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SEO Report for nmc.edu

November 30, 2019 9:37 PM
Desktop screen Desktop screenshot for nmc.edu

SEO SCORE

Favicon for nmc.edunmc.edu
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Education  >  7-12 Education
• Online since
August 21, 1991 (explore Wayback Machine)
• Age
29 years, 1 month, 8 days
• Alexa Rank
#727.320, nmc.edu is in the world's top 1 million websites
• Owner
Northwestern Michigan College (See more)

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from December 6, 2018 to January 8, 2021.
Title Tag
NMC : Northwestern Michigan College
Length: 35 (recommended: 10 to 70)
Meta Description
Northwestern Michigan College is a publicly funded community college that serves more than 50,000 learners annually throughout the Grand Traverse region and beyond. NMC offers associate’s degrees and professional certificates, and bachelor's degrees through the Great Lakes Maritime Academy and Great Lakes Freshwater Studies Institute. Eight partner universities grant baccalaureate, graduate and doctoral degrees through the NMC University Center. NMC's Extended Education program offers a wide array of non-credit classes to more than 10,000 local residents annually.
Length: 572 (recommended: 50 to 160)
Google preview
Desktop Version

NMC : Northwestern Michigan College

https://nmc.edu

Northwestern Michigan College is a publicly funded community college that serves more than 50,000 learners annually throughout the Grand Traverse region and beyond....

Mobile Version

Favicon for nmc.edu https://nmc.edu

NMC : Northwestern Michigan College

Northwestern Michigan College is a publicly funded community college that serves more than 50,000 learners annually throughout the...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by nmc.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Northwestern Michigan College Confidence: 90% Arrow up

Founded in 1951, Northwestern Michigan College, known as NMC to local residents, is a community college in Traverse City, Grand Traverse County, Michigan.

Its annual enrollment is around 5,100 (Spring 2010) students.

NMC offers associate's degrees and professional certificates, bachelor's degrees through the Great Lakes Maritime Academy, and eight partner universities grant bachelor's and master's degrees through NMC's University Center.

Great Lakes Maritime Academy Confidence: 87% Arrow up

The Great Lakes Maritime Academy at Northwestern Michigan College is located on West Grand Traverse Bay in Traverse City, Michigan.

The academy was established in 1969 to train men and women to be licensed mariners on ships of unlimited tonnage or horsepower; including research vessels, cruise ships, freighters, tankers and more.

One of only seven maritime academies in the United States, the Great Lakes Maritime Academy is unique in that it is the only freshwater maritime academy.

In addition, it is the only maritime academy in the United States that offers graduates the opportunity to obtain licensing on both the Great Lakes and the oceans along with an additional credential of First Class Great Lakes Pilot.

Community college Confidence: 74% Arrow up

A community college is a type of educational institution.

The term can have different meanings in different countries, but usually refers to an educational institution that provides tertiary education and continuing education supplemental to traditional universities and colleges.

Associate degree Confidence: 74% Arrow up

An associate degree is an undergraduate academic degree awarded by colleges and universities upon completion of a course of study lasting two years.

It is considered to be greater level of education than a high school diploma or GED.

Bachelor's degree Confidence: 72% Arrow up

A bachelor's degree (from Middle Latin baccalaureus) or baccalaureate (from Modern Latin baccalaureatus) is an undergraduate academic degree awarded by colleges and universities upon completion of a course of study lasting three to seven years (depending on institution and academic discipline).

In some institutions and educational systems, some bachelor's degrees can only be taken as graduate or postgraduate degrees after a first degree has been completed.

In countries with qualifications frameworks, bachelor's degrees are normally one of the major levels in the framework (sometimes two levels where non-honours and honours bachelor's degrees are considered separately), although some qualifications titled bachelor's degrees may be at other levels (e.g. MBBS) and some qualifications with non-bachelor's titles may be classified as bachelor's degrees (e.g. the Scottish MA and Canadian MD).

WEBSITE SPEED

nmc.edu website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

64%

nmc.edu is faster than approximately 64 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #727.320 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for nmc.edu

Daily visitors by country

  • nmc.edu daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (100.0%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #169.929

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How nmc.edu looks like on a mobile device such as an iPhone.

Tablet
How nmc.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 25% #f0f0f0
  • 9% #008060
  • 8% #d0c0b0
  • 7% #006050
  • 6% #b0a090
  • 6% #c0b0a0
  • 3% #e0f0f0
  • 3% #ffffff
  • 2% #608070
  • 2% #c0e0d0
  • 2% #607060
  • 2% #108060

Text/code ratio

nmc.edu's text/code ratio is 14.39%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 14.39%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 12
  • <H3> 1
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Reinvent yourself (2)
Best for vets! (2)
Apply for scholarships!
Secure your spring classes today!
Apply now for free
<H3>
3rd level heading
Explore all programs
Alt attributes Arrow up

We found 16 images on this website.
1 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on nmc.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.329
  • Likes 624
  • Shares 622
  • Comments 83
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 08/21/1991 29 years, 1 month, 8 days ago
Last Modified 09/26/2019 1 year, 2 days ago
Expiration Date 07/31/2020 Expired

SERVER

Server map
  • Service Provider (ISP)
  • Merit Network Inc.
  • IP Address
  • 198.108.199.10
  • Country
  • Flag for United StatesUnited States
  • Region
  • Michigan , Traverse City
  • Latitude and Longitude
  • 44.6933 : -85.6816

OWNER

The owner's whois contact information is public.
Organization
Northwestern Michigan College
Address
1701 East Front Street
City
Traverse City
Zip
49686
State
MI
Country
USA
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