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SEO Report for nmu.edu

December 3, 2019 10:19 PM
Desktop screen Desktop screenshot for nmu.edu

SEO SCORE

Favicon for nmu.edunmu.edu
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Category
Education  >  College / Graduate School  >  Distance Learning
• Online since
January 31, 1994 (explore Wayback Machine)
• Age
26 years, 6 months, 17 days
• Alexa Rank
#62.345, nmu.edu is in the world's top 100.000 websites!
• Owner
Northern Michigan University (See more)

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on January 31, 2020.
Title Tag
Northern Michigan University | Northern Michigan University
Length: 59 (recommended: 10 to 70)
Meta Description
Northern Michigan University, located in Marquette, Michigan, is a dynamic four-year, public, comprehensive university that has grown its reputation based on its award-winning leadership programs, cutting-edge technology initiatives and nationally recognized academic programs.
Length: 277 (recommended: 50 to 160)
Google preview
Desktop Version

Northern Michigan University | Northern Michigan University

https://nmu.edu

Northern Michigan University, located in Marquette, Michigan, is a dynamic four-year, public, comprehensive university that has grown its reputation based on its awa...

Mobile Version

Favicon for nmu.edu https://nmu.edu

Northern Michigan University | Northern Michigan University

Northern Michigan University, located in Marquette, Michigan, is a dynamic four-year, public, comprehensive university that has gr...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by nmu.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Northern Michigan University Confidence: 88% Arrow up

Northern Michigan University (NMU) is a four-year college public university established in 1899 and located in Marquette, in the Upper Peninsula of the U.S. state of Michigan.

With enrollment of about 9,000 undergraduate and graduate students, Northern Michigan University is the Upper Peninsula's largest university.

Marquette, Michigan Confidence: 87% Arrow up

Marquette is a city in the U.S. state of Michigan and the county seat of Marquette County.

The population was 21,355 at the 2010 census, making it the most populated city of the Upper Peninsula.

Marquette is a major port on Lake Superior, known primarily for shipping iron ore, and is the home of Northern Michigan University.

In 2012, Marquette was listed among the 10 best places to retire in the U.S. by CBS MoneyWatch.

University Confidence: 69% Arrow up

A university ("a whole", "a corporation") is an institution of higher (or tertiary) education and research which grants academic degrees in various academic disciplines.

Universities typically provide undergraduate education and postgraduate education.

Technology Confidence: 67% Arrow
Leadership Confidence: 65% Arrow

WEBSITE SPEED

nmu.edu website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.7s

This domain loads at the median speed of 0.7 seconds.

Speed Percentile

90%

nmu.edu is faster than approximately 90 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #62.345 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for nmu.edu

Daily visitors by country

  • nmu.edu daily visitors distribution - Total: 5 countries
  • Flag for IndiaIndia (7.8%)
  • Flag for PhilippinesPhilippines (3.0%)
  • Flag for United States of AmericaUnited States of America (62.7%)
  • Flaf icon for other countryOthers (26.5%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #86.683
Flag for MalaysiaMalaysia #22.218
Flag for PhilippinesPhilippines #11.746
Flag for PakistanPakistan #47.222
Flag for United States of AmericaUnited States of America #18.017

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How nmu.edu looks like on a mobile device such as an iPhone.

Tablet
How nmu.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 63% #f0f0f0
  • 13% #004030
  • 5% #ffffff
  • 5% #f0e0e0
  • 3% #005040
  • 2% #e0f0f0
  • 2% #f0ffff
  • 1% #c0b0a0
  • 1% #b0d0c0
  • 1% #d0c0b0
  • 1% #e0c090
  • 1% #70a090

Text/code ratio

nmu.edu's text/code ratio is 22.45%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 22.45%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 4
  • <H3> 4
  • <H4> 4
  • <H5> 2
  • <H6> 0
<H1>
Top level heading
Northern michigan university
<H2>
2nd level heading
Student stories
#sharenmu
Visit our campus
Get started
<H3>
3rd level heading
Sarah schollmeyer
Connect with nmu
The nmu experience is unique
Apply today
<H4>
4th level heading
Sarah schollmeyer
Schedule a
Northern michigan university
Nmu board of trustees
<H5>
5th level heading
Public relations
Campusvisit
Alt attributes Arrow up

We found 10 images on this website.
1 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on nmu.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.715
  • Likes 1.114
  • Shares 476
  • Comments 125
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 01/31/1994 26 years, 6 months, 17 days ago
Last Modified 07/18/2018 2 years, 29 days ago
Expiration Date 07/31/2021 11 months, 19 days from now

SERVER

Server map
  • Service Provider (ISP)
  • Merit Network Inc.
  • IP Address
  • 198.110.200.65
  • Country
  • Flag for United StatesUnited States
  • Region
  • Michigan , Marquette
  • Latitude and Longitude
  • 46.5778 : -87.4552

OWNER

The owner's whois contact information is public.
Organization
Northern Michigan University
Address
1401 Presque Isle Ave
City
Marquette
Zip
49855
State
MI
Country
USA
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