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Whois & Analysis for squaremile.com

Jan 17, 2020 5:51 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Dev Team
• Organization
Square Up Media Ltd
• Address
5 Tun Yard, Peardon Street
• City
London
• Zip Code
SW8 3HT
• Country Code
GB
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for squaremile.com
66

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Square Up Media Ltd See more
• Category
Food & Drink  >  Cocktails / Beer
• Online since
December 10, 2000 Explore Wayback Machine
• Age
23 years, 11 months
• Alexa Rank
#350.114, squaremile.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on April 13, 2020.
Title Tag
Square Mile | The lifestyle magazine for the City of London
Length: 59 (recommended: 10 to 70)
Meta Description
The men's luxury lifestyle magazine for the City of London, featuring style, watches, entertainment, sport, cars, property, and more.
Length: 133 (recommended: 50 to 160)
Google preview
Desktop Version

Square Mile | The lifestyle magazine for the City of London

https://squaremile.com

The men's luxury lifestyle magazine for the City of London, featuring style, watches, entertainment, sport, cars, property, and more.

Mobile Version

https://squaremile.com

Square Mile | The lifestyle magazine for the City of London

The men's luxury lifestyle magazine for the City of London, featuring style, watches, entertainment, sport, cars, property, and mo...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by squaremile.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
City of London Confidence: 79% Arrow up

The City of London is a city and county within London.

It constituted most of London from its settlement by the Romans in the 1st century AD to the Middle Ages, but the agglomeration has since grown far beyond the City's borders.

The City is now only a tiny part of the metropolis of London, though it remains a notable part of central London.

Administratively, it forms one of the 33 local authority districts of Greater London; however, the City of London is not a London borough, a status reserved for the other 32 districts (including London's only other city, the City of Westminster).

Fashion Confidence: 70% Arrow up

Fashion is a popular style or practice, especially in clothing, footwear, accessories, makeup, body, or furniture.

Fashion is a distinctive and often constant trend in the style in which a person dresses.

It is the prevailing styles in behaviour and the newest creations of textile designers.

Because the more technical term costume is regularly linked to the term "fashion", the use of the former has been relegated to special senses like fancy dress or masquerade wear, while "fashion" generally means clothing, including the study of it.

Although aspects of fashion can be feminine or masculine, some trends are androgynous.

Luxury goods Confidence: 69% Arrow up

In economics, a luxury good is a good for which demand increases more than proportionally as income rises, and is a contrast to a "necessity good", for which demand increases proportionally less than income.

Luxury goods are often synonymous with superior goods and Veblen goods.

Lifestyle magazine Confidence: 67% Arrow
Real estate Confidence: 66% Arrow

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on squaremile.com

TRAFFIC

This website is ranked #350.114 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • squaremile.com daily visitors distribution - Total: 1 country
  • Flag for IndiaIndia (45.4%)
  • Flaf icon for other countryOthers (54.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #82.927

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How squaremile.com looks like on a mobile device such as an iPhone.

Tablet
How squaremile.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #000000
  • 29% #ffffff
  • 10% #e0e0e0
  • 8% #f0f0f0
  • 3% #105080
  • 3% #a0c0d0
  • 2% #90b0d0
  • 1% #a0b0c0
  • 0% #d0f0f0
  • 0% #407090
  • 0% #5080a0
  • 0% #b0d0e0

Text/code ratio

squaremile.com's text/code ratio is 6.42%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.42%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 2
  • <H3> 277
  • <H4> 24
  • <H5> 29
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
The christmas ıssue
Get the newsletter
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
The best bars in the city of london (5)
Meet the nine style influencers you should be following (5)
Corfu holiday guide: how to do the greek island in style (6)
Behind the scenes at equinox bishopsgate: the swankiest fitness club in the city (6)
The bentley bentayga speed – behind the wheel of the world's fastest suv (6)
<H4>
4th level heading
By mark hedley (6)
By ally head (2)
By max williams (4)
By sam hancock (2)
Latest
<H5>
5th level heading
More (9)
Wednesday 12 february 2020 at 18:30 - sunday 16 february 2020 at 20:30 (3)
Friday 17 april 2020 - sunday 19 april 2020 (3)
Friday 13 december 2019 at 10:00 - friday 17 january 2020 at 21:00 (2)
Thursday 16 january 2020 at 16:00 - saturday 25 january 2020 at 22:00 (2)
Alt attributes Arrow up

We found 563 images on this website.
404 ALT attributes are missing on your image tags. The issue affects 98 actual different images that could be loaded more than once in your page.

For a better readability, only the first 50 images missing a description are shown below.

Image Image URL Occurrences
Image with missing alt attribute found on squaremile.com https://cdn.squaremile.com/featured_widget/5e15f073240dc.jpeg 6
Image with missing alt attribute found on squaremile.com https://cdn.squaremile.com/featured_widget/5e21a45759530.jpeg 4
Image with missing alt attribute found on squaremile.com https://cdn.squaremile.com/featured_widget/5e1f035770762.jpeg 4
Image with missing alt attribute found on squaremile.com https://cdn.squaremile.com/featured_widget/5e16ff868b363.jpeg 4
Image with missing alt attribute found on squaremile.com https://cdn.squaremile.com/featured_widget/5df0b6805a622.jpeg 4

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 404 images on squaremile.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

It seems you have a very poor social media presence.

Follow these tips to build a better relationship with your audience : set smart goals, identify your audience, be human, seek relationships, create an editorial calendar, automate, focus on helping, optimize for engagement, get visual, stay active and create great content.

  • Facebook iconFacebook
  • Total Engagement 0
  • Likes 0
  • Shares 0
  • Comments 0

DOMAIN REGISTRAR

Domain Registrar EURODNS S.A.
Registration Date 12/10/2000 23 years, 11 months ago
Last Modified 09/25/2019 5 years, 1 month, 11 days ago
Expiration Date 12/10/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1072.awsdns-06.org 205.251.196.48 Flag for United StatesUnited States
ns-1761.awsdns-28.co.uk 205.251.198.225 Flag for United StatesUnited States
ns-43.awsdns-05.com 205.251.192.43 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.54.180.231
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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