Whois & Analysis for nealschaffer.com

Influencer marketing (also influence marketing) is a form of marketing in which focus is placed on influential people rather than the target market as a whole.

It identifies the individuals that have influence over potential customers, and orients marketing activities around these influencers.

Instagram is a photo and video-sharing social networking service owned by Facebook, Inc. It was created by Kevin Systrom and Mike Krieger, and launched in October 2010 exclusively on iOS.

A version for Android devices was released a year later, in April 2012, followed by a feature-limited website interface in November 2012, and apps for Windows 10 Mobile and Windows 10 in April 2016 and October 2016 respectively.

Social media marketing is the use of social media platforms and websites to promote a product or service.

Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

Most social media platforms have built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns.

Companies address a range of stakeholders through social media marketing, including current and potential customers, current and potential employees, journalists, bloggers, and the general public.

On a strategic level, social media marketing includes the management of a marketing campaign, governance, setting the scope (e.g. more active or passive use) and the establishment of a firm's desired social media "culture" and "tone.".

Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.

It is often used by businesses in order to:

LinkedIn is a business and employment-oriented service that operates via websites and mobile apps.

Founded on December 28, 2002, and launched on May 5, 2003, it is mainly used for professional networking, including employers posting jobs and job seekers posting their CVs.

As of 2015, most of the company's revenue came from selling access to information about its members to recruiters and sales professionals.

As of April 2017, LinkedIn had 500 million members in 200 countries, out of which more than 106 million members are active.

LinkedIn allows members (both workers and employers) to create profiles and "connections" to each other in an online social network which may represent real-world professional relationships.

Members can invite anyone (whether an existing member or not) to become a connection.

The "gated-access approach" (where contact with any professional requires either an existing relationship or an introduction through a contact of theirs) is intended to build trust among the service's members.

LinkedIn participated in the EU's International Safe Harbor Privacy Principles.