Whois & Analysis for underdogmedia.com

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea.

Sponsors of advertising are often businesses who wish to promote their products or services.

Advertising is differentiated from public relations in that an advertiser usually pays for and has control over the message.

It is differentiated from personal selling in that the message is nonpersonal, i.e., not directed to a particular individual.

Technology ("science of craft", from Greek, techne, "art, skill, cunning of hand"; and) is the collection of techniques, skills, s and processes used in the production of goods or services or in the accomplishment of objectives, such as scientific investigation.

Technology can be the knowledge of techniques, processes, and the like, or it can be embedded in machines which can be operated without detailed knowledge of their workings.

Innovation can be defined simply as a "new idea, device or method".

However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs.

This is accomplished through more-effective products, processes, services, technologies, or business models that are readily available to markets, governments and society.

The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society.

It is related to, but not the same as, invention.

Innovation is often manifested via the engineering process.

The opposite of innovation is exnovation.

The United Democratic Movement (UDM) is a centre-left, social-democratic, South African political party, formed by a prominent former National Party leader, Roelf Meyer (who has since resigned from the UDM), a former African National Congress and Transkei homeland leader, General Bantu Holomisa, and a former ANC Executive Committee member, John Taylor.

It has an anti-separatist, pro-diversity platform; and supports an individualist South Africa with a strong moral sense, in both social and economic senses.