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Whois & Analysis for thefragranceshop.com

Dec 17, 2019 11:56 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
PERFECT PRIVACY, LLC
• Address
5335 Gate Parkway care of Network Solutions PO Box 459
• City
Jacksonville
• Zip Code
32256
• State
FL
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for thefragranceshop.com
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Private
• Category
Food & Drink  >  Health / Low-Fat Cooking
• Online since
September 2, 1998 Explore Wayback Machine
• Age
26 years, 2 months, 4 days
• Alexa Rank
#681.700, thefragranceshop.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on May 19, 2020.
Title Tag
Fragrance Oils | Designer Fragrances | Pure Perfume Oils | Perfume Shop | Fragrance Oils Shop
Length: 93 (recommended: 10 to 70)
Meta Description
Every important designer fragrance in pure, uncut perfume oil. No "knock-offs" or inferior imitations. Our pure oil versions of your favorite fragrance are superior in lushness and endurance - Guaranteed.
Length: 214 (recommended: 50 to 160)
Google preview
Desktop Version

Fragrance Oils | Designer Fragrances | Pure Perfume Oils | Perfume Sho...

https://thefragranceshop.com

Every important designer fragrance in pure, uncut perfume oil. No "knock-offs" or inferior imitations. Our pure oil versions of your favorite fragrance are...

Mobile Version

https://thefragranceshop.com

Fragrance Oils | Designer Fragrances | Pure Perfume Oils | Perfume Sho...

Every important designer fragrance in pure, uncut perfume oil. No "knock-offs" or inferior imitations. Our pure oil vers...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by thefragranceshop.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
The Perfume Shop Confidence: 76% Arrow up

The Perfume Shop is a United Kingdom perfume retailer founded in 1992.

The company was acquired by the world's largest health and beauty retailer, A.S.

Watson Group in 2005.

The company is based in High Wycombe, Buckinghamshire, with a distribution centre in Dunstable.

It is the second largest fragrance retailer in the UK.

Aroma compound Confidence: 71% Arrow up

An aroma-compound, also known as an odorant, aroma, fragrance, or flavor, is a chemical compound that has a smell or odor.

A chemical-compound has a smell or odor when it is sufficiently volatile to be transported to the olfactory system in the upper-part of the nose.

Uncut (magazine) Confidence: 69% Arrow up

Uncut magazine, trademarked as UNCUT, is a monthly publication based in London.

It is available across the English-speaking world, and focuses on music, but also includes film and books sections.

A DVD magazine under the Uncut brand was published quarterly from 2005 to 2006.

Essential oil Confidence: 65% Arrow

WEBSITE SPEED

thefragranceshop.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.6s

This domain loads at the median speed of 2.6 seconds.

Speed Percentile

28%

thefragranceshop.com is faster than approximately 28 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #681.700 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How thefragranceshop.com looks like on a mobile device such as an iPhone.

Tablet
How thefragranceshop.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 49% #f0f0f0
  • 47% #ffffff
  • 2% #b0a0a0
  • 1% #fffff0
  • 0% #f0f0ff
  • 0% #f0fff0
  • 0% #30a030
  • 0% #40a040
  • 0% #fff0ff
  • 0% #d0c0c0
  • 0% #90c090
  • 0% #f0ffff

Text/code ratio

thefragranceshop.com's text/code ratio is 10.21%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 10.21%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 7
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Shop by category
Features
Get social
Current top sellers
Newest fragrances
Alt attributes Arrow up

We found 65 images on this website.
36 ALT attributes are missing on your image tags. The issue affects 30 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on thefragranceshop.com https://www.facebook.com/tr?id=154606721865344&ev=PageView&noscript=1&a=plbigcommerce1.2 1
Image with missing alt attribute found on thefragranceshop.com https://cdn2.bigcommerce.com/server1300/61fdc/templates/__custom/images/ajax-loader.gif?t=1562109111 1
Image with missing alt attribute found on thefragranceshop.com /template/images/phone-tiny.jpg 1
Image with missing alt attribute found on thefragranceshop.com /template/images/chat-tiny.jpg 1
Image with missing alt attribute found on thefragranceshop.com /template/images/cart-tiny.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 36 images on thefragranceshop.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 165
  • Likes 44
  • Shares 100
  • Comments 21

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 09/02/1998 26 years, 2 months, 4 days ago
Last Modified 12/20/2017 6 years, 10 months, 20 days ago
Expiration Date 09/01/2026 1 year, 9 months, 29 days from now
Nameservers Arrow up
Host IP Address Country
ns1.bigcommerce.com 35.226.211.142 Flag for United StatesUnited States
ns2.bigcommerce.com 35.238.43.68 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 35.190.19.52
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724

FOOD & DRINK > HEALTH / LOW-FAT COOKING COMPETITORS IN UNITED STATES

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