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Whois & Analysis for southernliving.com

Dec 26, 2019 9:49 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for southernliving.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Domain Owner
Private
• Category
Food & Drink  >  Desserts & Baking
• Online since
April 30, 1998 Explore Wayback Machine
• Alexa Rank
#11.281, southernliving.com is in the world's top 20.000 websites!

FREE FORM BUILDER

Representation of an online Form

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Beauty and simplicity.

Use templates. No coding. Embed anywhere. Get emails. Collect data.


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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on May 21, 2021.
Title Tag
Southern Living - Recipes, Home Decor, Gardening, DIY and Travel
Length: 65 (recommended: 10 to 70)
Meta Description
The ultimate insiders’ guide to Southern culture, recipes, travel, and events. Packed with recipes, decorating tips, entertaining ideas, and travel guides, we guarantee to deliver the best of the South right to you.
Length: 217 (recommended: 50 to 160)
Google preview
Desktop Version

Southern Living - Recipes, Home Decor, Gardening, DIY and Travel

https://southernliving.com

The ultimate insiders’ guide to Southern culture, recipes, travel, and events. Packed with recipes, decorating tips, entertaining ideas, and travel guides, we guaran...

Mobile Version

https://southernliving.com

Southern Living - Recipes, Home Decor, Gardening, DIY and Travel

The ultimate insiders’ guide to Southern culture, recipes, travel, and events. Packed with recipes, decorating tips, entertaining...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, maximum-scale=1, minimum-scale=1, user-scalable=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by southernliving.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Southern Living Confidence: 83% Arrow up

Southern Living is a widely read lifestyle magazine aimed at readers in the Southern United States featuring recipes, house plans, garden plans,and information about Southern culture and travel.

It is published by Birmingham, Alabama–based Southern Progress Corporation, a unit of Time Inc.

Do it yourself Confidence: 76% Arrow up

Do it yourself (DIY) is the method of building, modifying, or repairing things without the direct aid of experts or professionals.

Academic research describes DIY as behaviors where "individuals engage raw and semi-raw materials and component parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment (e.g. landscaping)".

DIY behavior can be triggered by various motivations previously categorized as marketplace motivations (economic benefits, lack of product availability, lack of product quality, need for customization), and identity enhancement (craftsmanship, empowerment, community seeking, uniqueness).

Interior design Confidence: 67% Arrow
Gardening Confidence: 66% Arrow

WEBSITE SPEED

southernliving.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.8s

This domain loads at the median speed of 1.8 seconds.

Speed Percentile

47%

southernliving.com is faster than approximately 47 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #11.281 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • southernliving.com daily visitors distribution - Total: 8 countries
  • Flag for IndiaIndia (5.3%)
  • Flag for United States of AmericaUnited States of America (77.8%)
  • Flag for CanadaCanada (3.4%)
  • Flaf icon for other countryOthers (13.5%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #20.091
Flag for PhilippinesPhilippines #4.542
Flag for PakistanPakistan #18.885
Flag for United States of AmericaUnited States of America #2.212
Flag for AustraliaAustralia #15.912

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How southernliving.com looks like on a mobile device such as an iPhone.

Tablet
How southernliving.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 25% #ffffff
  • 19% #f0f0f0
  • 4% #60b0d0
  • 4% #e0d0d0
  • 3% #004070
  • 3% #a07050
  • 3% #c09070
  • 2% #b08060
  • 2% #906040
  • 2% #c00010
  • 2% #e0b090
  • 2% #fffff0

Text/code ratio

southernliving.com's text/code ratio is 2.96%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.96%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 21
  • <H3> 56
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Top navigation
Profile menu (3)
Explore southern living
58 festive wreath ıdeas for windows, doors, and more
50 christmas desserts that’ll feed a crowd
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
Account (3)
More (3)
Explore
These haircuts are going to be huge in 2020
30 vintage cakes from the south that deserve a comeback
Alt attributes Arrow up

We found 76 images on this website.
31 ALT attributes are missing on your image tags. The issue affects 8 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on southernliving.com https://imagesvc.meredithcorp.io/v3/mm/image?url=https://static.onecms.io/wp-content/uploads/sites/2... 1
- data:image/svg xml,<svg xmlns=http://www.w3.org/2000/svg viewBox=0 0 100 113></svg> 1
Image with missing alt attribute found on southernliving.com https://imagesvc.meredithcorp.io/v3/mm/image?url=https://static.onecms.io/wp-content/uploads/sites/2... 1
- data:image/svg xml,<svg xmlns=http://www.w3.org/2000/svg viewBox=0 0 100 133></svg> 1
- data:image/svg xml,<svg xmlns=http://www.w3.org/2000/svg viewBox=0 0 100 67></svg> 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 31 images on southernliving.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 83.792
  • Likes 54.521
  • Shares 20.773
  • Comments 8.497
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