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Whois & Analysis for sportmaster.ru

Nov 7, 2019 9:45 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for sportmaster.ru
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Private
• Category
Sports  >  Style & Fashion  >  Shopping  >  Clothing
• Online since
• Age
26 years, 7 months, 4 days
• Alexa Rank
#5.093, sportmaster.ru is in the world's top 10.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on November 22, 2019.
Title Tag
Спортмастер — спортивный магазин для всей семьи!
Length: 90 (recommended: 10 to 70)
Meta Description
Интернет-магазин качественных спортивных товаров для фитнеса и тренинга, летних и зимних видов спорта, а также товаров для активного отдыха. Наш тел. 8 800 777-777-1
Length: 289 (recommended: 50 to 160)
Google preview
Desktop Version

Спортмастер — спортивный магазин для всей семьи!

https://sportmaster.ru

Интернет-магазин качественных спортивных товаров для фитнеса и тренинга, летних и зимних видов спорта, а также товаров для активного отдыха. Наш тел. 8 800 777-777-1

Mobile Version

https://sportmaster.ru

Спортмастер — спортивный магазин для всей семьи!

Интернет-магазин качественных спортивных товаров для фитнеса и тренинга, летних и зимних видов спорта, а также товаров для активно...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport This attribute is present but empty.

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by sportmaster.ru.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Спортмастер Confidence: 85% Arrow up

Группа компаний «Спортма́стер» — компания-ретейлер, специализирующаяся на оптовой и розничной торговле спорттоварами.

Владелец одноимённой сети магазинов спортивных товаров в Белоруссии, Казахстане, Китае, России, Украине.

Штаб-квартира — в Москве.

Интернет-магазин Confidence: 83% Arrow up

Интернет-магазин — сайт, торгующий товарами посредством сети Интернет.

Позволяет пользователям онлайн, в своём браузере или через мобильное приложение, сформировать заказ на покупку, выбрать способ оплаты и доставки заказа, оплатить заказ.

При этом продажа товаров осуществляется дистанционным способом и она накладывает ограничения на продаваемые товары..

WEBSITE SPEED

sportmaster.ru website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

65%

sportmaster.ru is faster than approximately 65 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #5.093 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • sportmaster.ru daily visitors distribution - Total: 4 countries
  • Flag for Russian FederationRussian Federation (88.3%)
  • Flag for NetherlandsNetherlands (4.3%)
  • Flaf icon for other countryOthers (7.4%)

Traffic country ranks

Country Rank
Flag for Russian FederationRussian Federation #180
Flag for United Kingdom of Great Britain and Northern IrelandUnited Kingdom of Great Britain and Northern Ireland #8.289
Flag for UkraineUkraine #4.106
Flag for NetherlandsNetherlands #1.091

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How sportmaster.ru looks like on a mobile device such as an iPhone.

Tablet
How sportmaster.ru looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #1060a0
  • 19% #f0f0f0
  • 5% #f0f0ff
  • 5% #d0e0f0
  • 3% #c0d0e0
  • 2% #4080b0
  • 2% #f0ffff
  • 2% #0050a0
  • 2% #70a0c0
  • 2% #6090c0
  • 2% #90b0d0
  • 2% #ffffff

Text/code ratio

sportmaster.ru's text/code ratio is 6.34%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.34%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 7
  • <H3> 6
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Сеть спортивных магазинов Спортмастер
<H2>
2nd level heading
Библиотеказнаний
НАШИ ПОКУПАТЕЛИ ВЫБИРАЮТ
Популярные категории
Наши акции и специальные предложения
Новости и акции
<H3>
3rd level heading
И МНОГОЕ ДРУГОЕ
Клубная программа
Подарочная карта
Сервис и помощь
Информация
Alt attributes Arrow up

We found 84 images on this website.
41 ALT attributes are missing on your image tags. The issue affects 39 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on sportmaster.ru https://cdn.sptmr.ru/sportmaster.ru/images/newMenu/banners/ski-banner.jpg 1
Image with missing alt attribute found on sportmaster.ru https://cdn.sptmr.ru/sportmaster.ru/images/newMenu/banners/volki-banner.jpg 1
Image with missing alt attribute found on sportmaster.ru https://cdn.sptmr.ru/sportmaster.ru/images/newMenu/banners/ccm-banner.jpg 1
Image with missing alt attribute found on sportmaster.ru https://cdn.sptmr.ru/sportmaster.ru/images/newMenu/banners/burton-banner.jpg 1
Image with missing alt attribute found on sportmaster.ru https://cdn.sptmr.ru/sportmaster.ru/images/newMenu/banners/outventure-banner.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 41 images on sportmaster.ru. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 5.963
  • Likes 123
  • Shares 5.798
  • Comments 42

DOMAIN REGISTRAR

Registration Date 04/02/1998 26 years, 7 months, 4 days ago
Expiration Date 04/30/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns1.gksmdns.com 217.14.25.9 Flag for RussiaRussia
ns2.gksmdns.com 217.14.25.22 Flag for RussiaRussia

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • OOO "Sportmaster"
  • IP Address
  • 62.76.79.245
  • Country
  • Flag for RussiaRussia
  • Region
  • Moscow , Moscow
  • Latitude and Longitude
  • 55.644 : 37.5174
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