mobile
Mobile menu

Whois & Analysis for iabtechlab.com

Dec 25, 2019 8:32 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for iabtechlab.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
Arrow
Make your meta description eloquent and appealing, neither too short nor too long.
Arrow

OVERVIEW

• Domain Owner
Private
• Category
Business
• Online since
September 25, 2014 Explore Wayback Machine
• Age
10 years, 1 month, 11 days
• Alexa Rank
#33.707, iabtechlab.com is in the world's top 50.000 websites!

SUPERCHARGE YOUR SEO

Guest Posting Rocket

Boost iabtechlab.com's SEO with Kontactr's Guest Posting.

Secure high-authority, do-follow backlinks from our trusted site—DA45 domain authority and PA55 homepage and blog pages.

Perfect for webmasters seeking higher search rankings and increased organic traffic.

Simple, quick, and effective.


opens a new window

TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Sectigo Limited has expired on April 9, 2021.
Title Tag
IAB Tech Lab - The IAB Technology Laboratory (IAB Tech Lab) is a nonprofit research and development consortium charged with producing and helping companies implement global industry technical standards and solutions for the digital media and advertising industries. The goal of the IAB Tech Lab is to reduce friction associated with the digital advertising and marketing supply chain while contributing to the safe growth of the industry.
Length: 438 (recommended: 10 to 70)
Meta Description
The IAB Technology Laboratory (IAB Tech Lab) is a nonprofit research and development consortium charged with producing and helping companies implement global industry technical standards and solutions for the digital media and advertising industries. The goal of the IAB Tech Lab is to reduce friction associated with the digital advertising and marketing supply chain while contributing to the safe growth of the industry.
Length: 423 (recommended: 50 to 160)
Google preview
Desktop Version

IAB Tech Lab - The IAB Technology Laboratory (IAB Tech Lab) is a nonpr...

https://iabtechlab.com

The IAB Technology Laboratory (IAB Tech Lab) is a nonprofit research and development consortium charged with producing and helping companies implement global industr...

Mobile Version

https://iabtechlab.com

IAB Tech Lab - The IAB Technology Laboratory (IAB Tech Lab) is a nonpr...

The IAB Technology Laboratory (IAB Tech Lab) is a nonprofit research and development consortium charged with producing and helping...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by iabtechlab.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Supply chain Confidence: 75% Arrow up

A supply chain is a system of organizations, people, activities, information, and resources involved in.

Research and development Confidence: 74% Arrow up

Research and development (R&D or R+D), also known in Europe as research and technical (or technological) development (RTD), is a general term for activities in connection with corporate or governmental innovation.

Research and development is situated at the front end of the innovation life cycle, which may end with commercialization.

Industry Confidence: 73% Arrow up

Industry is the production of goods or related services within an economy.

The major source of revenue of a group or company is the indicator of its relevant industry.

When a large group has multiple sources of revenue generation, it is considered to be working in different industries.

Manufacturing industry became a key sector of production and labour in European and North American countries during the Industrial Revolution, upsetting previous mercantile and feudal economies.

This came through many successive rapid advances in technology, such as the production of steel and coal.

Technology Confidence: 73% Arrow up

Technology ("science of craft", from Greek, techne, "art, skill, cunning of hand"; and) is the collection of techniques, skills, s and processes used in the production of goods or services or in the accomplishment of objectives, such as scientific investigation.

Technology can be the knowledge of techniques, processes, and the like, or it can be embedded in machines which can be operated without detailed knowledge of their workings.

Marketing Confidence: 71% Arrow up

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

WEBSITE SPEED

iabtechlab.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.1s

This domain loads at the median speed of 2.1 seconds.

Speed Percentile

40%

iabtechlab.com is faster than approximately 40 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #33.707 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • iabtechlab.com daily visitors distribution - Total: 15 countries
  • Flag for IndiaIndia (13.4%)
  • Flag for IsraelIsrael (5.7%)
  • Flag for United States of AmericaUnited States of America (38.7%)
  • Flag for ArgentinaArgentina (4.1%)
  • Flag for CanadaCanada (3.9%)
  • Flaf icon for other countryOthers (34.2%)

Traffic country ranks

Country Rank
Flag for MoroccoMorocco #19.219
Flag for Viet NamViet Nam #20.733
Flag for IndiaIndia #27.629
Flag for IndonesiaIndonesia #17.845
Flag for EgyptEgypt #19.948

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How iabtechlab.com looks like on a mobile device such as an iPhone.

Tablet
How iabtechlab.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 87% #f0f0f0
  • 10% #ffffff
  • 1% #fff0f0
  • 1% #e0c0c0
  • 1% #ffe0e0
  • 0% #fffff0
  • 0% #f0ffff
  • 0% #e0b0b0
  • 0% #f0fff0
  • 0% #e0a0a0
  • 0% #f0f0ff
  • 0% #d09090

Text/code ratio

iabtechlab.com's text/code ratio is 5.07%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.07%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 5
  • <H3> 9
  • <H4> 13
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
News & blog posts
Our mıssıon
Themes
Tech lab's portfolio
Tech lab programmatic standards
<H3>
3rd level heading
Ad products
Ad tech
Audio & video
Mobile
Programmatic
<H4>
4th level heading
ıab tech lab releases v1 technical specifications for ıab ccpa compliance framework for publishers & technology companies
ıab & ıab tech lab release ccpa compliance framework for public comment
Spotx chief scientist neal richter elected as chairman of ıab tech lab board of directors
A proposal for enhanced accountability
The evolution of the ınternet, ıdentity, privacy, and tracking – how cookies and tracking exploded, and why we need new standards for consumer privacy
Alt attributes Arrow up

We found 14 images on this website.
12 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 12 images on iabtechlab.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 185
  • Likes 64
  • Shares 118
  • Comments 3

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 09/25/2014 10 years, 1 month, 11 days ago
Last Modified 09/22/2019 5 years, 1 month, 15 days ago
Expiration Date 09/25/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns25.domaincontrol.com 97.74.102.13 Flag for United StatesUnited States
ns26.domaincontrol.com 173.201.70.13 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • InMotion Hosting, Inc.
  • IP Address
  • 144.208.76.186
  • Country
  • Flag for United StatesUnited States
  • Region
  • District of Columbia , Washington
  • Latitude and Longitude
  • 38.9072 : -77.0369
SHARE THIS PAGE