the internet for new recipe ideas.
Below are some of the attributes of our unique audience
Gourmet ads works with every type of food, supermarket, beverage, kitchen brands to reach highly engaged consumers, online at scale. we also work with many non-endemic advertisers to reach our food focused audience. every branding campaign is different, with different target audiences and different goals.
So, no matter if you’re working on a programmatic basis or prefer to book a guaranteed order via our managed services we’ll ensure your campaign is laser focused on your target audience.
Gourmet ads offers a wide range of first party data segments ideal for your food, supermarket, beverage or kitchen campaigns. our data segments can be used to power private marketplace (pmps) / deal ıds across gourmet ads inventory or used uncoupled in your dsp.
<H4>
4th level heading
With unlimited display formats available, reach grocery buyers & household cooks across laptop & desktops. take advantage of data targeting and high ımpact placements.
Reach consumers on mobile devices wherever they are. with creative mobile executions like ınterstitials, ınterscrollers, mobile outstream and adhesions, we have a mobile solutions to reach your target audience.
Video should be part of every brand’s digital advertising plan. with video formats like outstream or preroll, you’ll make an impression every time with the right audience.
Target consumers within the content they reading by leveraging a native advertising strategy. native creative units seamlessly integrated into the natural look and feel of the webpages in which it is placed.
Target consumers via audio advertising within the content they are consuming such as podcasts, radio stations and music streaming services with 15, 30 and 60 second audio files.
Alt attributes Arrow up

We found 67 images on this website.
8 ALT attributes are missing on your image tags. The issue affects 3 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
- data:image/svg xml,<svg xmlns=http://www.w3.org/2000/svg width=96 height=96 viewBox=0 0 96 96>... 4
- data:image/svg xml,<svg xmlns=http://www.w3.org/2000/svg width=100 height=100 viewBox=0 0 100 100... 3
Image with missing alt attribute found on gourmetads.com https://secure.adnxs.com/seg?add=663891&t=2 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 8 images on gourmetads.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 57
  • Likes 0
  • Shares 33
  • Comments 24
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