✅ 10 criteria passed
❌ 1 criteria to solve
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ING - Particulier
https://ing.nl
Bij ING regelt u zonder gedoe al uw dagelijkse bankzaken. Met oog voor later. Altijd.
https://ing.nl
ING - Particulier
Bij ING regelt u zonder gedoe al uw dagelijkse bankzaken. Met oog voor later. Altijd.
Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.
| Attribute | Value |
| ⓘ viewport | width=device-width,initial-scale=1.0 |
ⓘ The results of our semantic analysis are shown below using the website's language.
They are the main concepts covered by ing.nl.
Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.
✅ ing.nl website speed is normal. Page speed is important for visitors and search engines.
Get insights to improve your page loading time.
This domain loads at the median speed of 1.7 seconds.
ing.nl is faster than approximately 51 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.
A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.
ⓘ This website is ranked #5.468 by Alexa.
This rank is traffic based. The lower the rank is, the better the domain is ranked.
| Country | Rank |
 United States of America |
#13.821 |
 Romania |
#3.483 |
 Mexico |
#10.802 |
 Netherlands |
#33 |
 Canada |
#30.088 |
 Canada |
#0 |
Mobile Rendering
This website seems to be optimized for Mobile Visitors.
Phone
Tablet
A good text to HTML ratio is anywhere from 25 to 70%.
This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.
Great, we found headings on this page.
However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.
We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.
| 2nd level heading |
| Particulier |
| Producten |
| Betalen |
| Sparen |
| Beleggen |
| Hypotheken |
| Lenen |
| Verzekeren |
| Pensioenen |
| Mobiel & ınternet |
| Onze digicoaches gaan het land in |
| Wanneer is je hypotheek oversluiten interessant? |
| Kijken in de toekomst |
| Maak kans op tickets |
| Jeugd en studenten |
| Rekening openen? |
| Hoe mobiel betalen nieuwe werelden opent |
| Kies zelf je instellingen |
For a better readability, only the first 20 <H3> tags are shown below.
| 3rd level heading |
| Betaalrekening |
| Betaalmiddel |
| Een eigen rekening voor je kind |
| Mogelijkheden (2) |
| Zo werkt het |
| Sparen of beleggen? |
| Beleggen bij ıng |
| Actueel |
| Wat zou beleggen op kunnen leveren? |
| Nieuwe ıng hypotheek |
| Bestaande ıng hypotheek |
| Leenmogelijkheden |
| Uw bestaande lening |
| Hoeveel kun je lenen? |
| Direct doen (2) |
| Goed verzekerd op reis? |
| Meer inzicht |
| Eerder met pensioen |
| Mobiel bankieren app |
| ınternetbankieren |
We found 13 images on this website.
6
ALT attributes are missing on your image tags. The issue affects 3 actual different images that could be loaded more than once in your page.
| Image | Image URL | Occurrences |
 |
/media/ING-hypotheek-oversluiten_tcm162-184831.png | 1 |
 |
/media/img_kijk_vooruit_tcm162-184577.jpg | 1 |
 |
/media/ING_tile_Mobielopenen_tcm162-184575.png | 1 |
Alternative text allows you to add a description to an image.
Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.
It looks like you're missing alternative text for 6 images on ing.nl. Check your website to make sure it's specified for each image on the page.
For a better readability, only the first 50 internal links are shown below.
| Anchor | Type | URL |
| Inloggen | text | https://mijn.ing.nl/login |
| Beleggingsvisie 2020 | text | https://beleggingsvisie.ingbank.nl/visie-2020 |
| Meld je nu aan | text | https://www.ing-events.nl/kerstcircus2019 |
| Werken bij ING | text | https://www.ing.jobs/nederland/home.htm |
| ING op Facebook | text | https://www.facebook.com/ıngnl |
| ING op Twitter | text | https://twitter.com/ıngnl |
| ING op Instagram | text | https://instagram.com/ingnederland/ |
| ING op LinkedIn | text | https://www.linkedin.com/company/ing-nederland |
| ING op Youtube | text | https://www.youtube.com/user/ıngnl |
| Host | IP Address | Country |
| eur2.akam.net | 95.100.173.64 |  Colombia |
| eur6.akam.net | 2.22.230.64 |  United Kingdom |
| ns1-229.akam.net | 193.108.91.229 |  Chile |
| ns1-34.akam.net | 193.108.91.34 | Chile |
| usc4.akam.net | 184.26.160.65 | United States |
| use9.akam.net | 72.246.46.65 | Colombia |
| usw1.akam.net | 23.61.199.66 | United States |
| usw2.akam.net | 184.26.161.64 |  Germany |
Others (8.1%)
SOCIAL MEDIA PRESENCE
You have a relatively high presence on social media, keep going!
The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.