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Whois & Analysis for hallmark.com

Nov 17, 2019 11:20 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
REDACTED FOR PRIVACY
• Organization
Hallmark Licensing LLC
• Address
REDACTED FOR PRIVACY
• City
REDACTED FOR PRIVACY
• Zip Code
REDACTED FOR PRIVACY
• State
Missouri
• Country Code
US
• Phone Number
REDACTED FOR PRIVACY ext: REDACTED FOR PRIVACY
• Domain Registrar
Desktop screen Desktop screenshot for hallmark.com
59

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Private
• Category
Shopping
• Online since
September 13, 1994 Explore Wayback Machine
• Age
30 years, 1 month, 21 days
• Alexa Rank
#20.693, hallmark.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
Hallmark Greeting Cards, Gifts, Ornaments, Home Decor & Gift Wrap | Hallmark
Length: 80 (recommended: 10 to 70)
Meta Description
Shop Hallmark for the biggest selection of greeting cards, Christmas ornaments, gift wrap, home decor and gift ideas to celebrate holidays, birthdays, weddings and more. Free shipping on $50+ orders!
Length: 199 (recommended: 50 to 160)
Google preview
Desktop Version

Hallmark Greeting Cards, Gifts, Ornaments, Home Decor & Gift Wrap...

http://hallmark.com

Shop Hallmark for the biggest selection of greeting cards, Christmas ornaments, gift wrap, home decor and gift ideas to celebrate holidays, birthdays, weddings and m...

Mobile Version

http://hallmark.com

Hallmark Greeting Cards, Gifts, Ornaments, Home Decor & Gift Wrap...

Shop Hallmark for the biggest selection of greeting cards, Christmas ornaments, gift wrap, home decor and gift ideas to celebrate...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by hallmark.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Hallmark Cards Confidence: 73% Arrow up

Hallmark Cards, Incorporated is a privately owned American company based in Kansas City, Missouri.

Founded in 1910 by Joyce Hall, Hallmark is the largest manufacturer of greeting cards in the United States.

In 1985, the company was awarded the National Medal of Arts.

Gift wrapping Confidence: 67% Arrow up

Gift wrapping is the act of enclosing a gift in some sort of material.

Wrapping paper is a kind of paper designed for gift wrapping.

An alternative to gift wrapping is using a gift box.

A wrapped or boxed gift may be held closed with ribbon and topped with a decorative bow (an ornamental knot made of ribbon).

Holiday Confidence: 66% Arrow
Christmas ornament Confidence: 66% Arrow
Interior design Confidence: 66% Arrow

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on hallmark.com

TRAFFIC

This website is ranked #20.693 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • hallmark.com daily visitors distribution - Total: 12 countries
  • Flag for IndiaIndia (9.4%)
  • Flag for United States of AmericaUnited States of America (61.2%)
  • Flag for CanadaCanada (3.9%)
  • Flaf icon for other countryOthers (25.5%)

Traffic country ranks

Country Rank
Flag for Viet NamViet Nam #15.902
Flag for IndiaIndia #18.126
Flag for SingaporeSingapore #10.962
Flag for MalaysiaMalaysia #12.835
Flag for PhilippinesPhilippines #9.125

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How hallmark.com looks like on a mobile device such as an iPhone.

Tablet
How hallmark.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 22% #f0f0f0
  • 15% #a02030
  • 10% #c0b0a0
  • 7% #ffffff
  • 6% #104030
  • 4% #504020
  • 4% #c0c0b0
  • 3% #b0a090
  • 3% #605030
  • 3% #e0d0c0
  • 3% #a09080
  • 2% #802020

Text/code ratio

hallmark.com's text/code ratio is 2.51%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.51%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 14
  • <H3> 1
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Make the season shine holiday open house
<H2>
2nd level heading
Holiday open house ends soon!
25% off select christmas in evergreen decor
Christmas essentials
Gift guide 2019
Feels like home
<H3>
3rd level heading
Your cart: 0 items
Alt attributes Arrow up

We found 39 images on this website.
3 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on hallmark.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 36.835
  • Likes 1.040
  • Shares 34.928
  • Comments 867

DOMAIN REGISTRAR

Domain Registrar PSI-USA, INC. DBA DOMAIN ROBOT
Registration Date 09/13/1994 30 years, 1 month, 21 days ago
Last Modified 07/22/2019 5 years, 3 months, 13 days ago
Expiration Date 09/12/2021 Expired
Nameservers Arrow up
Host IP Address Country
auth00.ns.uu.net 198.6.1.65 Flag for United StatesUnited States
auth100.ns.uu.net 198.6.1.202 Flag for United StatesUnited States
ns1.hallmark.com 162.94.24.24 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • CenturyLink Communications
  • IP Address
  • 206.128.153.100
  • Country
  • Flag for United StatesUnited States
  • Region
  • Missouri , Town and Country
  • Latitude and Longitude
  • 38.6404 : -90.5062
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