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SEO Report for smile.io

December 20, 2019 7:12 AM
Desktop screen Desktop screenshot for smile.io

SEO SCORE

Favicon for smile.iosmile.io
86

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Set a meta content-type (or meta charset) for your website.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Business  >  Marketing
• Online since
January 18, 2013 (explore Wayback Machine)
• Age
8 years, 6 months, 14 days
• Alexa Rank
#20.682, smile.io is in the world's top 50.000 websites!

FREE FORM BUILDER

Representation of an online Form

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Use our free online form builder to create any type of form for smile.io.

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by COMODO CA Limited has expired on May 10, 2020.
Title Tag
Smile.io - Easy-to-use loyalty programs for small businesses
Length: 60 (recommended: 10 to 70)
Meta Description
Increase retention and boost customer engagement with an easy to use loyalty program built for small businesses
Length: 111 (recommended: 50 to 160)
Google preview
Desktop Version

Smile.io - Easy-to-use loyalty programs for small businesses

https://smile.io

Increase retention and boost customer engagement with an easy to use loyalty program built for small businesses

Mobile Version

Favicon for smile.io https://smile.io

Smile.io - Easy-to-use loyalty programs for small businesses

Increase retention and boost customer engagement with an easy to use loyalty program built for small businesses

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by smile.io.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Customer engagement Confidence: 85% Arrow up

Customer engagement is a business communication connection between an external stakeholder (consumer) and an organization (company or brand) through various channels of correspondence.

This connection can be a reaction, interaction, effect or overall customer experience, which takes place online and offline.

The term can also be used to define customer-to-customer correspondence regarding a communication, product, service or brand.

However, the latter dissemination originates from a business-to-consumer interaction resonated at a subconscious level.

Loyalty program Confidence: 77% Arrow up

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

These programs exist covering most types of business, each one having varying features and rewards schemes.

Customer retention Confidence: 65% Arrow

WEBSITE SPEED

smile.io website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.8s

This domain loads at the median speed of 0.8 seconds.

Speed Percentile

86%

smile.io is faster than approximately 86 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #20.682 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for smile.io

Daily visitors by country

  • smile.io daily visitors distribution - Total: 7 countries
  • Flag for IndiaIndia (8.2%)
  • Flag for United States of AmericaUnited States of America (36.7%)
  • Flag for AustraliaAustralia (3.0%)
  • Flag for CanadaCanada (34.2%)
  • Flaf icon for other countryOthers (17.9%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #21.539
Flag for United States of AmericaUnited States of America #8.820
Flag for Iran (Islamic Republic of)Iran (Islamic Republic of) #75.384
Flag for AustraliaAustralia #9.305
Flag for GreeceGreece #18.677

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How smile.io looks like on a mobile device such as an iPhone.

Tablet
How smile.io looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 64% #ffffff
  • 20% #f0f0f0
  • 6% #f0f0ff
  • 1% #4040e0
  • 1% #f0ffff
  • 1% #d0d0ff
  • 1% #d0b0a0
  • 1% #fffff0
  • 1% #fff0ff
  • 1% #b0b0f0
  • 1% #e0e0ff
  • 0% #90a0f0

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 7
  • <H3> 1
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Turn your hard-earned sales into repeat customers
<H2>
2nd level heading
Get customers to join, engage, and share in your brand community
Create an on-site experience your customers will love
Easy and intuitive program management
Easily connect your program to the tools you love
Ready to build your own brand community?
<H3>
3rd level heading
Over 25,000 small businesses reward with smile
Alt attributes Arrow up

We found 61 images on this website.
41 ALT attributes are missing on your image tags. The issue affects 26 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on smile.io https://website-assets.smilecdn.co/assets/logo-11d5c7c91d1a656f7f168c968f14e0c570711ea0a120658454d93... 1
Image with missing alt attribute found on smile.io https://website-assets.smilecdn.co/assets/header/points-f4b5a891bef134ede13cd7e4defcec098e837e4028e1... 2
Image with missing alt attribute found on smile.io https://website-assets.smilecdn.co/assets/header/vip-93f6aa674c625d7635ce969be50ab487744e3face4b4221... 2
Image with missing alt attribute found on smile.io https://website-assets.smilecdn.co/assets/header/referrals-89ef16053604e615d089f97a3b4c8b72c295ab58d... 2
Image with missing alt attribute found on smile.io https://website-assets.smilecdn.co/assets/header/smile-ui-e865398a674f1d6aa730ce2c6d384a8c7371f78bd9... 2

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 41 images on smile.io. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 880
  • Likes 65
  • Shares 561
  • Comments 254
  • Pinterest iconPinterest 32
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar KEY-SYSTEMS GMBH
Registration Date 01/18/2013 8 years, 6 months, 14 days ago
Last Modified 12/19/2019 1 year, 7 months, 14 days ago

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.72.245.79
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

BUSINESS > MARKETING COMPETITORS IN UNITED STATES

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