nhsinform.scot Domain Owner Whois and Analysis

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.

SEO SCORE

nhsinform.scot
Make your link ↑ do-follow

✅ 9 criteria passed
❌ 2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.

Fill the missing alt attributes on your images.

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OVERVIEW

• Domain Owner

Private

• Category

Health & Fitness

• Alexa Rank

#48.300, nhsinform.scot is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

❌ SSL Certificate

This website is not SSL secured (HTTPS), the certificate issued by Sectigo Limited has expired on September 3, 2020.

✅ Title Tag

NHS inform - Scottish health information you can trust | NHS inform
Length: 67 (recommended: 10 to 70)

❌ Meta Description

NHS inform is Scotland's national health information service helping the people in Scotland to make informed decisions about their own health and the health of the people they care for
Length: 184 (recommended: 50 to 160)

ⓘ Google preview

Desktop Version

NHS inform - Scottish health information you can trust | NHS inform

https://nhsinform.scot

NHS inform is Scotland's national health information service helping the people in Scotland to make informed decisions about their own health and the health of the p...

Mobile Version

https://nhsinform.scot

NHS inform - Scottish health information you can trust | NHS inform

NHS inform is Scotland's national health information service helping the people in Scotland to make informed decisions about their...

✅ Encoding

Great, language/character encoding is specified: utf-8

✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL	Resolved URL
http://nhsinform.scot	https://www.nhsinform.scot/
https://nhsinform.scot	https://www.nhsinform.scot/
http://www.nhsinform.scot	https://www.nhsinform.scot/
https://www.nhsinform.scot	https://www.nhsinform.scot/

✅ Robots.txt

https://www.nhsinform.scot/robots.txt

✅ URL Parameters

Great, the domain URLs look clean.

Attribute	Value
ⓘ viewport	user-scalable=no, width=device-width, initial-scale=1, maximum-scale=1

SEMANTIC ANALYSIS

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by nhsinform.scot.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics

National Health Service Confidence: 77%

The National Health Service (NHS) is the name of the public health services of England, Scotland and Wales, and is commonly used to refer to those of Northern Ireland. They were established together as one of the major social reforms following the Second World War on the founding principles of being comprehensive, universal and free at the point of delivery. Today, each provides a comprehensive range of health services, the vast majority of which are free for people ordinarily resident in the United Kingdom.

Scotland Confidence: 73%

Scotland (Scots) is a country that is part of the United Kingdom and covers the northern third of the island of Great Britain. It shares a border with England to the south, and is otherwise surrounded by the Atlantic Ocean, with the North Sea to the east and the North Channel and Irish Sea to the south-west. In addition to the mainland, the country is made up of more than 790 islands, including the Northern Isles and the Hebrides.

WEBSITE SPEED

✅ nhsinform.scot website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

61%

nhsinform.scot is faster than approximately 61 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #48.300 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

India (12.8%)
Egypt (6.0%)
United States of America (24.2%)
United Kingdom of Great Britain and Northern Ireland (25.2%)
Others (31.8%)

Traffic country ranks

Country	Rank
India	#55.305
Egypt	#13.563
Malaysia	#20.523
Pakistan	#45.411
United States of America	#58.107
Iran (Islamic Republic of)	#74.442
United Kingdom of Great Britain and Northern Ireland	#6.010

LAYOUT

ⓘ Doctype HTML5

ⓘ Responsive website, mobile-friendly.

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How nhsinform.scot looks like on a mobile device such as an iPhone.

Tablet
How nhsinform.scot looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website.

17% #ffffff
11% #40b0d0
9% #f0f0f0
5% #3090c0
5% #202020
5% #205090
4% #40a0c0
3% #e0e0e0
3% #903090
3% #b0b0c0
3% #a0d0e0
3% #003060

Text/code ratio

ⓘ nhsinform.scot's text/code ratio is 8.04%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.

Text / Code Ratio 8.04%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings

Great, we found headings on this page.

<H1> 0
<H2> 0
<H3> 20
<H4> 0
<H5> 0
<H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>

3^rd level heading
ıllnesses and conditions
Symptoms and self-help
Tests and treatments
Healthy living
Care, support and rights
Scotland's service directory
Self-help guide
Services directory
Keep antibiotics working
Dr. owl says "be health-wise this winter"
Norovirus
Trending
The charter of patient rights and responsibilities
Flu vaccine
Child flu vaccine
Seasonal topics
Self-help guide: accessing medicines
Flu
Self-help guide: flu-like illness
Nhs inform

❌ Alt attributes

We found 19 images on this website.
1 ALT attributes are missing on your image tags.

Image	Image URL	Occurrences
	https://www.facebook.com/tr?id=1673450936044739&ev=PageView &noscript=1	1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on nhsinform.scot. Check your website to make sure it's specified for each image on the page.

LINKS

ⓘ There is a total of 48 links on the homepage of this website.

ⓘ Internal links : 43

Anchor	Type	URL
	image	/
0 items saved	text	/info-for-me/
Home	text	/
Illnesses and conditions	text	/illnesses-and-conditions
Symptoms and self-help	text	/symptoms-and-self-help
Tests and treatments	text	/tests-and-treatments
Healthy living	text	/healthy-living
Care, support and rights	text	/care-support-and-rights
Scotland's Service Directory	text	/scotlands-service-directory
Illnesses and conditions	text	/illnesses-and-conditions/
Symptoms and self-help	text	/symptoms-and-self-help/
Tests and treatments	text	/tests-and-treatments/
Healthy living	text	/healthy-living/
Care, support and rights	text	/care-support-and-rights/
Scotland's Service Directory	text	/scotlands-service-directory/
	image	/illnesses-and-conditions/
	image	/symptoms-and-self-help/
	image	/tests-and-treatments/
	image	/healthy-living/
	image	/care-support-and-rights/
	image	/scotlands-service-directory/
Self-help guides	text	/self-help-guides/
Services directory	text	/national-services-directory
Keep Antibiotics Working Taking antibiotics when you don’t...	text	/campaigns/keep-antibiotics-working/
Dr. Owl says "Be Health-Wise This Winter" Don't let ill-he...	text	/campaigns/be-health-wise-this-winter/
Norovirus The winter vomiting bug	text	/campaigns/norovirus/
	image	/care-support-and-rights/health-rights/patients-charter/the-charter-of-patient-rights-and-responsibi...
	image	/healthy-living/immunisation/vaccines/flu-vaccine/
	image	/healthy-living/immunisation/vaccines/child-flu-vaccine/
	image	/self-help-guides/self-help-guide-accessing-medicines/
	image	/illnesses-and-conditions/infections-and-poisoning/flu/
	image	/self-help-guides/self-help-guide-flu-like-illness/
About NHS inform	text	/about-nhs-inform/
Editorial policy	text	/editorial-policy/
Contact us	text	/contact-us/
Webchat	text	/webchat/
Feedback	text	/feedback/
Info for Me tool	text	/info-for-me-tool/
Terms and conditions	text	/terms-and-conditions/
Privacy and cookies policy	text	/privacy-and-cookies-policy/
Freedom of information (FOI)	text	/freedom-of-information-foi/
Accessibility	text	/accessibility/
Other languages and formats	text	/other-languages-and-formats/

ⓘ External links : 5

Anchor	Type	URL
	image	http://www.nhs24.scot
	image	http://contactscotland-bsl.org/device-direct/
Follow us on Facebook	text	https://www.facebook.com/nhs24
Follow us on Twitter	text	https://twitter.com/nhsinform
Follow us on YouTube	text	https://www.youtube.com/user/nhsinform/