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SEO Report for tomato.it

November 18, 2019 8:36 PM
Desktop screen Desktop screenshot for tomato.it

SEO SCORE

Favicon for tomato.ittomato.it
45

6 criteria passed
5 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Business  >  Marketing
• Online since
• Age
21 years, 7 months, 19 days
• Owner
Tomato Interactive srl (See more)

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SEO

Redirection
tomato.it redirects to https://contactlab.com
SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
Contactlab leader in soluzioni di digital marketing multicanale
Length: 63 (recommended: 10 to 70)
Meta Description
Contactlab offre soluzioni di digital marketing multicanale personalizzato, gestione campagne marketing online e consulenze per la strategia digitale di aziende e Brand.
Length: 169 (recommended: 50 to 160)
Google preview
Desktop Version

Contactlab leader in soluzioni di digital marketing multicanale

http://tomato.it

Contactlab offre soluzioni di digital marketing multicanale personalizzato, gestione campagne marketing online e consulenze per la strategia digitale di aziende e Br...

Mobile Version

Favicon for tomato.it http://tomato.it

Contactlab leader in soluzioni di digital marketing multicanale

Contactlab offre soluzioni di digital marketing multicanale personalizzato, gestione campagne marketing online e consulenze per la...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Resolved URL
http://tomato.it https://contactlab.com/it/
https://tomato.it SSL certificate's common name is invalid
http://www.tomato.it https://contactlab.com/it/
https://www.tomato.it SSL certificate's common name is invalid
Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by tomato.it.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Strategia digitale Confidence: 86% Arrow up

Nei campi della gestione strategica, della strategia di marketing e della strategia aziendale, la strategia digitale è il processo durante il quale si definiscono la vision, gli obiettivi, le opportunità e le iniziative dell'azienda per massimizzare i benefici economici derivanti dall'uso delle tecnologie digitali all'interno dell'organizzazione.

Web marketing Confidence: 81% Arrow up

Il web marketing è l'insieme delle attività di marketing che sfrutta il canale Web per studiare il mercato e sviluppare i rapporti commerciali (promozione/pubblicità, distribuzione, vendita, assistenza alla clientela, etc).

Azienda Confidence: 70% Arrow up

Una azienda, in economia aziendale, è un'organizzazione di beni e capitale umano finalizzata alla soddisfazione di bisogni umani attraverso la produzione, la distribuzione o il consumo di beni economici e servizi verso clienti, strutturata secondo una certa organizzazione aziendale e amministrata secondo una certa amministrazione aziendale (governance) da parte del management aziendale.

Il soggetto che conduce l'attività economica è anche detto imprenditore mentre le funzioni che l'azienda esercita per il raggiungimento degli obiettivi prefissati sono dette funzioni aziendali realizzate attraverso processi aziendali che seguono un'accurata pianificazione aziendale.

In senso giuridico il termine più utilizzato è invece quello di impresa o società.

Un'azienda può appartenere ad uno qualunque dei settori del sistema economico: settore primario (es.

azienda agricola/allevamento), settore secondario (es.

industria), settore terziario ad (es.

società di servizi).

Internet Confidence: 65% Arrow
Gestione Confidence: 63% Arrow

WEBSITE SPEED

tomato.it website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How tomato.it looks like on a mobile device such as an iPhone.

Tablet
How tomato.it looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 45% #f0f0f0
  • 20% #ffffff
  • 13% #f0f0ff
  • 9% #607070
  • 1% #207080
  • 1% #106070
  • 1% #f0ffff
  • 1% #502010
  • 1% #705040
  • 1% #603020
  • 1% #001010
  • 1% #907050

Text/code ratio

tomato.it's text/code ratio is 5.40%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.40%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 4
  • <H3> 1
  • <H4> 3
  • <H5> 3
  • <H6> 0
<H1>
Top level heading
Engagement intelligence with a human touch
<H2>
2nd level heading
1, 1.000 o 1.000.000 di contatti: non c'è alcuna differenza.ınteragisci con ognuno come se fosse l'unico.
ınfograficaun confronto tra le principali soluzioni tecnologiche disponibili
Altagamma digital awards 2019premiati i brand sui rankingdella digital competitive map 2019
Storia di successocontactlab per eataly: aumentare conoscenza e coinvolgimento dei clienti
<H3>
3rd level heading
Scopri chi ci ha scelto
<H4>
4th level heading
Contactlab marketing cloud
Servizi di digital marketing
Newsletter
<H5>
5th level heading
Sıtemap
Lınks
Socıal networks
Alt attributes Arrow up

We found 54 images on this website.
52 ALT attributes are missing on your image tags. The issue affects 52 actual different images that could be loaded more than once in your page.

For a better readability, only the first 50 images missing a description are shown below.

Image Image URL Occurrences
Image with missing alt attribute found on tomato.it https://contactlab.com/wp-content/uploads/2016/11/DigitalOperations_blue.png 1
Image with missing alt attribute found on tomato.it https://contactlab.com/wp-content/uploads/2019/02/Contactlab_InfograficaCDP.jpg 1
Image with missing alt attribute found on tomato.it https://contactlab.com/wp-content/uploads/2019/02/Contactlab_InfograficaCDP_rollover.jpg 1
Image with missing alt attribute found on tomato.it https://contactlab.com/wp-content/uploads/2019/10/rollover_home_sito_desaturata_blu.jpg 1
Image with missing alt attribute found on tomato.it https://contactlab.com/wp-content/uploads/2019/10/rollover_home_sito_colori.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 52 images on tomato.it. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 461
  • Likes 0
  • Shares 461
  • Comments 0
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar PROMO-REG
Registration Date 03/08/1999 21 years, 7 months, 19 days ago
Last Modified 07/24/2019 1 year, 3 months, 1 day ago
Expiration Date 07/08/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns.tomato.it 185.34.86.21 Flag for ItalyItaly
secondary.tomato.it 185.34.86.2 Flag for ItalyItaly

SERVER

Server map
  • Service Provider (ISP)
  • TOMATO
  • IP Address
  • 93.94.36.226
  • Country
  • Flag for ItalyItaly
  • Region
  • Lombardy , Milan
  • Latitude and Longitude
  • 45.4885 : 9.21566

OWNER

The owner's whois contact information is public.
Organization
Tomato Interactive srl
Address
Via N. Battaglia 12
City
Milano
Zip
20127
State
MI
Country Code
IT
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