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SEO Report for oralb.ca

November 6, 2019 1:48 PM
Desktop screen Desktop screenshot for oralb.ca

SEO SCORE

Favicon for oralb.caoralb.ca
76

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Health & Fitness  >  Dental Care
• Online since
• Age
14 years, 8 months, 13 days
• Alexa Rank
#708.164, oralb.ca is in the world's top 1 million websites
• Owner
Procter & Gamble Inc. (See more)

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Entrust, Inc. is valid from June 1, 2018 to December 1, 2019.
Title Tag
Electric Toothbrushes, Floss, & Dental Health | Oral-B
Length: 58 (recommended: 10 to 70)
Meta Description
Explore Oral-B's electric, manual and battery toothbrushes. Read important information on how to maintain good oral hygiene and a healthy smile.
Length: 144 (recommended: 50 to 160)
Google preview
Desktop Version

Electric Toothbrushes, Floss, & Dental Health | Oral-B

https://oralb.ca

Explore Oral-B's electric, manual and battery toothbrushes. Read important information on how to maintain good oral hygiene and a healthy smile.

Mobile Version

Favicon for oralb.ca https://oralb.ca

Electric Toothbrushes, Floss, & Dental Health | Oral-B

Explore Oral-B's electric, manual and battery toothbrushes. Read important information on how to maintain good oral hygiene and a...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
language en-CA
category Listing
url

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by oralb.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Oral-B Confidence: 86% Arrow up

Oral-B is a brand of oral hygiene products, including toothbrushes, toothpastes, electric toothbrushes, mouthwashes and dental floss.

Dental floss Confidence: 71% Arrow up

Dental floss, or tooth floss, is a cord of thin filaments used to remove food and dental plaque from between teeth in areas a toothbrush is unable to reach.

As the build-up of plaque between the teeth is the primary cause of dental disease, such as gingivitis and dental caries, the use of floss is commonly recommended in order to prevent these conditions from developing.

Oral hygiene Confidence: 70% Arrow up

Oral hygiene is the practice of keeping the mouth and teeth clean to prevent dental problems, most commonly, dental cavities, gingivitis, periodontal (gum) diseases and bad breath.

There are also oral pathologic conditions in which good oral hygiene is required for healing and regeneration of the oral tissues.

These conditions include gingivitis, periodontitis, and dental trauma, such as subluxation, oral cysts, and following wisdom tooth extraction.

Electric toothbrush Confidence: 68% Arrow
Health Confidence: 62% Arrow

WEBSITE SPEED

oralb.ca website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.7s

This domain loads at the median speed of 1.7 seconds.

Speed Percentile

50%

oralb.ca is faster than approximately 50 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #708.164 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for oralb.ca

Daily visitors by country

  • oralb.ca daily visitors distribution - Total: 1 country
  • Flag for CanadaCanada (37.7%)
  • Flaf icon for other countryOthers (62.3%)

Traffic country ranks

Country Rank
Flag for CanadaCanada #41.383

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How oralb.ca looks like on a mobile device such as an iPhone.

Tablet
How oralb.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 24% #005090
  • 15% #f0f0f0
  • 13% #ffffff
  • 11% #1060a0
  • 11% #004070
  • 9% #50a0d0
  • 5% #3090d0
  • 3% #d0e0f0
  • 2% #f0ffff
  • 2% #003060
  • 1% #f0f0ff
  • 1% #d0f0ff

Text/code ratio

oralb.ca's text/code ratio is 0.80%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 0.80%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 8
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Electric toothbrushes
Brush heads
Superior savings
Oral-b kids
Oral-b crossaction vs. sonicare diamondclean
Alt attributes Arrow up

We found 38 images on this website.
6 ALT attributes are missing on your image tags. The issue affects 2 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
- data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw== 5
Image with missing alt attribute found on oralb.ca https://www.facebook.com/tr?id=503354570514282&ev=PageView&noscript=1 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on oralb.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 4
  • Likes 1
  • Shares 3
  • Comments 0
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar CSC CORPORATE DOMAINS (CANADA) COMPANY
Registration Date 03/08/2005 14 years, 8 months, 13 days ago
Last Modified 02/22/2019 8 months, 28 days ago
Nameservers Arrow up
Host IP Address Country
ns2-09.azure-dns.net 64.4.48.9 Flag for United StatesUnited States
ns1-09.azure-dns.com 40.90.4.9 Flag for United StatesUnited States
ns4-09.azure-dns.info 13.107.160.9 Flag for United StatesUnited States

SERVER

  • Service Provider (ISP)
  • Microsoft Corporation
  • IP Address
  • 20.36.240.198
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

OWNER

The owner's whois contact information is public.
Name
Procter & Gamble Inc.
Address
4711 Yonge Street
City
Toronto
Zip
M2N6K8
State
ON
Country Code
CA
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