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Whois & Analysis for purple.com

Dec 16, 2019 3:18 am UTC

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.
• Contact Name
REDACTED FOR PRIVACY
• Organization
Purple Innovations LLC
• Address
Obfuscated whois Gandi-63-65 boulevard Massena
• City
Obfuscated whois Gandi-Paris
• Zip Code
75013
• State
Paris
• Country Code
FR
• Phone Number
Show phone
• Email
Show email
• Domain Registrar
GANDI SAS
See Domain Dates and Nameservers
See Server Details
Desktop screen Desktop screenshot for purple.com

SEO SCORE

purple.com
Make your link ↑ do-follow
90

✅ 10 criteria passed
❌ 1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
Arrow

OVERVIEW

• Domain Owner
Private
• Category
Shopping
• Online since
August 31, 1994 Explore Wayback Machine
• Age
29 years, 7 months, 28 days
• Alexa Rank
#18.554, purple.com is in the world's top 20.000 websites!

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for purple.com.

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Use templates. No coding. Embed anywhere. Get emails. Collect data.


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TECHNICAL SEO & SECURITY

❌ SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by CloudFlare, Inc. has expired on March 13, 2020.
✅ Title Tag
Purple - The World's First Comfort Tech Company Backed by Science
Length: 65 (recommended: 10 to 70)
✅ Meta Description
Purple is the best mattress tech advancement in 80 years. Our mattresses and pillows come with free delivery, free returns, and a 100-night trial.
Length: 146 (recommended: 50 to 160)
ⓘ Google preview
Desktop Version

Purple - The World's First Comfort Tech Company Backed by Science

https://purple.com

Purple is the best mattress tech advancement in 80 years. Our mattresses and pillows come with free delivery, free returns, and a 100-night trial.

Mobile Version

https://purple.com

Purple - The World's First Comfort Tech Company Backed by Science

Purple is the best mattress tech advancement in 80 years. Our mattresses and pillows come with free delivery, free returns, and a...

✅ Encoding
Great, language/character encoding is specified: utf-8
ⓘ Hreflang Tags
Alternate URL Hreflang
https://purple.com/ en-US
https://purple.com/ca/ en-CA
✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Resolved URL
http://purple.com https://purple.com/
https://purple.com https://purple.com/
http://www.purple.com https://purple.com/
https://www.purple.com https://purple.com/
✅ Robots.txt
https://purple.com/robots.txt
✅ URL Parameters
Great, the domain URLs look clean.
Attribute Value
ⓘ viewport width=device-width

WEBSITE SPEED

✅ purple.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

65%

purple.com is faster than approximately 65 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #18.554 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • purple.com daily visitors distribution - Total: 6 countries
  • Flag for IndiaIndia (5.4%)
  • Flag for United States of AmericaUnited States of America (84.0%)
  • Flag for CanadaCanada (3.7%)
  • Flaf icon for other countryOthers (6.9%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #30.719
Flag for PakistanPakistan #32.479
Flag for United States of AmericaUnited States of America #2.939
Flag for United Arab EmiratesUnited Arab Emirates #6.798
Flag for ArgentinaArgentina #6.480
SEE MORE

LAYOUT

ⓘ Doctype HTML5 Arrow ⓘ Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How purple.com looks like on a mobile device such as an iPhone.

Tablet
How purple.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website. Arrow
  • 42% #100000
  • 10% #504030
  • 9% #000000
  • 7% #f0f0f0
  • 6% #ffffff
  • 5% #401060
  • 4% #101000
  • 3% #604070
  • 3% #201000
  • 2% #502070
  • 1% #400010
  • 1% #f0f0ff

Text/code ratio

ⓘ purple.com's text/code ratio is 4.84%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.84%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings Arrow up

Great, we found headings on this page.

  • <H1> 5
  • <H2> 10
  • <H3> 11
  • <H4> 6
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
The purple® harmony pillowthe greatest pillow ever invented. (2)
Bundle up for the holidaysfree sheets + premium sleep mask (2)
Give the gift of comfort10% off accessories& premium gifts
<H2>
2nd level heading
Shop our mattresses
Holiday deals & gifts
What is the purple grid™?no pressure® support for every body.
The word on the street.42,000 verified reviews and counting.
Bundle up for the holidays.these savings are a big deal.
SEE MORE
<H3>
3rd level heading
ıntroducing (2)
#1 ın customer satisfaction with bed in a box mattresses by j.d. power awarddetails
The purple® mattress
Purple® hybrid
Purple® hybrid premier
SEE MORE
<H4>
4th level heading
With mattress purchase. up to $158 value. (2)
Love purple
Great sleep!
Second purple mattress!!!
${ title }
❌ Alt attributes Arrow up

We found 51 images on this website.
20 ALT attributes are missing on your image tags. The issue affects 13 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on purple.com https://cdn.purple.com/image/upload/c_scale,w_150/v1572370722/products/harmony-pillow/NavigationProd... 1
Image with missing alt attribute found on purple.com https://cdn.purple.com/image/upload/c_scale,w_150/v1552004143/products/plush-pillow/plush-pillow-nav... 1
Image with missing alt attribute found on purple.com https://cdn.purple.com/image/upload/c_scale,w_150/v1552004369/products/pillow/purple-pillow-nav.jpg 1
Image with missing alt attribute found on purple.com https://cdn.purple.com/image/upload/v1574100080/products/duvet/Navigation_Duvet.png 2
Image with missing alt attribute found on purple.com https://cdn.purple.com/image/upload/v1574100638/products/weighted-blanket/Navigation_WeightedBlanket... 2
SEE MORE

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 20 images on purple.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

✅ This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 13.629
  • Likes 2.863
  • Shares 7.468
  • Comments 3.298

DOMAIN REGISTRAR

ⓘ Domain Registrar GANDI SAS
ⓘ Registration Date 08/31/1994 29 years, 7 months, 28 days ago
ⓘ Last Modified 11/26/2019 4 years, 5 months ago
ⓘ Expiration Date 08/30/2027 3 years, 4 months, 6 days from now
Nameservers Arrow up
Host IP Address Country
jay.ns.cloudflare.com 173.245.59.123 Flag for United StatesUnited States
zita.ns.cloudflare.com 2400:cb00:2049:1::adf5:3af3 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • ⓘ Service Provider (ISP)
  • Cloudflare, Inc.
  • ⓘ IP Address
  • 104.20.56.235
  • ⓘ Country
  • Flag for United StatesUnited States
  • ⓘ Region
  • Virginia , Ashburn
  • ⓘ Latitude and Longitude
  • 39.0438 : -77.4874
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