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SEO Report for usability.gov

December 22, 2019 1:57 PM
Desktop screen Desktop screenshot for usability.gov

SEO SCORE

Favicon for usability.govusability.gov
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Law, Government, & Politics  >  Government Resources
• Alexa Rank
#86.277, usability.gov is in the world's top 100.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from December 14, 2019 to November 16, 2020.
Title Tag
Home | Usability.gov
Length: 20 (recommended: 10 to 70)
Meta Description
Usability.gov is the one-stop source for user experience best practices and strategies. Learn how to create more usable, useful, and accessible websites.
Length: 153 (recommended: 50 to 160)
Google preview
Desktop Version

Home | Usability.gov

https://usability.gov

Usability.gov is the one-stop source for user experience best practices and strategies. Learn how to create more usable, useful, and accessible websites.

Mobile Version

Favicon for usability.gov https://usability.gov

Home | Usability.gov

Usability.gov is the one-stop source for user experience best practices and strategies. Learn how to create more usable, useful, a...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width
author Assistant Secretary for Public Affairs

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by usability.gov.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Usability Confidence: 78% Arrow up

Usability is the ease of use and learnability of a human-made object such as a tool or device.

In software engineering, usability is the degree to which a software can be used by specified consumers to achieve quantified objectives with effectiveness, efficiency, and satisfaction in a quantified context of use.

User experience Confidence: 75% Arrow up

User experience (UX) refers to a person's emotions and attitudes about using a particular product, system or service.

It includes the practical, experiential, affective, meaningful and valuable aspects of human–computer interaction and product ownership.

Additionally, it includes a person’s perceptions of system aspects such as utility, ease of use and efficiency.

User experience may be considered subjective in nature to the degree that it is about individual perception and thought with respect to the system.

User experience is dynamic as it is constantly modified over time due to changing usage circumstances and changes to individual systems as well as the wider usage context in which they can be found.

Website Confidence: 70% Arrow up

A website is a collection of related web pages, including multimedia content, typically identified with a common domain name, and published on at least one web server.

A website may be accessible via a public Internet Protocol (IP) network, such as the Internet, or a private local area network (LAN), by referencing a uniform resource locator (URL) that identifies the site.

Best practice Confidence: 68% Arrow up

A best practice is a method or technique that has been generally accepted as superior to any alternatives because it produces results that are superior to those achieved by other means or because it has become a standard way of doing things, e.g., a standard way of complying with legal or ethical requirements.

Accessibility Confidence: 67% Arrow

WEBSITE SPEED

usability.gov website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

63%

usability.gov is faster than approximately 63 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #86.277 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for usability.gov

Daily visitors by country

  • usability.gov daily visitors distribution - Total: 6 countries
  • Flag for IndiaIndia (24.7%)
  • Flag for PakistanPakistan (6.1%)
  • Flag for United States of AmericaUnited States of America (32.1%)
  • Flag for Iran (Islamic Republic of)Iran (Islamic Republic of) (3.2%)
  • Flaf icon for other countryOthers (33.9%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #38.334
Flag for BangladeshBangladesh #18.963
Flag for TurkeyTurkey #81.023
Flag for PakistanPakistan #21.902
Flag for United States of AmericaUnited States of America #55.425

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How usability.gov looks like on a mobile device such as an iPhone.

Tablet
How usability.gov looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 50% #f0f0e0
  • 14% #f0f0f0
  • 10% #ffffff
  • 3% #108090
  • 2% #c0d0e0
  • 2% #f0ffff
  • 2% #a07030
  • 1% #a0c0d0
  • 1% #80b0b0
  • 1% #fff0f0
  • 1% #3090a0
  • 1% #50a0a0

Text/code ratio

usability.gov's text/code ratio is 4.42%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.42%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 5
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Recruiting participants & the legend of “the general public”
Basics of user experience
Content strategy
Project management
Visual design
Alt attributes Arrow up

We found 16 images on this website.
3 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on usability.gov. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 822
  • Likes 555
  • Shares 198
  • Comments 69
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.7.111.176
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

LAW, GOVERNMENT, & POLITICS > GOVERNMENT RESOURCES COMPETITORS IN UNITED STATES

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