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Whois & Analysis for the-house.com

Dec 7, 2019 4:13 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for the-house.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Sports  >  Waterski / Wakeboard  >  Shopping  >  Snowboarding
• Online since
January 3, 1996 Explore Wayback Machine
• Age
28 years, 10 months, 20 days
• Alexa Rank
#31.985, the-house.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on January 17, 2020.
Title Tag
The House - Outdoor Gear, Outerwear & Bikes - Save up to 70%
Length: 64 (recommended: 10 to 70)
Meta Description
On Sale Snowboards, Skis, Bikes, Outerwear +more! Lowest prices on Burton, K2, DC, North Face, Columbia. Up to $195 of Free Gear & Free Shipping. Since 1982
Length: 160 (recommended: 50 to 160)
Google preview
Desktop Version

The House - Outdoor Gear, Outerwear & Bikes - Save up to 70%

https://the-house.com

On Sale Snowboards, Skis, Bikes, Outerwear +more! Lowest prices on Burton, K2, DC, North Face, Columbia. Up to $195 of Free Gear & Free Shipping. Since 1982

Mobile Version

https://the-house.com

The House - Outdoor Gear, Outerwear & Bikes - Save up to 70%

On Sale Snowboards, Skis, Bikes, Outerwear +more! Lowest prices on Burton, K2, DC, North Face, Columbia. Up to $195 of Free Gear &...

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, user-scalable=no
revisit-after 2 days
rating general
distribution global
language en

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by the-house.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
The North Face Confidence: 69% Arrow up

The North Face, Inc. is an American outdoor product company specializing in outerwear, fleece, coats, shirts, footwear, and equipment such as backpacks, tents, and sleeping bags.

Snowboard Confidence: 66% Arrow up

Snowboards are boards that are usually the width of one's foot longways, with the ability to glide on snow.

Snowboards are differentiated from monoskis by the stance of the user.

In monoskiing, the user stands with feet inline with direction of travel (facing tip of monoski/downhill) (parallel to long axis of board), whereas in snowboarding, users stand with feet transverse (more or less) to the longitude of the board.

Users of such equipment may be referred to as snowboarders.

Commercial snowboards generally require extra equipment such as bindings and special boots which help secure both feet of a snowboarder, who generally rides in an upright position.

These types of boards are commonly used by people at ski hills or resorts for leisure, entertainment, and competitive purposes in the activity called snowboarding.

Ski Confidence: 63% Arrow

WEBSITE SPEED

the-house.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.5s

This domain loads at the median speed of 1.5 seconds.

Speed Percentile

60%

the-house.com is faster than approximately 60 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #31.985 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • the-house.com daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (91.5%)
  • Flaf icon for other countryOthers (8.5%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #3.829
Flag for IndiaIndia #111.127
Flag for CanadaCanada #45.623

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How the-house.com looks like on a mobile device such as an iPhone.

Tablet
How the-house.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 25% #f0f0f0
  • 19% #505050
  • 14% #606060
  • 14% #ffffff
  • 10% #000000
  • 6% #e00010
  • 3% #e0f0f0
  • 2% #b0d0e0
  • 1% #400010
  • 1% #d0e0f0
  • 1% #fffff0
  • 1% #fff0f0

Text/code ratio

the-house.com's text/code ratio is 10.64%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 10.64%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 0
  • <H4> 1
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H4>
4th level heading
Shopping cart
Alt attributes Arrow up

We found 74 images on this website.
43 ALT attributes are missing on your image tags. The issue affects 20 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on the-house.com https://marketing.the-house.com/email/2019/December/home-images/home-cyber-week-half.jpg 1
Image with missing alt attribute found on the-house.com https://marketing.the-house.com/email/2019/December/home-images/home-packages-half.jpg 1
Image with missing alt attribute found on the-house.com https://marketing.the-house.com/email/2019/December/home-images/home-jacket-square.jpg 1
Image with missing alt attribute found on the-house.com https://marketing.the-house.com/email/2019/november/holiday+sale+images/11-29/home-stockingstuffers-... 1
Image with missing alt attribute found on the-house.com https://marketing.the-house.com/email/2019/December/home-images/home-tshirts-thirds.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 43 images on the-house.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 8.847
  • Likes 415
  • Shares 8.139
  • Comments 293

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 01/03/1996 28 years, 10 months, 20 days ago
Last Modified 01/07/2018 6 years, 10 months, 15 days ago
Expiration Date 01/02/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-553.awsdns-05.net 205.251.194.41 Flag for United StatesUnited States
ns-9.awsdns-01.com 205.251.192.9 Flag for United StatesUnited States
ns-1788.awsdns-31.co.uk 205.251.198.252 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Atomic Data LLC
  • IP Address
  • 71.5.104.217
  • Country
  • Flag for United StatesUnited States
  • Region
  • Minnesota , Minneapolis
  • Latitude and Longitude
  • 44.9856 : -93.2655
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