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SEO Report for skyscanner.it

January 16, 2020 10:03 PM
Desktop screen Desktop screenshot for skyscanner.it

SEO SCORE

Favicon for skyscanner.itskyscanner.it
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Category
Travel  >  Air Travel
• Online since
March 20, 2006 (explore Wayback Machine)
• Age
14 years, 11 days
• Alexa Rank
#7.931, skyscanner.it is in the world's top 10.000 websites!
• Owner
Skyscanner Ltd (See more)

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 7, 2020.
Title Tag
Cerca voli low cost e biglietti aerei, gratis | SKYSCANNER
Length: 58 (recommended: 10 to 70)
Meta Description
Skyscanner compara e cerca voli low cost, biglietti aerei economici e le migliori offerte voli, gratis.
Length: 103 (recommended: 50 to 160)
Google preview
Desktop Version

Cerca voli low cost e biglietti aerei, gratis | SKYSCANNER

https://skyscanner.it

Skyscanner compara e cerca voli low cost, biglietti aerei economici e le migliori offerte voli, gratis.

Mobile Version

Favicon for skyscanner.it https://skyscanner.it

Cerca voli low cost e biglietti aerei, gratis | SKYSCANNER

Skyscanner compara e cerca voli low cost, biglietti aerei economici e le migliori offerte voli, gratis.

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://www.skyscanner.ae/ en-AE
https://www.skyscanner.at/ de-AT
https://www.skyscanner.com.au/ en-AU
https://www.skyscanner.com.br/ pt-BR
https://www.skyscanner.ca/ en-CA
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale = 1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by skyscanner.it.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Skyscanner Confidence: 86% Arrow up

Skyscanner è un motore di ricerca internazionale di voli, senza finalità di vendita, che permette agli utenti di navigare tra i prezzi e le destinazioni delle offerte di volo e di confrontare le diverse offerte disponibili.

Compagnia aerea a basso costo Confidence: 61% Arrow up

Una compagnia aerea a basso costo (in inglese, low-cost airline) è una compagnia aerea che offre voli a prezzi inferiori rispetto alle compagnie aeree di bandiera.

WEBSITE SPEED

skyscanner.it website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

80%

skyscanner.it is faster than approximately 80 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #7.931 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for skyscanner.it

Daily visitors by country

  • skyscanner.it daily visitors distribution - Total: 3 countries
  • Flag for ItalyItaly (92.4%)
  • Flaf icon for other countryOthers (7.6%)

Traffic country ranks

Country Rank
Flag for ItalyItaly #171
Flag for SwitzerlandSwitzerland #2.459
Flag for United States of AmericaUnited States of America #125.360

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How skyscanner.it looks like on a mobile device such as an iPhone.

Tablet
How skyscanner.it looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 88% #ffffff
  • 7% #f0f0f0
  • 1% #f0ffff
  • 0% #f0f0ff
  • 0% #fffff0
  • 0% #f0c0b0
  • 0% #fff0f0
  • 0% #f0d0d0
  • 0% #907050
  • 0% #f0e0e0
  • 0% #a0c0f0
  • 0% #f0d0c0

Text/code ratio

skyscanner.it's text/code ratio is 1.93%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.93%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 2
  • <H2> 4
  • <H3> 9
  • <H4> 0
  • <H5> 9
  • <H6> 0
<H1>
Top level heading
Cerca voli low cost e biglietti aerei, gratis | skyscanner
Prossima destinazione?
<H2>
2nd level heading
Scegli come gestire i tuoi dati.
Lasciati ispirare
Offerte di marzo
Pianifica il viaggio perfetto
<H3>
3rd level heading
Vai ovunque
Semplice e sicuro
Viaggia a modo tuo
Cerca voli, hotel e noleggio auto per le nostre destinazioni più richieste
Esplora
<H5>
5th level heading
Londra
Milano
Amsterdam
Roma
Parigi
Alt attributes Arrow up

We found 13 images on this website.
Great, 0 ALT attributes are missing on your image tags.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 8.456
  • Likes 2.734
  • Shares 5.165
  • Comments 557
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar CSCDOMAINS-REG
Registration Date 03/20/2006 14 years, 11 days ago
Last Modified 07/07/2019 8 months, 27 days ago
Expiration Date 06/21/2020 2 months, 22 days from now
Nameservers Arrow up
Host IP Address Country
ns6.netnames.net 156.154.131.100 Flag for United StatesUnited States
ns5.netnames.net 156.154.130.100 Flag for United StatesUnited States
ns2.netnames.net 156.154.131.100 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 76.223.21.241
  • Country
  • Flag for United StatesUnited States
  • Region
  • Washington , Seattle
  • Latitude and Longitude
  • 47.6062 : -122.332

OWNER

The owner's whois contact information is public.
Organization
Skyscanner Ltd
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TRAVEL > AIR TRAVEL COMPETITORS IN UNITED STATES

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