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SEO Report for matomo.org

December 26, 2019 3:55 AM
Desktop screen Desktop screenshot for matomo.org

SEO SCORE

Favicon for matomo.orgmatomo.org
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Technology & Computing
• Online since
September 8, 2017 (explore Wayback Machine)
• Age
2 years, 7 months, 4 days
• Alexa Rank
#28.992, matomo.org is in the world's top 50.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on March 15, 2020.
Title Tag
Matomo: #1 Secure Open Web Analytics Platform
Length: 45 (recommended: 10 to 70)
Meta Description
Enjoy the full benefits of a Premium Web Analytics and Conversion Optimization tool ALL in one place, while taking full control with 100% data ownership.
Length: 153 (recommended: 50 to 160)
Google preview
Desktop Version

Matomo: #1 Secure Open Web Analytics Platform

https://matomo.org

Enjoy the full benefits of a Premium Web Analytics and Conversion Optimization tool ALL in one place, while taking full control with 100% data ownership.

Mobile Version

Favicon for matomo.org https://matomo.org

Matomo: #1 Secure Open Web Analytics Platform

Enjoy the full benefits of a Premium Web Analytics and Conversion Optimization tool ALL in one place, while taking full control wi...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://matomo.org en
https://fr.matomo.org fr
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by matomo.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Conversion rate optimization Confidence: 86% Arrow up

In internet marketing, conversion optimization, or conversion rate optimization (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage.

It is commonly referred to as CRO.

Matomo Confidence: 86% Arrow up

Matomo is a rural commune in the Cercle of Macina in the Ségou Region of southern-central Mali.

The administrative center (chef-lieu) is the village of Matoma Marka.

Open Web Analytics Confidence: 86% Arrow up

Open Web Analytics (OWA) is open source web analytics software created by Peter Adams.

OWA is written in PHP and uses a MySQL database, which makes it compatible for running with an AMP solution stack on various web servers.

OWA is comparable to Google Analytics, though OWA is server software anyone can install and run on their own host, while Google Analytics is a software service offered by Google.

OWA supports tracking with WordPress and MediaWiki, two popular web site frameworks.

This application helps you keep track of and observe the influx of views on your website.

The program also tracks your competitors and their company’s growth compared to yours.

Tool Confidence: 66% Arrow
Data Confidence: 62% Arrow

WEBSITE SPEED

matomo.org website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.7s

This domain loads at the median speed of 1.7 seconds.

Speed Percentile

53%

matomo.org is faster than approximately 53 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #28.992 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for matomo.org

Daily visitors by country

  • matomo.org daily visitors distribution - Total: 18 countries
  • Flag for IndiaIndia (20.1%)
  • Flag for United States of AmericaUnited States of America (18.2%)
  • Flag for Iran (Islamic Republic of)Iran (Islamic Republic of) (5.6%)
  • Flag for SwitzerlandSwitzerland (5.8%)
  • Flag for BrazilBrazil (5.6%)
  • Flag for CanadaCanada (3.0%)
  • Flag for JapanJapan (15.4%)
  • Flaf icon for other countryOthers (26.3%)

Traffic country ranks

Country Rank
Flag for MoroccoMorocco #12.568
Flag for IndiaIndia #12.236
Flag for IndonesiaIndonesia #27.683
Flag for EgyptEgypt #21.682
Flag for BangladeshBangladesh #19.022

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How matomo.org looks like on a mobile device such as an iPhone.

Tablet
How matomo.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 33% #4040b0
  • 17% #ffffff
  • 15% #f0f0f0
  • 3% #c08090
  • 3% #fff0f0
  • 3% #8060a0
  • 2% #f08040
  • 2% #f0f0ff
  • 1% #b07090
  • 1% #605090
  • 1% #b07070
  • 1% #a070a0

Text/code ratio

matomo.org's text/code ratio is 5.41%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.41%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 11
  • <H3> 2
  • <H4> 2
  • <H5> 1
  • <H6> 0
<H1>
Top level heading
A web analytics revolution has begun ...
<H2>
2nd level heading
Complete analytics. 100% yours.
Take back control of your data
Accurate data
Matomo on-premise
What people are saying about matomo
<H3>
3rd level heading
Go beyond anything you've ever experienced in a web analytics tool …
Sign up for our newsletter
<H4>
4th level heading
Solutions
Matomo features
<H5>
5th level heading
Matomo analytics for wordpress (beta) has now launched! download now
Alt attributes Arrow up

We found 40 images on this website.
22 ALT attributes are missing on your image tags. The issue affects 17 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
- data:image/svg xml,<svg xmlns=http://www.w3.org/2000/svg viewBox=0 0 170 25></svg> 1
Image with missing alt attribute found on matomo.org https://static.matomo.org/wp-content/uploads/2018/10/matomo-logo-final-1-170x25.png 1
Image with missing alt attribute found on matomo.org https://static.matomo.org/wp-content/uploads/2018/10/united-nations-logo-english.x70014-1-300x256.pn... 1
- data:image/svg xml,<svg xmlns=http://www.w3.org/2000/svg viewBox=0 0 300 256></svg> 1
Image with missing alt attribute found on matomo.org https://static.matomo.org/wp-content/uploads/2018/10/Red-Bull-logo-1-300x176.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 22 images on matomo.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 894
  • Likes 101
  • Shares 557
  • Comments 236
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar OVH
Registration Date 09/08/2017 2 years, 7 months, 4 days ago
Last Modified 09/02/2019 7 months, 9 days ago
Nameservers Arrow up
Host IP Address Country
ns-1081.awsdns-07.org 205.251.196.57 Flag for United StatesUnited States
ns-85.awsdns-10.com 205.251.192.85 Flag for United StatesUnited States
ns-516.awsdns-00.net 205.251.194.4 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Alwaysdata Sarl
  • IP Address
  • 185.31.40.177
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Clichy-sous-Bois
  • Latitude and Longitude
  • 48.9109 : 2.54615

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