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Whois & Analysis for no7beauty.com

Dec 24, 2019 5:14 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
The Boots Company PLC
• Address
1 Thane Road West
• City
Notingham,
• Zip Code
NG2 3AA
• State
Nottinghamshire
• Country Code
GB
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for no7beauty.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
The Boots Company PLC See more
• Category
Style & Fashion  >  Beauty
• Online since
October 4, 2010 Explore Wayback Machine
• Age
14 years, 2 months, 11 days
• Alexa Rank
#418.749, no7beauty.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

Redirection
no7beauty.com redirects to https://us.no7beauty.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on November 3, 2021.
Title Tag
No7 Beauty Products | No7 US
Length: 28 (recommended: 10 to 70)
Meta Description
Explore No7 beauty products and skincare for bold colours, smooth finishes and visible results. The No7 beauty range has something for everyone. Shop now!
Length: 154 (recommended: 50 to 160)
Google preview
Desktop Version

No7 Beauty Products | No7 US...

https://no7beauty.com

Explore No7 beauty products and skincare for bold colours, smooth finishes and visible results. The No7 beauty range has something for ev...

Mobile Version

https://no7beauty.com

No7 Beauty Products | No7 US...

Explore No7 beauty products and skincare for bold colours, smooth finishes and visible results. The No...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://us.no7beauty.com/ en-us
https://www.no7beauty.com/uk en-gb
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots index, follow
viewport width=device-width, initial-scale=1.0
copyright No 7 US
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by no7beauty.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Cosmetics Confidence: 74% Arrow up

Cosmetics, also known as make-up, are substances or products used to enhance or alter the appearance or fragrance of the body.

Many cosmetics are designed for use of applying to the face and hair.

They are generally mixtures of chemical compounds; some being derived from natural sources (such as coconut oil), and some being synthetics.

Common cosmetics include lipstick, mascara, eye shadow, foundation, rouge, skin cleansers and skin lotions, shampoo, hairstyling products (gel, hair spray, etc), perfume and cologne.

WEBSITE SPEED

no7beauty.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

69%

no7beauty.com is faster than approximately 69 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #418.749 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • no7beauty.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (74.2%)
  • Flaf icon for other countryOthers (25.8%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #161.239

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How no7beauty.com looks like on a mobile device such as an iPhone.

Tablet
How no7beauty.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 58% #808080
  • 14% #ffffff
  • 13% #000000
  • 9% #504040
  • 5% #f0f0f0
  • 0% #fffff0
  • 0% #f0f0ff
  • 0% #f0ffff
  • 0% #f0fff0
  • 0% #fff0ff
  • 0% #fff0f0
  • 0% #305050

Text/code ratio

no7beauty.com's text/code ratio is 1.00%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.00%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 14
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
New no7 laboratorıes dark circle corrector (2)
Happy holidays from no7 (2)
New no7 laboratories firming booster serum
Fınd your favorıte serum
New (2)
Alt attributes Arrow up

We found 37 images on this website.
3 ALT attributes are missing on your image tags.

Image Image URL Occurrences

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on no7beauty.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 708
  • Likes 4
  • Shares 703
  • Comments 1

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 10/04/2010 14 years, 2 months, 11 days ago
Last Modified 09/30/2019 5 years, 2 months, 15 days ago
Expiration Date 10/04/2020 Expired
Nameservers Arrow up
Host IP Address Country
dns1.cscdns.net 156.154.130.100 Flag for United StatesUnited States
dns2.cscdns.net 156.154.131.100 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Incapsula Inc
  • IP Address
  • 45.60.13.206
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724
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