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Whois & Analysis for herbalessences.com

Jan 13, 2020 1:56 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
The Procter & Gamble Company
• Organization
The Procter & Gamble Company
• City
Cincinnati
• Zip Code
45202
• State
OH
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for herbalessences.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
The Procter & Gamble Company See more
• Category
Style & Fashion  >  Beauty
• Online since
August 12, 1998 Explore Wayback Machine
• Age
26 years, 3 months, 7 days
• Alexa Rank
#602.967, herbalessences.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Entrust, Inc. has expired on September 25, 2020.
Title Tag
Hair care and styling products Herbal Essences
Length: 46 (recommended: 10 to 70)
Meta Description
Herbal Essences does beautiful things for your hair & your head. Try hair care and styling products from Herbal Essences!
Length: 125 (recommended: 50 to 160)
Google preview
Desktop Version

Hair care and styling products Herbal Essences

https://herbalessences.com

Herbal Essences does beautiful things for your hair & your head. Try hair care and styling products from Herbal Essences!

Mobile Version

https://herbalessences.com

Hair care and styling products Herbal Essences

Herbal Essences does beautiful things for your hair & your head. Try hair care and styling products from Herbal Essences!

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
language en-US
category Listing
url

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by herbalessences.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Herbal Essences Confidence: 87% Arrow up

Herbal Essences is a brand of hair coloring and haircare products line by Clairol.

The brand was founded in 1972 as the single shampoo Clairol Herbal Essence Shampoo (officially typeset as Clairol herbal essence shampoo).

There are twelve collections of product, each designed to have a different effect on the user's hair.

Hair care Confidence: 74% Arrow up

Hair care is an overall term for hygiene and cosmetology involving the hair which grows from the human scalp, and to a lesser extent facial, pubic and other body hair.

Hair care routines differ according to an individual's culture and the physical characteristics of one's hair.

Hair may be colored, trimmed, shaved, plucked, or otherwise removed with treatments such as waxing, sugaring, and threading.

Hair care services are offered in salons, barbershops, and day spas, and products are available commercially for home use.

Laser hair removal and electrolysis are also available, though these are provided (in the US) by licensed professionals in medical offices or speciality spas.

Hairstyle Confidence: 69% Arrow up

A hairstyle, hairdo, or haircut refers to the styling of hair, usually on the human scalp.

Sometimes, this could also mean an editing of beard hair.

The fashioning of hair can be considered an aspect of personal grooming, fashion, and cosmetics, although practical, cultural, and popular considerations also influence some hairstyles.

The oldest known depiction of hair braiding dates back about 30,000 years.

In ancient civilizations, women's hair was often elaborately and carefully dressed in special ways.

In Imperial Rome, women wore their hair in complicated styles.

From the time of the Roman Empire until the Middle Ages, most women grew their hair as long as it would naturally grow.

During the Roman Empire as well as in the 16th century in the western world, women began to wear their hair in extremely ornate styles.

In the later half of the 15th century and on into the 16th century a very high hairline on the forehead was considered attractive.

During the 15th and 16th centuries, European men wore their hair cropped no longer than shoulder-length.

WEBSITE SPEED

herbalessences.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.9s

This domain loads at the median speed of 1.9 seconds.

Speed Percentile

46%

herbalessences.com is faster than approximately 46 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #602.967 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How herbalessences.com looks like on a mobile device such as an iPhone.

Tablet
How herbalessences.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 45% #f0f0f0
  • 43% #ffffff
  • 3% #f0e0d0
  • 1% #fffff0
  • 1% #fff0f0
  • 1% #f0ffff
  • 1% #607030
  • 1% #809060
  • 0% #90c0c0
  • 0% #70a0b0
  • 0% #f0fff0
  • 0% #206070

Text/code ratio

herbalessences.com's text/code ratio is 1.68%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.68%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 5
  • <H3> 5
  • <H4> 4
  • <H5> 0
  • <H6> 4

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Collectıons
Cleanse & condıtıon
Style & treat
Help & support
Terms & condıtıons ımage guıdelınes
<H3>
3rd level heading
California do not “sell” request center
Manage cookie preferences
Performance cookies
33across (2)
<H4>
4th level heading
Strictly necessary cookies
Sale of personal data
Host description
View cookies
<H6>
6th level heading
Performance cookies
Functional cookies
Targeting cookies
Social media cookies
Alt attributes Arrow up

We found 52 images on this website.
3 ALT attributes are missing on your image tags. The issue affects 2 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
- data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw== 1
Image with missing alt attribute found on herbalessences.com https://www.facebook.com/tr?id=897572113963970&ev=PageView&noscript=1 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on herbalessences.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 414
  • Likes 5
  • Shares 409
  • Comments 0

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 08/12/1998 26 years, 3 months, 7 days ago
Last Modified 08/07/2019 5 years, 3 months, 12 days ago
Expiration Date 08/11/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns3-09.azure-dns.org 13.107.24.9 Flag for United StatesUnited States
ns1-09.azure-dns.com 40.90.4.9 Flag for United StatesUnited States
ns4-09.azure-dns.info 13.107.160.9 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Microsoft Corporation
  • IP Address
  • 20.186.85.228
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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