Whois & Analysis for madmimi.com

HTML email is the use of a subset of HTML to provide formatting and semantic markup capabilities in email that are not available with plain text: Text can be linked without displaying a URL, or breaking long URLs into multiple pieces.

Text is wrapped to fit the width of the viewing window, rather than uniformly breaking each line at 78 characters (defined in RFC 5322, which was necessary on older text terminals).

It allows in-line inclusion of images, tables, as well as diagrams or mathematical formulae as images, which are otherwise difficult to convey (typically using ASCII art).

Email marketing is the act of sending a commercial message, typically to a group of people, using email.

In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness.

Marketing emails can be sent to a purchased lead list or a current customer database.

The term usually refers to sending email messages with the purpose of enhancing a merchant's relationship with current or previous customers, encouraging customer loyalty and repeat business, acquiring new customers or convincing current customers to purchase something immediately, and sharing third-party ads.