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SEO Report for nature.org

December 20, 2019 7:07 AM
Desktop screen Desktop screenshot for nature.org

SEO SCORE

Favicon for nature.orgnature.org
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Science
• Online since
• Age
25 years, 2 months, 19 days
• Alexa Rank
#60.513, nature.org is in the world's top 100.000 websites!

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 6, 2020.
Title Tag
The Nature Conservancy
Length: 22 (recommended: 10 to 70)
Meta Description
The mission of The Nature Conservancy is to conserve the lands and waters on which all life depends. Our vision is a world where the diversity of life thrives, and people act to conserve nature for its own sake and its ability to fulfill our needs and enrich our lives.
Length: 270 (recommended: 50 to 160)
Google preview
Desktop Version

The Nature Conservancy

https://nature.org

The mission of The Nature Conservancy is to conserve the lands and waters on which all life depends. Our vision is a world where the diversity of life thrives, and...

Mobile Version

Favicon for nature.org https://nature.org

The Nature Conservancy

The mission of The Nature Conservancy is to conserve the lands and waters on which all life depends. Our vision is a world where...

Encoding
Great, language/character encoding is specified: utf-16
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots index, follow
viewport width=device-width, height=device-height, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by nature.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
The Nature Conservancy Confidence: 84% Arrow up

The Nature Conservancy is a charitable environmental organization, headquartered in Arlington, Virginia, United States.

Biodiversity Confidence: 67% Arrow up

Biodiversity, a contraction of "biological diversity," generally refers to the variety and variability of life on Earth.

One of the most widely used definitions defines it in terms of the variability within species, between species, and between ecosystems.

It is a measure of the variety of organisms present in different ecosystems.

This can refer to genetic variation, ecosystem variation, or species variation (number of species) within an area, biome, or planet.

Terrestrial biodiversity tends to be greater near the equator, which seems to be the result of the warm climate and high primary productivity.

Biodiversity is not distributed evenly on Earth, and is richest in the tropics.

These tropical forest ecosystems cover less than 10 per cent of earths surface, and contain about 90 percent of the worlds species.

Marine biodiversity tends to be highest along coasts in the Western Pacific, where sea surface temperature is highest and in the mid-latitudinal band in all oceans.

There are latitudinal gradients in species diversity.

Biodiversity generally tends to cluster in hotspots, and has been increasing through time, but will be likely to slow in the future.

WEBSITE SPEED

nature.org website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

67%

nature.org is faster than approximately 67 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #60.513 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for nature.org

Daily visitors by country

  • nature.org daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (62.0%)
  • Flag for IndiaIndia (5.7%)
  • Flaf icon for other countryOthers (32.3%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #22.490
Flag for IndiaIndia #99.128

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How nature.org looks like on a mobile device such as an iPhone.

Tablet
How nature.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 30% #404040
  • 13% #ffffff
  • 13% #303040
  • 8% #e0d0b0
  • 8% #505040
  • 6% #606050
  • 6% #202030
  • 4% #d0c0a0
  • 3% #c0b080
  • 2% #f0f0f0
  • 2% #b0a070
  • 1% #605040

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 13
  • <H3> 10
  • <H4> 0
  • <H5> 0
  • <H6> 6
<H1>
Top level heading
Winter’s wonders
<H2>
2nd level heading
Nature needs you
Conserving the lands and waters on which all life depends
Get our latest conservation news and see how we’re protecting our natural world.
Christmas tree choices
Advancing soil health through partnerships
<H3>
3rd level heading
Tackle climate change
Protect land & water
Provide food & water sustainably
Build healthy cities
Featured stories
<H6>
6th level heading
Explore
Connect
Give
Social
Sign-up for e-news
Alt attributes Arrow up

We found 36 images on this website.
1 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on nature.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 68.232
  • Likes 31.600
  • Shares 34.418
  • Comments 2.214
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar AMAZON REGISTRAR, INC.
Registration Date 05/15/1996 25 years, 2 months, 19 days ago
Last Modified 06/15/2019 2 years, 1 month, 18 days ago
Nameservers Arrow up
Host IP Address Country
ns-1343.awsdns-39.org 205.251.197.63 Flag for United StatesUnited States
ns-306.awsdns-38.com 205.251.193.50 Flag for United StatesUnited States
ns-925.awsdns-51.net 205.251.195.157 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.35.49.46
  • Country
  • Flag for United StatesUnited States
  • Region
  • Oregon , Portland
  • Latitude and Longitude
  • 45.5235 : -122.676

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