match.com Domain Owner Whois and Analysis

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.

SEO SCORE

match.com
Make your link ↑ do-follow

✅ 9 criteria passed
❌ 2 criteria to solve

PERFORMANCE OPPORTUNITIES

Set a meta content-type (or meta charset) for your website.

Fill the missing alt attributes on your images.

OVERVIEW

• Domain Owner

Private

• Category

Society > Dating / Personals

• Online since

June 2, 1998 Explore Wayback Machine

• Age

26 years, 5 months, 6 days

• Alexa Rank

#2.202, match.com is in the world's top 5.000 websites!

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TECHNICAL SEO & SECURITY

❌ SSL Certificate

This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on May 9, 2020.

✅ Title Tag

Match™ | Meet Someone New
Length: 27 (recommended: 10 to 70)

✅ Meta Description

Match.com is the number one destination for online dating with more dates, more relationships, & more marriages than any other dating or personals site.
Length: 156 (recommended: 50 to 160)

ⓘ Google preview

Desktop Version

Match™ | Meet Someone New

https://match.com

Match.com is the number one destination for online dating with more dates, more relationships, & more marriages than any other dating or personals site.

Mobile Version

https://match.com

Match™ | Meet Someone New

Match.com is the number one destination for online dating with more dates, more relationships, & more marriages than any other...

❌ Encoding

No language/character encoding is specified

✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL	Resolved URL
http://match.com	https://www.match.com/
https://match.com	https://www.match.com/
http://www.match.com	https://www.match.com/
https://www.match.com	https://www.match.com/

✅ Robots.txt

https://match.com/robots.txt

✅ URL Parameters

Great, the domain URLs look clean.

Attribute	Value
ⓘ robots	noydir,noodp

SEMANTIC ANALYSIS

ⓘ The owner has associated the following topics to the website.

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by match.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics

Match.com Confidence: 87%

Match.com is an online dating service with web sites serving 25 countries in more than eight languages. Its headquarters are in Dallas, Texas. The company has offices in Dallas, West Hollywood, San Francisco, Tokyo, Rio de Janeiro, and Beijing. Match.com is owned by IAC.

Online dating service Confidence: 76%

Online dating (or Internet dating) is a system that enables strangers to find and introduce themselves to new personal connections over the Internet, usually with the goal of developing personal, romantic, or sexual relationships. An online dating service is a company that provides specific mechanisms (generally websites or applications) for online dating through the use of Internet-connected personal computers or mobile devices. Such companies offer a wide variety of unmoderated matchmaking services, most of which are profile-based.

Personal advertisement Confidence: 73%

A personal or personal ad is an item or notice traditionally in the newspaper, similar to a classified advertisement but personal in nature. In British English it is also commonly known as an advert in a lonely hearts column. With its rise in popularity, the World Wide Web has also become a common medium for personals, commonly referred to as online dating. Personals are generally meant to generate romance, friendship, or casual (sometimes sexual) encounters, and usually include a basic description of the person posting it, and their interests.

Dating Confidence: 69%

Dating is a stage of romantic or sexual relationships in humans whereby two or more people meet socially, possibly as friends or with the aim of each assessing the other's suitability as a prospective partner in a more committed intimate relationship or marriage. It can be a form of courtship consisting of social activities done by the couple. The protocols and practices of dating, and the terms used to describe it, vary considerably from country to country and over time. While the term has several meanings, the most frequent usage refers to two or more people exploring whether they are romantically or sexually compatible by participating in dates with the other. With the use of modern technology, people can date via telephone or computer or meet in person.

Intimate relationship Confidence: 65%

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on match.com

TRAFFIC

ⓘ This website is ranked #2.202 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

United States of America (75.3%)
Canada (6.5%)
Others (18.2%)

Traffic country ranks

Country	Rank
India	#27.278
United States of America	#509
Chile	#1.339
Norway	#937
Sweden	#1.336
Argentina	#3.451
United Kingdom of Great Britain and Northern Ireland	#3.650
Colombia	#3.046
Brazil	#11.632
Panama	#643
Mexico	#7.944
Denmark	#733
Canada	#717
Japan	#9.334

LAYOUT

ⓘ Doctype HTML5

ⓘ Responsive website, mobile-friendly.

Mobile Rendering

This website doesn't seem to be optimized for Mobile Visitors.

Phone
How match.com looks like on a mobile device such as an iPhone.

Tablet
How match.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website.

48% #402020
14% #101010
10% #303030
7% #503020
7% #000000
2% #604030
2% #40b010
1% #906030
1% #f0e0e0
1% #705040
1% #704020
1% #805030

Text/code ratio

ⓘ match.com's text/code ratio is 5.84%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.

Text / Code Ratio 5.84%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings

Great, we found headings on this page.

<H1> 1
<H2> 1
<H3> 0
<H4> 0
<H5> 0
<H6> 0

<H1>

Top level heading
Online dating at match.com

<H2>

2^nd level heading
The match.com singles community

❌ Alt attributes

We found 40 images on this website.
39 ALT attributes are missing on your image tags. The issue affects 37 actual different images that could be loaded more than once in your page.

Image	Image URL	Occurrences
	https://www.facebook.com/tr?id=621173494639828&ev=PageView&noscript=1	2
	//bat.bing.com/action/0?ti=4047828&Ver=2	1
	https://ct.pinterest.com/v3/?tid=2620839326930&noscript=1	1
	https://securecp.match.com/en-us/match/images/Match_Logo_NEW_Blue.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/BelieveInLove.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/13.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/2.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/3.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/4.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/27.jpg	1
	https://securecp.match.com/en-us/match/index/images/index_test/6.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/15.png	2
	https://securecp.match.com/en-us/match/index/images/index_test/14.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/16.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/17.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/12.png	1
	https://securecp.match.com/en-us/match/index/images/index_test/21.jpg	1
	https://securecp.match.com/en-us/match/index/images/index_test/22.jpg	1
	https://securecp.match.com/en-us/match/index/images/index_test/23.jpg	1
	https://securecp.match.com/en-us/match/index/images/index_test/24.jpg	1
	https://securecp.match.com/en-us/match/index/images/index_test/25.jpg	1
	https://securecp.match.com/en-us/match/index/images/index_test/26.jpg	1
	https://stags.bluekai.com/site/24667?limit=1&phint=matchcom%3Dsite	1
	https://secure.adnxs.com/seg?add=5251180&t=2	1
	https://s.amazon-adsystem.com/iui3?d=forester-did&ex-fargs=%3Fid%3D8d2f5923-cf8e-1058-c394-3471088c0...	1
	//googleads.g.doubleclick.net/pagead/viewthroughconversion/1014779357/?value=0&guid=ON&script=0	1
	https://secure.leadback.advertising.com/adcedge/lb?site=695501&betr=match_com_cs=[+]1[720]	1
	https://secure.leadback.advertising.com/adcedge/lb?site=695501&srvc=1&betr=matchhomepage_cs=1&betq=1...	1
	https://www.googleadservices.com/pagead/conversion/1001318693/?label=Yps_CKP3sQIQpdK73QM&guid=ON&scr...	1
	https://view.atdmt.com/action/Matchcom_Landing_0611	1
	https://secure.leadback.advertising.com/adcedge/lb?site=695501&srvc=1&betr=19448=543840[720]	1
	https://pixel.33across.com/ps/?pid=841&cgn=15717&seg=25820	1
	https://sp.analytics.yahoo.com/spp.pl?a=1000420568585&.yp=5712&js=no	1
	https://pubads.g.doubleclick.net/activity;dc_iu=/4204/pand.retargeting;dc_seg=30885130;ord=567200204...	1
	https://pubads.g.doubleclick.net/activity;dc_iu=/4204/pand.retargeting;dc_seg=30885130;ord=1?	1
	//googleads.g.doubleclick.net/pagead/viewthroughconversion/850818608/?guid=ON&script=0	1
	https://bat.bing.com/action/0?ti=4047828&Ver=2&mid=3522d80b-6029-df15-851b-68d93a9a2531&pi=0&lg=en-U...	1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 39 images on match.com. Check your website to make sure it's specified for each image on the page.

LINKS

ⓘ There is a total of 68 links on the homepage of this website.

ⓘ Internal links : 54

For a better readability, only the first 50 internal links are shown below.

Anchor	Type	URL
Member Sign In »	text	/login/login.aspx
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
	image	/cpx/en-us/match/registration?cl=1&po=1&lage=35&uage=45&r2s=1
Accessibility Information	text	https://www.match.com/accessibility
About Match.com	text	https://www.match.com/help/aboutus.aspx?lid=4
Terms of Use**	text	https://www.match.com/registration/membagr.aspx?lid=4
Your Privacy	text	https://www.match.com/registration/privacystatement.aspx?lid=4
Careers	text	https://www.match.com/careers/index.aspx?lid=4
Cookie Policy	text	https://www.match.com/registration/cookiepolicy.aspx
Online Dating Safety Tips	text	https://www.match.com/help/safetytips.aspx?lid=4
Dating Articles and Advice	text	https://www.match.com/magazine/index.aspx?lid=4
How Online Dating Works	text	https://www.match.com/howitworks/index.aspx?lid=4
Help/FAQs	text	https://www.match.com/help/help.aspx?lid=4
Contact Us	text	https://www.match.com/help/contactusindex.aspx?lid=4
Site Map	text	https://www.match.com/help/sitemap.aspx?lid=4
Match International	text	https://www.match.com/international/index.aspx?lid=4
Mobile	text	https://www.match.com/mobile/index.aspx?lid=686
Gift Subscriptions	text	https://www.match.com/gsub/purchase.aspx?lid=4
Become an Affiliate	text	https://www.match.com/cp.aspx?cpp=cppp/affiliates/index.html?lid=4
Promotions & Sponsorships	text	https://www.match.com/help/contactusindex.aspx?lid=4
Business Development	text	https://www.match.com/help/contactusindex.aspx?lid=4
No anchor	empty	/cp/social/r/officialblog.html?lid=4
No anchor	empty	/cp/social/r/facebook.html?lid=4
No anchor	empty	/cp/social/r/twitter.html?lid=4
No anchor	empty	/cp/social/r/pinterest.html?lid=4
Learn More »	text	/cmbstudy/
Dating Advice	text	/magazine/index.aspx?lid=446&lid=0
Online Dating by City	text	/online-dating/singles.html
Dating Study	text	/2011-relationship-dating-statistics
Dating Rules	text	/dating-rules/
matchMobile	text	/mobile/index.aspx
International Dating	text	/international/index.aspx?lid=446
Christian Dating	text	/online-dating/christian/singles.html
Jewish Dating	text	/online-dating/jewish/singles.html
Asian Dating	text	/online-dating/asian/singles.html

ⓘ External links : 14

Anchor	Type	URL
Success Stories	text	http://success.match.com/index.aspx?lid=4
Dating Tips	text	http://datingtips.match.com
Media Room	text	http://match.mediaroom.com?lid=4
Advertise on Match.com	text	http://www.matchmediagroup.com/
No anchor	empty	https://instagram.com/match
Chemistry	text	http://www.chemistry.com/
Yahoo Personals	text	http://yahoo.match.com
50+ Dating	text	http://www.ourtime.com
Black Dating	text	http://www.blackpeoplemeet.com
SingleParents	text	http://www.singleparentmeet.com
Christian Dating	text	http://www.loveandseek.com
Personals	text	http://www.personals.com
En Español	text	http://usa.match.com/index.aspx?trackingıd=227410
UK Dating	text	http://uk.match.com

DOMAIN REGISTRAR

ⓘ Domain Registrar	MARKMONITOR, INC.
ⓘ Registration Date	06/02/1998 26 years, 5 months, 6 days ago
ⓘ Last Modified	07/15/2019 5 years, 3 months, 23 days ago
ⓘ Expiration Date	05/31/2020 Expired

Nameservers

Host	IP Address	Country
dns3.p01.nsone.net	198.51.44.65	United States
dns4.p01.nsone.net	198.51.45.65	United States
dns2.p01.nsone.net	198.51.45.1	United States
dns1.p01.nsone.net	198.51.44.1	United States