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SEO Report for lssu.edu

January 14, 2020 6:10 PM
Desktop screen Desktop screenshot for lssu.edu

SEO SCORE

Favicon for lssu.edulssu.edu
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Category
Education
• Online since
• Age
26 years, 5 months, 5 days
• Alexa Rank
#710.529, lssu.edu is in the world's top 1 million websites
• Owner
Lake Superior State University (See more)

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on March 16, 2020.
Title Tag
Lake Superior State University - Lake Superior State University
Length: 63 (recommended: 10 to 70)
Meta Description
Lake Superior State University values a personal approach to education, providing access to faculty and staff, and a high quality experience with a practical, technical education paired wit hands-on learning.
Length: 208 (recommended: 50 to 160)
Google preview
Desktop Version

Lake Superior State University - Lake Superior State University

https://lssu.edu

Lake Superior State University values a personal approach to education, providing access to faculty and staff, and a high quality experience with a practical, techni...

Mobile Version

Favicon for lssu.edu https://lssu.edu

Lake Superior State University - Lake Superior State University

Lake Superior State University values a personal approach to education, providing access to faculty and staff, and a high quality...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lssu.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Lake Superior State University Confidence: 86% Arrow up

Lake Superior State University, (colloquially referred to as Lake State, Lake Superior State and LSSU) is a small public university in Sault Ste.

Marie, Michigan.

It is Michigan's smallest public university, with an enrollment around 3,000 students.

Due to its proximity to the border, notably the twin city of Sault Ste.

Marie, Ontario, LSSU has many Canadian students and maintains a close relationship with its international neighbor.

In a sign of its unique situation, LSSU has both the Canadian and United States flags on its campus, and both Canadian and American national anthems are sung at athletic events.

Value (ethics) Confidence: 73% Arrow up

In ethics, value denotes the degree of importance of some thing or action, with the aim of determining what actions are best to do or what way is best to live (normative ethics), or to describe the significance of different actions (axiology).

It may be described as treating actions themselves as abstract objects, putting value to them.

It deals with right conduct and good life, in the sense that a highly, or at least relatively highly, valuable action may be regarded as ethically "good" (adjective sense), and an action of low in value, or somewhat relatively low in value, may be regarded as "bad".

What makes an action valuable may in turn depend on the ethic values of the objects it increases, decreases or alters.

An object with "ethic value" may be termed an "ethic or philosophic good" (noun sense).

Experience Confidence: 71% Arrow up

Experience is the knowledge or mastery of an event or subject gained through involvement in or exposure to it.

Terms in philosophy such as "empirical knowledge" or "a posteriori knowledge" are used to refer to knowledge based on experience.

A person with considerable experience in a specific field can gain a reputation as an expert.

The concept of experience generally refers to know-how or procedural knowledge, rather than propositional knowledge: on-the-job training rather than book-learning.

Quality (philosophy) Confidence: 66% Arrow
Pragmatism Confidence: 66% Arrow

WEBSITE SPEED

lssu.edu website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

70%

lssu.edu is faster than approximately 70 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #710.529 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for lssu.edu

Daily visitors by country

  • lssu.edu daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (73.3%)
  • Flaf icon for other countryOthers (26.7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #136.530

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lssu.edu looks like on a mobile device such as an iPhone.

Tablet
How lssu.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 14% #004080
  • 13% #101010
  • 13% #404040
  • 8% #ffd000
  • 7% #101000
  • 7% #202020
  • 6% #605050
  • 5% #505040
  • 4% #f0d020
  • 3% #002030
  • 2% #104070
  • 2% #b07050

Text/code ratio

lssu.edu's text/code ratio is 3.28%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.28%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 1
  • <H3> 11
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
“michigan’s most affordable college” – study.com
<H2>
2nd level heading
Lake superior state university’s academic programs go beyond the traditional classroom by offering real-world, hands-on, engaged learning within a unique campus setting
<H3>
3rd level heading
Be career-ready!
News
Cfre gift in time for christmas
Communication through the generations
2019 superior case competition
Alt attributes Arrow up

We found 29 images on this website.
5 ALT attributes are missing on your image tags. The issue affects 3 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
- data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7 3
Image with missing alt attribute found on lssu.edu https://www.lssu.edu/wp-content/uploads/2019/01/Mycampus_2_text_550_can2_btn.png 1
Image with missing alt attribute found on lssu.edu https://www.lssu.edu/wp-content/uploads/2019/12/blobid1_1576076796697.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on lssu.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.647
  • Likes 48
  • Shares 1.559
  • Comments 40
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 06/29/1994 26 years, 5 months, 5 days ago
Last Modified 09/26/2019 1 year, 2 months, 6 days ago
Expiration Date 07/31/2020 Expired

SERVER

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 104.198.158.154
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

OWNER

The owner's whois contact information is public.
Organization
Lake Superior State University
Address
650 West Easterday
City
Sault Ste. Marie
Zip
49783
State
MI
Country
USA
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